Lusia Nargis
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PENGARUH PUNISHMENT TERHADAP KINERJA KARYAWAN DENGAN DISIPLIN KERJA SEBAGAI VARIABEL INTERVENING PADA KARYAWAN KEDAI TOKOPI PAI LI BANG DI SOCIAL MARKET PALEMBANG Lusia Nargis; Hisbullah Basri
JURNAL KOMPETITIF Vol 9, No 1: Edisi Januari-Juni 2020
Publisher : Fakultas Ekonomi Universitas Tridinanti Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52333/kompetitif.v9i1.634

Abstract

This study basically aims to determine the effect of Punishment on Employee Performance with Work Discipline as an Intervening variable on Pai Li Bang Store employees at Social Market Palembang. From the results of data analysis conducted using path analysis it can be seen that, 1) there is a significantly positive direct effect between punishment on work discipline where tcount> ttable (3.492> 1.995) with Sig. 0.001 <0.05 and the Beta Path coefficient 0.395, which means the category of influence is strong. 2) there is a significant positive direct effect between punishment on employee performance where 2.159> 1.995 with Sig. 0.038 <0.05 and the Beta Path coefficient of 0.244 is in the medium category. 3) Then, there is a significantly positive direct effect between work discipline on employee performance where 3,591> 1,995 with Sig. 0.001 <0.05 and the Beta Path coefficient of 0.405 is categorized as strong. 4) and it is also known, that there is an indirect effect between punishment on employee performance obtained from the multiplication results between the path coefficient X to Y with the path coefficient Y to Z (0.395× 0.405) that is equal to 0.159 in the medium category. Based on the Sobel Test it is found that the value of zcount (2.4500)> ztable (1.96), the path coefficient of 0.159 is significant which means there is a mediating effect and mediation occurs in this hypothesis is a partial hypothesis, because significant punishment (X) on employee performance (Z ) did not change to be greater than 0.05 despite being influenced by mediation. Keywords: Punishment, Work Discipline, Employee Performance
PENGARUH KEPEMIMPINAN DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN PADA PT. SUCOFINDO (PERSERO) CABANG PALEMBANG Kamariah .; Lusia Nargis
JURNAL KOMPETITIF Vol 8, No 2: Edisi Juli-Desember 2019
Publisher : Fakultas Ekonomi Universitas Tridinanti Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52333/kompetitif.v8i2.568

Abstract

ABSTRACT  This study aims to determine the Effect of Leadership and Work Discipline on Employee Performance at PT. Sucofindo (Persero) Palembang Branch. In this study the total population was 133 people. Sampling in this study using the Slovin formula, the number of samples taken in this study were 57 people with multiple linear regression analysis techniques. From the results of this study there is an F Test which shows that the calculated F value is 1.019 with Sig 0.000a. Searching for Table F, with dfl =2, obtained the F-table value. With F-count condition smaller than F-table (1,019 < 3,16) with Sig 0.000 a value which means smaller than alpha (0.000a > 0,05), then the conclusion that can be taken is H0 rejected which means that independent variables consist of leadership (Xl), work discipline (X2) together have a significant effect on the dependent variable (Y) in the form of employee performance. There is at test showing that the leadership variable has a Sig.0,000 > 0.05 means significant. Where as t count 5.551 > fromt-table (n - k, 57 – 2 = 55) 0.2609 means that H0 is rejected. So that leadership partially has a significant effect on employee performance. There is attest showing that the work discipline variable has a Sig value of 0.000 > 0.05 meaning significant. Where as t count 6,514 > from t-table (n­ k, 57 – 2 = 55) 0,2609 means that H0 is rejected. So that the  work discipline partially  has  a   significant  effect  on   employee   performance. Implementation is an effort to improve performance can be done by improving leadership and  work discipline which  in turn can   improve performance. Keywords: Performance, Leadership and Work Discipline
FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUASAN KONSUMEN TERHADAP KOPI BUBUK DI KOTA PALEMBANG. Lusia nargis
JURNAL KOMPETITIF Vol 4, No 2: Edisi Juli-Desember 2015
Publisher : Fakultas Ekonomi Universitas Tridinanti Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52333/kompetitif.v4i2.202

