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Study of the Effect of Family Communication and Therapeutic Communication on Anxiety ODHA Azizah Des Derivanti; Maulina Pia Wulandari; Antoni Antoni
Wacana Journal of Social and Humanity Studies Vol. 20 No. 2 (2017)
Publisher : Sekolah Pascasarjana Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (909.982 KB)

Abstract

The majority of people living with HIV/AIDS are in six districts: Gondanglegi, Dampit, Sumberpucung, Sumbermanjing Wetan, Kepanjen and Turen (WHO, 2016). People living with HIV/AIDS have an anxiety in their mind, fearless, and increase imun. Anxiety is a form of unpleasant emotion, characterized by terms like concerns, concerns, and fears that are sometimes experienced in different levels. Resercher use Beck Anxiety Inventory to masure their apprehention in their self. One way to overcome anxiety is by doing therapy or counseling. Therapy or counseling is a process of providing information through systematic interpersonal communication. In this resech, interpersonal communication is family communication (FACE IV) and therapeutic communication (Tcomm-skill GP). There are 3 formulation of the problems, Is there any  corelation of family communication as support system to the anxiety?  Is there any therapeutic communication relationship between patient (ODHA) therapist to handle the anxiety of ODHA? Is there a common role to reduce anxiety?. The purpose of this study is to know the correlation of the role of family communication to anxiety, to know the correlation of therapeutic communication role to anxiety and to know the role of together to anxiety.  Researcher using kuantitatif simple regresion to see how corelation they are.
PERAN PUBLIC RELATIONS DALAM MEMBANGUN KEPERCAYAAN NASABAH BANK NEGARA INDONESIA Azizah Des Derivanti; Ayuni Inggrit Anggraeni
Harmoni: Jurnal Ilmu Komunikasi dan Sosial Vol. 1 No. 3 (2023): September : Harmoni : Jurnal Ilmu Komunikasi dan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/harmoni-widyakarya.v1i3.884

Abstract

Penelitian ini membahas peran penting Public Relations (PR) dalam membangun kepercayaan nasabah dan memelihara citra positif Bank Negara Indonesia (BNI). PR BNI fokus pada membangun hubungan positif dengan nasabah melalui komunikasi transparan dan responsif. Penelitian ini menggunakan metode literatur review untuk mengumpulkan informasi dari berbagai sumber literatur yang relevan. Hasil penelitian menunjukkan bahwa PR BNI berperan penting dalam membangun citra positif perusahaan, merespons umpan balik dan kritik dari nasabah, serta menjaga reputasi perusahaan dalam menghadapi tantangan dan krisis. PR BNI juga berupaya membangun hubungan yang kuat dengan nasabah melalui komunikasi yang transparan dan responsif. Kepercayaan nasabah yang terbangun melalui upaya PR yang kuat dapat meningkatkan loyalitas nasabah, mendukung pertumbuhan bisnis bank, dan memperkuat posisi BNI di industri perbankan. Dengan demikian, PR BNI berperan penting dalam membangun kepercayaan nasabah, mempertahankan citra positif, dan memajukan BNI dalam persaingan industri perbankan.
Strategi Public Relations Dalam Meningkatkan Brand Awareness Segari Terhadap Konsumen Azizah Des Derivanti; Meisya Faradina Nurul Aulia
Jurnal Mahasiswa Kreatif Vol. 1 No. 4 (2023): Juli : Jurnal Mahasiswa Kreatif
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmk-widyakarya.v1i4.840

Abstract

In this modern era, it certainly has various kinds of changes, including a very significant technological speed. This is what leads an entrepreneur to innovate and have a very broad creativity in reaching digital markets to market their products. As an example, Segari reaches its consumers, where they market their products through an online application and can be opened anywhere and anytime. Currently companies must be able to provide various kinds of strategies so that their companies can be reached by the general public. Brand Awareness is the ability of a particular brand to display in the minds of consumers when they are thinking about a particular product group and how easy the product is to pronounce.
Strategi Komunikasi Pemasaran PT. Mitra Property Group Dalam Meningkatkan Penjualan Property Di Perumahan Sentul City Bogor Azizah Des Derivanti; Aulia Ramadhani
Jurnal Ilmiah Dan Karya Mahasiswa Vol. 1 No. 4 (2023): AGUSTUS : JURNAL ILMIAH DAN KARYA MAHASISWA
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jikma.v1i4.571

Abstract

This research aims to analyze marketing communication strategies used by PT. Property Group Partners to increase property sales in Sentul City Bogor residential complex. The research uses a qualitative approach, by collecting data through in-depth interviews and observations of PT marketing team. Property Group Partners. Data analysis shows that PT. Property Group partners implement a wide range of effective marketing communication strategies, including social media use, property exhibitions and promotional activities. Social media such as Instagram, WhatsApp, Facebook, TikTok, and YouTube have become very popular and effective communication channels in reaching a broad target audience. Using social media, companies can generate interesting content, inform the advantages of properties offered, and interact directly with potential buyers. In addition, advertising media platforms such as Rumah123, Rumah.com, Lamudi, and Olx also have an important role in property promotion. PT. Property Group partners actively participate in property exhibitions at Sentul City Bogor and property events outside the region to expand their marketing reach. In addition, promotional activities such as price discounts, installment payment programs, and attractive incentives are also applied to attract potential buyers. Effective communication between marketing teams and prospective buyers is also an important factor in increasing property sales. Marketing Communication Strategy used by PT. Property Group partners have successfully increased property sales in Sentul City Bogor.