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All Journal Jurnal Komputer Teknologi Informasi Sistem Komputer (JUKTISI) Jurnal Hasil Pengabdian Masyarakat (JURIBMAS) Journal Of Management, Economics, And Accounting Research Journal of Information Technology and Systems Engineering
Eka Pandu Cynthia
Universitas Islam Negeri Sultan Syarif Kasim Riau
Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Social Sciences

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Design and Development of a Multimedia-Based Promotional Website for Digital Branding at LKP KARYA PRIMA KURSUS Using the Waterfall Method Supiyandi Supiyandi; Eka Pandu Cynthia; Wizra Aulia; Husni Mubarak; Chairul Rizal
Jurnal Komputer Teknologi Informasi Sistem Komputer (JUKTISI) Vol. 5 No. 1 (2026): Juni 2026
Publisher : LKP KARYA PRIMA KURSUS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62712/juktisi.v5i1.1064

Abstract

Digital transformation in the education sector requires educational institutions to provide promotional media that deliver information quickly, interactively, and efficiently. LKP KARYA PRIMA KURSUS continues to experience limitations in information dissemination due to the reliance on conventional promotional approaches, reducing the effectiveness of digital branding and communication with prospective students. A multimedia website was developed to provide an integrated promotional platform that increases institutional visibility, accelerates access to information, and supports digital registration services. The Waterfall methodology was applied through the stages of requirements analysis, system design, implementation, testing, and maintenance. The implementation results demonstrate that the website was successfully developed with a responsive architecture that effectively presents multimedia content across desktop and mobile devices. System testing confirmed that all primary features operated according to functional specifications without critical errors. The integration of interactive multimedia improved the quality of information delivery and strengthened the institution’s digital brand identity. In addition, server optimization and responsive interface design produced stable page accessibility and efficient performance under various network conditions. The developed system also supports scalability for future feature expansion, including interactive services and real-time communication modules. These findings indicate that applying the Waterfall method effectively produces a multimedia promotional website that supports institutional promotion and digital branding in the educational sector.
Improving Operational Efficiency in Digital Printing Services Through a Web-Based Information System: An Empirical Case Study Rusmin Saragih; Eka Pandu Cynthia; Maulidania Mediawati Cynthia
Journal of Information Technology and Systems Engineering Vol. 1 No. 1 (2026): June 2026: Information Technology and Systems Engineering
Publisher : CV. Raskha Media Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62712/jitse.v1i1.2

Abstract

The increasing demand for efficiency and accuracy in service industries has encouraged the adoption of digital technologies, particularly in small and medium-sized enterprises (SMEs) such as printing services. However, many organizations still rely on manual or semi-digital processes, leading to inefficiencies, data inconsistencies, and communication gaps across operational units. This study aims to improve operational efficiency in digital printing services through the design and implementation of a web-based information system. A qualitative case study approach was employed at CV. Raskha Media Group, with data collected through observation, interviews, and documentation. The system was developed using the Waterfall model and modeled with Unified Modeling Language (UML) to ensure structured development. The implementation integrates order management, inventory control, payment processing, and production workflows into a unified platform. System evaluation was conducted using Black Box and White Box testing, as well as ISO/IEC 25010 and System Usability Scale (SUS). The results show a 100% functional success rate, a SUS score of 74.1 indicating good usability, and an overall quality score of 89%, reflecting high system performance. These findings demonstrate that the proposed system effectively reduces operational errors, enhances inter-departmental communication, and improves overall efficiency. This study contributes to the advancement of information systems research by providing empirical evidence of the role of integrated web-based systems in supporting digital transformation and business process optimization in service-oriented SMEs.
Peran Financial Technology Adoption dalam Meningkatkan Perilaku Menabung Generasi Z Eka Pandu Cynthia; Maulidania Mediawati Cynthia; Dessy Nia Cynthia
Journal of Management, Economics, and Accounting Research Vol. 1 No. 2 (2026): March 2026
Publisher : CV. Raskha Media Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62712/jomear.v1i2.103

Abstract

Perkembangan Financial Technology (FinTech) telah mengubah cara masyarakat, khususnya Generasi Z, dalam mengakses dan mengelola layanan keuangan. Kemudahan penggunaan aplikasi keuangan digital, seperti dompet digital, mobile banking, dan platform tabungan digital, memberikan peluang untuk membentuk perilaku keuangan yang lebih baik, termasuk kebiasaan menabung. Penelitian ini bertujuan untuk menganalisis peran Financial Technology Adoption dalam meningkatkan perilaku menabung Generasi Z. Penelitian menggunakan pendekatan kuantitatif dengan metode eksplanatori. Data dikumpulkan melalui penyebaran kuesioner kepada 150 responden Generasi Z yang aktif menggunakan layanan Financial Technology dan dianalisis menggunakan metode Structural Equation Modeling-Partial Least Squares (SEM-PLS). Hasil penelitian menunjukkan bahwa adopsi Financial Technology berpengaruh positif dan signifikan terhadap perilaku menabung Generasi Z. Kemudahan akses, persepsi manfaat, keamanan transaksi, serta fitur pengelolaan keuangan yang tersedia pada aplikasi Financial Technology mampu mendorong kebiasaan menabung secara lebih terencana dan berkelanjutan. Temuan penelitian ini memberikan implikasi bahwa pengembangan layanan Financial Technology yang didukung dengan peningkatan literasi keuangan digital dapat menjadi strategi yang efektif dalam membangun perilaku keuangan yang sehat di kalangan Generasi Z.
Penguatan Peran Gen-Z sebagai Kreator Konten Digital untuk Promosi Produk UMKM di Media Sosial Eka Pandu Cynthia; Ramadhan Harahap; Muhammad Amin; Maulidania Mediawati Chinthia; Muhammad Hasanuddin
JURIBMAS : Jurnal Hasil Pengabdian Masyarakat Vol 4 No 2 (2025): Oktober 2025
Publisher : LKP KARYA PRIMA KURSUS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62712/juribmas.v4i2.658

Abstract

Kegiatan pengabdian masyarakat ini bertujuan untuk memperkuat peran generasi Z sebagai kreator konten digital dalam upaya meningkatkan promosi dan daya saing produk Usaha Mikro, Kecil, dan Menengah (UMKM) di media sosial. Generasi Z memiliki potensi besar dalam mengoptimalkan platform digital karena kedekatannya dengan teknologi dan kemampuan adaptif terhadap tren komunikasi modern. Pelatihan dilakukan melalui pendekatan praktik langsung dan pendampingan intensif, meliputi pembuatan konten foto, video, copywriting promosi, serta strategi manajemen media sosial yang efektif. Hasil kegiatan menunjukkan peningkatan kemampuan peserta dalam menghasilkan konten yang menarik, relevan, dan berdampak pada peningkatan interaksi akun promosi UMKM. Selain itu, kegiatan ini turut memperluas jangkauan pemasaran digital UMKM melalui kolaborasi antara pelaku usaha dan kreator muda. Dampak nyata terlihat dari peningkatan engagement dan awareness terhadap produk lokal. Program ini menjadi langkah strategis dalam membangun ekosistem ekonomi kreatif berbasis digital yang berkelanjutan serta memperkuat sinergi antara generasi muda dan sektor UMKM.
Co-Authors Amin, Muhammad Chairul Rizal Dessy Nia Cynthia Husni Mubarak Maulidania Mediawati Chinthia Maulidania Mediawati Cynthia Maulidania Mediawati Cynthia Muhammad Hasanuddin Ramadhan Harahap Rusmin Saragih, Rusmin Supiyandi Supiyandi Wizra Aulia