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Sugeng Iswono
Program Studi Administrasi Bisnis, FISIP Universitas Jember Jln. Kalimantan 37, Jember 68121
Environmental Science Social Sciences

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Keunggulan Bersaing Usaha Mikro Hasil Olahan Belimbing Usaha Dagang Cemara Sari Berbasis Inovasi Produk di Kota Blitar Arianto, Novia Wahyu; Wahyudi, Edy; Iswono, Sugeng
e-SOSPOL (e-ISSN: 2355-1798) Vol 1, No 1: Januari 2014
Publisher : e-SOSPOL (e-ISSN: 2355-1798)

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Abstract

This research was conducted to find out and describe the Competitive Advantages in Small Firms Assorted Starfruits Product of Cemara Sari Trading Business Based on Product Innovation At Blitar City This research was carried out on UD Cemara Sari who innovate with processed star fruit-based product innovation. This research used a qualitative approach to research methodology, and use methods of snowball method in determining the informant. Informants in this study were three people associated with the competitive advantage and innovation-based products. The analysis of the data used is a domain analysis and taxonomy. The results showed indications that competitive strategy of Porter can be done on a micro scale, efforts in this research is the UD Cemara Sari. This can be evidenced by the results of the research done that companies were able to adapt the concept of competitive advantage strategy, focus, low cost and differentiation. The company also has done an innovation based on modulation products, innovation based on size, innovation based on packaging, innovation based on design, innovation based on development of complementary material, and innovation based on reduction costumer efforts. These innovations are based on intuition and impulse from the business owner to be able to create new products as a competitive company value. By innovating their products, firm can increase its advantages and became a leader in the environmental industry of assorted starfruit product at Blitar. Keywords: competitive advantages, product innovation, small firms, starfruits
Keunggulan Bersaing Usaha Mikro Hasil Olahan Belimbing Usaha Dagang Cemara Sari Berbasis Inovasi Produk di Kota Blitar Arianto, Novia Wahyu Arianto; Wahyudi, Edy Wahyudi; Iswono, Sugeng
e-Sospol Vol 1 No 1: Alokasi Dana Desa dalam Formulasi Kebijakan
Publisher : University of Jember

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Abstract

AbstractThis research was conducted to find out and describe the Competitive Advantages in Small Firms Assorted Starfruits Product of Cemara Sari Trading Business Based on Product Innovation At Blitar City This research was carried out on UD Cemara Sari who innovate with processed star fruit-based product innovation. This research used a qualitative approach to research methodology, and use methods of snowball method in determining the informant. Informants in this study were three people associated with the competitive advantage and innovation-based products. The analysis of the data used is a domain analysis and taxonomy. The results showed indications that competitive strategy of Porter can be done on a micro scale, efforts in this research is the UD Cemara Sari. This can be evidenced by the results of the research done that companies were able to adapt the concept of competitive advantage strategy, focus, low cost and differentiation. The company also has done an innovation based on modulation products, innovation based on size, innovation based on packaging, innovation based on design, innovation based on development of complementary material, and innovation based on reduction costumer efforts. These innovations are based on intuition and impulse from the business owner to be able to create new products as a competitive company value. By innovating their products, firm can increase its advantages and became a leader in the environmental industry of assorted starfruit product at Blitar.
Pelaksanaan Pengadaan Pasokan Bahan Baku Karkas Ayam: Studi Kasus pada Rumah Makan “Ayam Bakar Wong Solo” Jember Zahro, Fatimatuz; Poernomo, Djoko; Iswono, Sugeng
e-Sospol Vol 3 No 1 (2016): Pola Asuh Anak di Lingkungan Lokalisasi
Publisher : University of Jember

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Abstract This research aimed to determine and describe the implementation of supply procurement of chicken carcass as the raw materials at “Ayam Bakar Wong Solo” Restaurant Jember that causes delays and unfulfillment of the quantity of chicken carcass ordered. The research used qualitative paradigm with case study design. Data were collected by in-depth interview, passive observation, and documentation. Data analysis used analyses of domain, taxonomy, and fishbone diagram. The result showed that "Ayam Bakar Wong Solo" Restaurant Jember worked with two suppliers of chicken carcass. The suppliers selection was based on price and quality of chicken carcass offered. However, the main consideration in prioritizing the supplier was the supplier’s ability to meet the demand of chicken carcass quantity. The factors that caused delay and unfulfillment of chicken carcass ordered were the environment and human.
Keunggulan Bersaing Usaha Mikro Hasil Olahan Belimbing Usaha Dagang Cemara Sari Berbasis Inovasi Produk di Kota Blitar Arianto, Novia Wahyu; Wahyudi, Edy; Iswono, Sugeng
e-Sospol Vol 1 No 1: Alokasi Dana Desa dalam Formulasi Kebijakan
Publisher : University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research was conducted to find out and describe the Competitive Advantages in Small Firms Assorted Starfruits Product of Cemara Sari Trading Business Based on Product Innovation At Blitar City This research was carried out on UD Cemara Sari who innovate with processed star fruit-based product innovation. This research used a qualitative approach to research methodology, and use methods of snowball method in determining the informant. Informants in this study were three people associated with the competitive advantage and innovation-based products. The analysis of the data used is a domain analysis and taxonomy. The results showed indications that competitive strategy of Porter can be done on a micro scale, efforts in this research is the UD Cemara Sari. This can be evidenced by the results of the research done that companies were able to adapt the concept of competitive advantage strategy, focus, low cost and differentiation. The company also has done an innovation based on modulation products, innovation based on size, innovation based on packaging, innovation based on design, innovation based on development of complementary material, and innovation based on reduction costumer efforts. These innovations are based on intuition and impulse from the business owner to be able to create new products as a competitive company value. By innovating their products, firm can increase its advantages and became a leader in the environmental industry of assorted starfruit product at Blitar. Keywords: competitive advantages, product innovation, small firms, starfruits
Co-Authors Arianto, Novia Wahyu Arianto Aryo Prakoso Bidhari, Sandhika Cipta Djoko Poernomo Edy Wahyudi Fatimatuz Zahro GALIH WICAKSONO Novia Wahyu Arianto Nurcahyaning Dwi Kusumaningrum Wahyudi, Edy Wahyudi Yeni Puspita