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All Journal Cakrawala : Jurnal Humaniora Bina Sarana Informatika Wacana: Jurnal Ilmiah Ilmu Komunikasi Semiotika: Jurnal Komunikasi JURNAL PUSTAKA KOMUNIKASI Jurnal Ilmu Komunikasi Progressio Mediastima KOMUNIKATA57 Jurnal Pengabdian Teratai Petanda : Jurnal Ilmu Komunikasi dan Humaniora Brand Communication
Misnan Misnan
Institut Bisnis Dan Informatika (IBI) Kosgoro 1957
Arts Humanities Computer Science & IT Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences Other

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Positioning Airlangga Hartarto dalam Gaya Komunikasi Politik Silent Authority Iswahyu Pranawukir; Alfan Bachtiar; Agus Hitopa Sukma; Alamsyah Alamsyah; Misnan Misnan
WACANA: Jurnal Ilmiah Ilmu Komunikasi Volume 22, No. 2 December 2023
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/wacana.v22i2.3390

Abstract

Silent authority is a communication style that shows a calm, polite, solution and inclusive attitude, which has been demonstrated by Airlangga Hartarto, General Chair of the Golkar Party and Coordinating Minister for Economic Affairs, a potential figure to run as a presidential/vice presidential candidate in the 2024 presidential election. This research aims to to analyze the silent authority's political communication style as a differentiation for Airlangga Hartarto ahead of the 2024 presidential election. The method used is a case study with a qualitative approach, using secondary data in the form of news, articles, interviews and public opinion surveys related to the research topic. The research results show that Airlangga Hartarto's silent authority political communication style has several characteristics, namely: (1) avoiding conflict and political polarization; (2) building open and equal communication with parties and community groups; (3) displaying performance and achievements as a form of responsibility and commitment; (4) offering concrete and realistic solutions to overcome the nation's problems; and (5) prioritizing national interests above party or personal interests. The impacts of this silent authority political communication style include: (1) increasing a positive image and public trust; (2) expanding networks and political support base; (3) strengthening his bargaining position and credibility as party leader; and (4) demonstrate capability and readiness as a future leader.
Peran Komunikasi Hexahelix Dalam Konstruksi Sosial Mitigasi Covid-19 Pada Masyarakat Badui Luar Made Wilantara; Misnan Misnan
WACANA: Jurnal Ilmiah Ilmu Komunikasi Volume 22, No. 1 June 2023
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/wacana.v22i1.2741

Abstract

The purpose of the study was to find out the social construction of the reality of the Badui community against zero percent COVID-19 transmission. The research approach is qualitative with a constructivist paradigm. The research method is descriptive with purposive data collection. The results showed that the Bureaucrats (Local Government Officials) carried out effective externalization-internalization communication management, namely instructions from the central government could be implemented maximally with effective coordination of meaning. Furthermore, the Customary Head carries out legitimacy–socialization communication management, which emphasizes that COVID-19 must be overcome by treating ancestral heritage and following government instructions in interacting. Next, Scholars (Badui Culture Observers) carry out institutionalization-objectivation communication management, namely that the community must obey the rules and customary culture and believe in the Almighty. As for the Volunteers, they carry out socialization communication management, namely providing input and warnings to the local community to maintain the health of their respective families. Other supports are health workers, through health communication and the communication nodes of the Badui community themselves as small circles at the family and community level (internalization). 
Persepsi Konsumen Tentang Strategi Konten Promosi Iklan Flash Sale 12.12 Shopee Mayang Riyantie; Alamsyah Alamsyah; Misnan Misnan
Brand Communication Vol. 1 No. 2 (2022): Kepemimpinan Dalam Komunikasi Organisasi
Publisher : Prisani Cendekia Institute

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Abstract

Flash Sale is one of the most effective types of advertising content strategies in communicating products and services, because flash sales are able to provide promotional messages with high appeal. This is in accordance with the desire and satisfaction of consumerism. This study aims to determine the response of shopee users regarding the promotional content of "Flash Sale 12.12 Shopee". The approach used is qualitative, by using descriptive method, with non-participant observation data collection. The results show that consumer perceptions of Shopee 12.12 flash sale ads are Shopee's strategy in influencing consumers to pursue low prices as soon as possible but in a short time. Audiences feel chased and encouraged to hunt for cheap items with fast transaction processes supported by free shipping costs. This strategy is trending very quickly, because consumers seem to be conditioned to double profits. With the frequency of flash sale shows that keep updating, even up to three times a day, consumers feel a loss if they miss the opportunity by not making a purchase.
REPRESENTASI PEREMPUAN DALAM STAND UP COMEDY (Analisis Semiotika Pierce dalam Tayangan Annie Yang) Pranawukir, Iswahyu; Misnan, Misnan; Sukma, Agus Hitopa; Desilawati, Nur; Barizki, Rezzi Nanda; Astanto, Agung Pramudi
SEMIOTIKA: Jurnal Komunikasi Vol 18, No 1 (2024): SEMIOTIKA: Jurnal Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/s:jk.v18i1.5343

Abstract

"Stand Up Comedy" in parts or parts on Annie Yang's show is a short film produced which is then uploaded to the Youtube channel. Annie Mariani, known as the comedian Annie Yang of Chinese descent, established her career in Taiwan and came from Bali Comedy Club. A graduate of Stand Up Comedy Indonesia held by Kompas.TV. Her jokes or anecdotes tend to use English and Annie is nicknamed naughty girl or naughty woman.The use of feminism studies combined by the author with the qualitative method of Charles Sanderpierce's semiotic analysis means that a sign is something that for one woman represents something else in some way or capacity. And one form of sign is the word, while the object is something that is referred to by the sign, while the interpretant is a sign that exists in a person's mind about the object that a sign refers to. By observing and analyzing in the initial observation that the jokes thrown by Annie Yanng are more pouting, double standard meaning depending on the audience as communicators interpret the core message in the context and content of the message. It can be positive and negative depending on which side of the audience understands it so that it provokes laughter. 
Co-Authors Agus Hitopa Sukma Alamsyah Alfan Bachtiar Astanto, Agung Pramudi Barizki, Rezzi Nanda Desilawati, Nur Iswahyu Prana wukir Iswahyu Pranawukir Kamarul Zaman Rambe Made Wilantara Mayang Riyantie Prisila Damayanty Rezzi Nanda Nanda Barizki Sukma, Agus Hitopa