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All Journal Widya Warta JRMA (Jurnal Riset Manajemen dan Akuntansi) Krida Rakyat Jurnal Ekonika : Jurnal Ekonomi Universitas Kadiri AKSIOLOGIYA : Jurnal Pengabdian Kepada Masyarakat JIMEK : Jurnal Ilmiah Mahasiswa Ekonomi Didaktika: Jurnal Pemikiran Pendidikan Abdi Wina : Jurnal Pengabdian Kepada Masyarakat Universitas Kristen Wira Wacana Sumba
Dyah Kurniawati
Universitas Katolik Widya Mandala Madiun
Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Public Health Social Sciences Veterinary Other

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PASAR TRADISIONAL VS PASAR MODEREN Kurniawati, MSi, Dra. Dyah
Krida Rakyat Krida Rakyat Tahun 2012
Publisher : Unika Widya Mandala Madiun

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Abstract

Secara teori, pasar merupakan tempat bertemunya antara pembeli dan penjual. Namun seiring perkembangan teknologi, definisi tersebut telah berubah karena antara pembeli dan penjual tidak harus bertemu. Alasannya karena dengan kemajuan teknologi dan informasi telah menembus batas antar negara. Melalui internet maka pasar maya semakin diminati, karena tidak terkendala ruang dan waktu. Konsumen tidak membutuhkan tempat bertemu dengan penjualnya karena transaksi bisa dilakukan melalui internet. Revolusi dalam bidang teknologi informasi dan sistem informasi memicu transformasi dalam semua bidang dan memunculkan fenomena tentang e-lifestyle yaitu mulai dari e-mail, e-banking, e-shopping, e-book, e-learning, e-news, e-commerce, e-market. Dengan e-lifestyle memberikan banyak kemudahan, namun juga menimbulkan ancaman baru jika dikaitkan dengan jaminan keamanan atas transaksi (Saputro, 2010).
PENGARUH LATAR BELAKANG SOSIAL EKONOMI DAN SUASANA KERJA TERHADAP KOMITMEN KARYAWAN SERTA DAMPAKNYA PADA KUALITAS LAYANAN Kurniawati, Dyah
Widya Warta No. 02 Tahun XXXVIII/ Juli 2014
Publisher : Universitas Katolik Widya Mandala Surabaya Kampus Kota Madiun

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Abstract

The purpose of this study was to determine whether or not the socio-economic background and work atmosphere influence the quality of service with employees’ commitment as mediating variable. The population was non-educational employees who serve students. The sample was obtained using saturated sampling technique with path analysis method. The results showed that the socio-economic background and work atmosphere had direct influence toward employees’ commitment and indirect influence toward the quality of service throughemployees’ commitment. Thus, the agent should consider the socio-economic background which include education, income, and welfare as well the work environment which include interpersonal communication, employer, job description, and clear job authority, as it affects employees’ commitment and, in turn, affects the quality of service to students.
PENGARUH KEPUASAN TERHADAP LOYALITAS DENGAN KEPERCAYAAN MEREK SEBAGAI VARIABEL MEDIASI (STUDI EMPIRIS PENGGUNA BLACKBERRY DI UNIKA WIDYA MANDALA MADIUN) Kurniawati, Dyah
Widya Warta No. 02 Tahun XL/Juli 2016
Publisher : Universitas Katolik Widya Mandala Surabaya Kampus Kota Madiun

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Abstract

The aim of this research was to analyze the impact of satisfaction on loyalty to the brand trust as a mediating variable. The population in this study is the Blackberry users in Unika Widya Mandala Madiun, using purposive sampling. The analysis technique using path analysis. The result of this research shows that  satisfaction variables directly influence the trust and loyalty. Variable trust direct effect on loyalty. Variable satisfaction indirect effect on loyalty through brand trust.
FAKTOR-FAKTOR YANG MEMPENGARUHI LOYALITAS SISWA (STUDI EMPIRIS PADA SISWA SMK GAMALIEL 1 MADIUN) Kurniawati, Dyah
Widya Warta No. 02 Tahun XLI/Juli 2017
Publisher : Universitas Katolik Widya Mandala Surabaya Kampus Kota Madiun