Abstract

ABSTRACT This study aims to find the factors that affect customer satisfaction with coffee in Palembang and know the level of customer satisfaction with coffee consumed in Palembang. The research was conducted in Palembang which took place in two places,  JM Supermarket cabang Kenten and Diamond Supermarket determined by purposive sampling.The results of this study indicate that the factors that affect customer satisfaction with coffee that is based on the results of a factor analysis of the packaging,  brand factors, aroma factors, price factors ,   factors of motivating and  perception. The level of customer satisfaction with coffee in the city of Palembang is, of the 45 respondents, 19 (42.22%) were very satisfied, 15 people (33.33%) were satisfied and 11 (24.45%) were not satisfied . Keywords : consumer satisfaction, coffee, brand,aroma, price, motivating,and perception.
PENGARUH PENDIDIKAN DAN PELATIHAN TERHADAP KEPUASAN KERJA DAN DAMPAKNYA TERHADAP KINERJA KARYAWAN PT. (PERSERO) PLN DI PALEMBANG Lusia Nargis; Kamariah .; Nina Fitriana
JURNAL KOMPETITIF Vol 7, No 2: Edisi Juli-Desember 2018
Publisher : Fakultas Ekonomi Universitas Tridinanti Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52333/kompetitif.v7i2.458

Abstract

The goal of this research is to know training and education programs that influence job satisfaction and the impact to employee performance in the PT.(Persero) PLN Palembang. This research was conducted by using sampling jenuh method to collect data from employee in the PT.(Persero) PLN Palembang. Data was analized by using Path Analysis. Result of this research shows that direct effect training and education and job satisfaction to employee performance is 1,875, 0,937 and 2,295. Indirect effect training and education to employee performance is 2,348 and by job satisfaction is 0,076. Influence of training and education to employee performance is 3,318, and by job satisfaction had total effect is 2,328, while influence of training and education, job satisfaction to employee performance each is 0,187, 0,937 and 2,295. The most dominant variable influencing employee performance is job satisfaction. Influence other variable outside of models to employee performance is 0,481.     Key words: Training and Education, Job Satisfaction and Employee Performance
PERSEPSI KONSUMEN TERHADAP PERSAINGAN ANTAR MEREK MELALUI IKLAN (STUDI KASUS PERSAINGAN ANTAR PRODUK DETERJEN RINSO DAN SO KLIN) Lusia Nargis
JURNAL KOMPETITIF Vol 1, No 1: Edisi Juli-Desember 2012
Publisher : Fakultas Ekonomi Universitas Tridinanti Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52333/kompetitif.v1i1.53

Abstract

This research aims to know about consumer perception of detergent brand competition in Indonesia, focused in Rinso and So Klin by advertising or nonadvertising. The result of this research indicated that 58 percent of the respondent claimed brand competition between Rinso and So Klin was the most dominant, and 25 percent of the respondent claimed that Rinso was competing with Surf, whereas Surf and Rinso were one product which were made as fighting brand to attack other brand competitors. Only 11 percent of them perceived the competition between Surf dan So Klin. The result of contingency correlation is 0,54 and the level of confidence is 0,01. It indicated  that there was a correlation between advertising and consumer perception in detergent brand competition.Key word : consumer perception, merk, competition, fighting brand, brand competition
PENGARUH KEWIRAUSAHAAN, KEPEMIMPINAN DAN PELATIHAN TERHADAP KINERJA UMKM DI PALEMBANG Lusia Nargis
JURNAL KOMPETITIF Vol 5, No 2: Edisi Juli-Desember 2016
Publisher : Fakultas Ekonomi Universitas Tridinanti Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52333/kompetitif.v5i2.617

Abstract

This research is intended to analyze the influence of enterpreneurship, leadership and trainning to micro, small, and middle business (UMKM) performance in Palembang city. This research is focused manufacturing industry sector and has gotten training from Dinas Perindustrian, Perdagangan dan Koperasi kota Palembang in 2012. UMKM that has gotten training are 51 units and only 41 unit that are choosen to be samples. The data is collected by giving questionnaire by using Likert scale and has been through validity and realibility test before. Data Analysis Method uses Multiple Regression Analysis with Ordinary Least Square.The result of this research shows that : Y= 15.246 + 0.221X1 + 0.238 X2+0.369X3, where X1= Entrepreneurship, X2= Leadership, X3= Training. Entrepreneurship influences the performance for 22.1 %, leadership influences the performance for 23.8%, and training influences the performance for 36.9%. From those 3 variables, training influences the performance the most. According to F-test is 14.143 and it’s bigger than F-table which is only 4.08. It shows that entrepreneurship, leadership, adn training influence the performance of UMKM simultaneously for 14.143%. And according to Determination Coefficient Test, it shows 0.475 which means that those three variables contribute to the dependent variables of UMKM performance for 47.5% and the rest for 52.5% is influenced from another variables that are not discussed in this research. From three variables are enterpreneurship, leadership and trainning, most influence to UMKM performance is trainning 36,9 percent. Key words : enterpreneurship, leadership, trainning, performance, small business, manufacturing industry