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Analisis Keunggulan Bersaing Pada Kinerja Penjualan PT. Abdillah Sukses Bersama Bima Bima; Deby Ardea; Egha Putra Pramana; Indah Noviyanti
Jurnal Manajemen Kewirausahaan dan Teknologi Vol. 1 No. 2 (2024): Juni : Jurnal Manajemen Kewirausahaan dan Teknologi
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumaket.v1i2.157

Abstract

This study aims to analyze the effect of competitive advantage on the sales performance of PT Abdillah Sukses Bersama. The purpose of this study is to identify the strengths, weaknesses, opportunities, and threats of PT Abdillah Konveksi. In addition, this study discusses the various strategies used by Abdillah Konveksi to improve their sales performance. In this study, the author collected data through interviews and observations. The results showed that Abdillah Konveksi is in a fairly good condition compared to its competitors' convection positions, each of which has its own characteristics and advantages. Abdillah Konveksi is also able to take advantage of opportunities from the problems that exist in the Bangka Belitung Islands. One of the famous convections in Bangka Belitung, PT Abdillah Sukses Bersama, emerged as a result of the most appropriate initial strategy, which focuses on promotional strategies to publicize and build the brand. Keyword: , , and
Manajemen Ketahanan Usaha Kedai Kopi Modern dan Tradisional di Tengah Persaingan dan Tekanan Biaya Operasional Bima Bima; Surya Adi Nugroho; Tsulis Amiruddin Zahri
Jurnal Publikasi Sistem Informasi dan Manajemen Bisnis Vol. 5 No. 1 (2026): Januari : Jurnal Publikasi Sistem Informasi dan Manajemen Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupsim.v5i1.6269

Abstract

This study aims to analyze the operational management practices of modern and traditional coffee shop MSMEs in responding to increasing business competition and operational cost pressures. The research gap lies in the limited comparative studies examining how key operational practices—particularly cost control, quality consistency, and operational flexibility—are applied by modern and traditional coffee shops. This study employs a qualitative descriptive approach using in-depth interviews with managers of modern coffee shops and traditional coffee stalls in Pangkalpinang City. Data were analyzed through data reduction, thematic coding, and interpretative analysis, focusing on operations management and management accounting perspectives. The findings show that modern coffee shops implement adaptive operational practices by emphasizing product and service quality control, operational flexibility in responding to changing customer demand, and the use of social media as part of operational activities. Traditional coffee shops prioritize operational efficiency through price stability, consistency in production processes, and experience-based cost control developed through long-standing business practices. Although financial recording systems remain relatively simple, both types of businesses demonstrate the ability to sustain operational performance by aligning operational strategies with market characteristics and resource limitations. Context-based operations management approaches in strengthening the resilience of coffee shop MSMEs.