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Abstract

The aim of this research was to analyze the impact of satisfaction, trust and perceived value of the commitment and quality of service. The population in students SMK Gamaliel 1 Madiun using stratified sampling. The results showed satisfaction and trust variables significant positive effect on the commitment being perceived value does not affect the commitment. Variable trust and commitment and significant positive effect on loyalty, while the variable quality of service, satisfaction and perceived value has no effect on loyalty.
PEMANFAATAN FACEBOOK UNTUK PEMASARAN PRODUK USAHA JAHIT RUMAHAN KOTA MADIUN BERBASIS MODEL AIDA Liris Windyaningrum, Theresia; Ariyani, Vivi; Kurniawati, Dyah
Widya Warta No. 02 Tahun XLIII/Juli 2019
Publisher : Universitas Katolik Widya Mandala Surabaya Kampus Kota Madiun

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Abstract

Nowdays, product marketing can be carried out not only with offline which is conventional but also with online using social media for wider marketing coverage. This study aimed to determine the benefits of social media, especially facebook, in the RyzhaModestahome sewing business in raising customer orders and family revenue as well. By using the AIDA model, it was found that in the home sewing business there was any increase in product sales, which was marked by the increasing number of consumer orders.
PENGARUH RELATIONSHIP MARKETING TERHADAP CUSTOMER RETENTION DAN CUSTOMER LOYALTY (Studi Empiris pada Nasabah Bank Central Asia Cabang Madiun) Kurniawati, Dyah
Widya Warta No. 02 Tahun XLIII/Juli 2019
Publisher : Universitas Katolik Widya Mandala Surabaya Kampus Kota Madiun

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Abstract

The purpose of this study was to analyze (1) the direct effect of relationship marketing on customer retention and customer loyalty, (2) the effect of customer retention on customer loyalty, (3) the indirect effect of variable relationship marketing on customer loyalty through customer retention. The samples in this study were BCA customers at Madiun Branch with accidental sampling techniques. The results of the study found that relationship marketing directly affected customer retention and customer loyalty in a positive direction. Customer retention had an immediate effect on customer loyalty, and relationship marketing had an indirect effect on customer loyalty through customer retention.
PENGARUH PROFITABILITAS TERHADAP NILAI PERUSAHAAN DENGAN STRUKTUR MODAL SEBAGAI VARIABEL INTERVENING Ariyani, Vivi; Kurniawati, Dyah; Sukoco, Y. Djoko
Widya Warta Vol 2 (2020): No. 02 Tahun XLIV/Juli 2020
Publisher : Universitas Katolik Widya Mandala Surabaya Kampus Kota Madiun

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Abstract

This study aimed to analyze the effect of profitability on firm value with capital structure as an intervening variable. It used a purposive sampling technique, and the object in this study was the financial company in the period of 2015-2016, with the type of panel data of 170. The results of this study were profitability had a positive effect on capital structure and firm value directly. In contrast, the capital structure as an intervening variable of the effect of profitability on firm value was not proven.
Pengaruh Iklan, Citra Merek, dan Kepuasan Konsumen terhadap Loyalitas Konsumen Sabun Cair Sunlight pada Ibu Rumah Tangga Eka Rizky Wahyuni; Dyah Kurniawati
JRMA (Jurnal Riset Manajemen dan Akuntansi) Vol 7, No 2 (2019)
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (369.652 KB) | DOI: 10.33508/jrma.v7i2.821

Abstract

Penelitian ini bertujuan menganalisis pengaruh iklan, citra merek, dan kepuasan konsumen terhadap loyalitas konsumen Sabun Cair Sunlight. Responden dalam penelitian ini adalah ibu rumah tangga di RW 04 Kelurahan Kanigoro, Kecamatan Kartoharjo, Kota Madiun yaitu sebesar 96 responden. Teknik analisis dalam penelitian ini menggunakan uji regresi. Hasil penelitian ini menunjukkan bahwa secara parsial iklan, citra merek, dan kepuasan konsumen berpengaruh positif signifikan terhadap loyalitas konsumen. Peneliti memberikan sedikit saran dan masukan bahwa koefisien determinasi (R2) dalam penelitian ini sebesar 63,6%, sehingga masih terdapat variabel lain yang berpengaruh terhadap loyalitas konsumen.
Pengaruh Keterlibatan Pekerjaan, Konflik Pekerjaan-Keluarga Dan Stres Kerja Terhadap Kepuasan Kerja pada Karyawan Wanita Rumah Sakit Mira Agustin Harjianto; Dyah Kurniawati
JRMA (Jurnal Riset Manajemen dan Akuntansi) Vol 7, No 1 (2019)
Publisher : Fakultas Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (351.717 KB) | DOI: 10.33508/jrma.v7i1.808

Abstract

Penelitian ini bertujuan menganalisis signifikansi pengaruh positif keterlibatan pekerjaan dan pengaruh negatif konflik pekerjaan-keluarga dan stres kerja terhadap kepuasan kerja di Rumah Sakit Santa Clara Madiun. Sampel dalam penelitian ini adalah karyawan wanita yang sudah menikah dan memiliki anak. Jumlah 40 responden dengan menggunakan purposive sampling. Instrumen pengumpulan data menggunakan kuesioner. Hasil penelitian menunjukkan nilai Rsquare sebesar 0,801, artinya 80,1% kepuasan kerja dapat dijelaskan oleh variabel keterlibatan pekerjaan, konflik pekerjaan-keluarga, dan stres kerja bahwa teknik analisis menggunakan regresi berganda menunjukkan bahwa variabel keterlibatan pekerjaan berpengaruh positif signifikan terhadap kepuasan kerja, sedangkan variabel konflik pekerjaan-keluarga dan stres kerjatidak berpengaruhterhadap kepuasan kerja.
English Teacher’s And Students Responses To Learning English Using Blended Learning At Senior Vocational School Yuliasari, Ulfa; Panggabean, Christina Innocenti Tumiar; Kurniawati, Dyah; Wardhono, Agus
DIDAKTIKA Vol 29 No 2 (2023): Volume 29 Nomor 2 September 2023
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/didaktika.v29i2.6024

Abstract

Due to Covid-19, students are required to study online at home, and currently, in the New Normal Era, student learning at school is allowed to study face-to-face although they must remain careful. Learning in current conditions has changed, and teachers must be able to adapt and develop learning models which could make it less complicated for students to understand the material being taught. Therefore, the present Blended Learning learning model is one model to overcome this problem. The Blended Learning model is a learning process that utilizes various approaches, namely by utilizing various kinds of media and technology offline and online. This study aims to determine the response to the application, problems, and solutions using the Blended Learning model in English subjects, as well as the problems faced by the teacher and how to overcome the application of the model. The sample of this studies is 7 teachers who teach English subjects and have implemented the Blended Learning learning model and 45 students from various majors at SMKN 2 Tuban. This research is a type of qualitative descriptive research with data collection techniques using questionnaires and interviews.
Co-Authors Agus Wardhono Christina I.T. Panggabean Didik Joko Pitoyo Eka Rizky Wahyuni HERY TRI SUTANTO Kalista, Anggia Mira Agustin Harjianto Prabawati, Wahyu Sukoco, Djoko Sukoco, Y. Djoko Susilo, Ponco Bagyo Theresia Liris Windyaningrum Vivi Ariyani Wahyu Prabawati Putri Handayani Yuliasari, Ulfa