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Manajemen Retensi dalam Upaya Mempertahankan Karyawan melalui Dorongan Kepuasan dan Komitmen SULISTYAN, RIZA BAHTIAR; Ermawati, Emmy; Yunus Ariyono, Kurniawan
Wiga : Jurnal Penelitian Ilmu Ekonomi Vol. 9 No. 2 (2019): September 2019
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Special attention needs to be paid by the company regarding the employee's intention to leave the organization. The purpose of this study is to develop a conceptual model to prove empirically how retention management can encourage job satisfaction and commitment so that employees do not intend to leave the organization. As many as 36 account officers in Lumajang Regency are willing to become respondents. The approach used is PLS. The results showed that retention management and employee satisfaction were directly able to reduce employee intentions to leave the organization. Employee commitment has not been able to reduce the intention of employees to leave the organization. It is more important to improve the management of employee retention and job satisfaction than their commitment as an effort to minimize the intention of employees leaving the organization.

Halal Label And Price Effect On Consumer Purchase Decision On Sedaap Mie Product Ariyono, Kurniawan Yunus
Jurnal Ilmu Manajemen Advantage Vol. 1 No. 2 (2017): December 2017
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

The purpose of this study is to determine the effect of Halal Label and price partially and simultaneously to Consumer Purchase Decision on Sedaap Noodle Products. The research type used is descriptive with causal associative approach. This research was conducted with the number of respondents as many as 30 people. The sampling technique used is Simple Random Sampling technique. Hypothesis testing is done by multiple linear regression analysis for hypothesis through SPSS 16 for windows program. Based on research results obtained that partially label hala and price effect on consumer purchasing decisions on noodle products sedaap. While simultaneously halal label and price influence to consumer purchasing decision on noodle product sedaap. The amount of influence of halal label and price proved to have an effect on to consumer purchase decision on noodle product sedaap indicated by determination value (R2) equal to 0,61 while the rest equal to 39% influenced by other variable like product, place, promotion and others.

Community Empowerment Through Plastic Waste Recycling To Improve Community Economy Irdiana, Sukma; Darmawan, Kusnanto; Ariyono, Kurniawan Yunus
IMPOWERMENT SOCIETY Vol 3 No 2 (2020): August
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

The research aims to increase people's creativity in managing plastic waste into goods that have economic value. This research raises the issue of tackling plastic waste in Lumajang Regency. The object of this research was conducted in Pasrujambe District, Lumajang Regency. This research uses a qualitative approach with a case study model. Data collection in this study used two ways, namely interviews and observations. Furthermore, after the data was collected from the informants, analysis was carried out. The results of this study indicate that the Pasrujambe community consisting of PKK, Gerbangmas and PKK Friends enthusiastically participated in the training stages. Starting from plastic waste creation training, marketing training through social media to simple accounting training. The results of this training the community can make, among others, bags, plastic drinking containers, flowers, pencil cases, vases and so on. In addition, the community has also been able to market these products through FB, WA and Instagram and the community has also benefited from the plastic waste creation products they make.

IDENTIFIKASI FAKTOR-FAKTOR KRITIS DALAM MINAT BERKUNJUNG KEMBALI KE WISATA RELIGI Riza Bahtiar Sulistyan; Kurniawan Yunus Ariyono; Muchamad Taufiq
UNEJ e-Proceeding 2018: Prosiding Seminar Nasional Manajemen dan Bisnis III (SNMB3)
Publisher : UPT Penerbitan Universitas Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar

AbstrakWisata religi merupakan salah satu fenomena yang saat ini mulai memasyarakat, hal itudibuktikannya banyak aktifitas atau kegiatan yang dikaitkan dengan wisata religi tidakterkecuali kegiatan dakwah. Di beberapa kelompok masyarakat, wisata religi ini seringdijadikan sebagai kegiatan rutinan baik bulanan, tahunan dan sebagainya. Rumusan masalahdalam penelitian ini adalah terjadinya minat berkunjung kembali meskipun sudah beberapa kalimelakukan kunjungan wisata religi ditempat yang sama. Tujuan dalam penelitian ini adalahuntuk mengidentifikasi faktor-faktor kritis dalam minat berkunjung kembali ke wisata religi.Pendekatan yang digunakan adalah Partial Least Square (PLS). Hasil penelitian menunjukkanbahwa daya tarik berpengaruh signifikan terhadap minat wisatawan untuk berkunjung kembali.Artinya semakin baik daya tariknya, maka wisatawan semakin berminat untuk melakukankunjungan kembali. Kepuasan wisatawan berpengaruh signifikan terhadap minat wisatawanuntuk berkunjung kembali. Artinya semakin puas wisatawan, maka akan semakin berminatuntuk melakukan kunjungan kembali. Daya tarik berpengaruh signifikan terhadap kepuasanwisatawan. Artinya semakin bagus daya tariknya, maka akan semakin puas wisatawan.Kata Kunci: DayaTarik, Kepuasan, Minat Berkunjung Kembali, Wisata Religi.

STRATRGI PENINGKATAN PENDAPATAN PEDAGANG KAKI LIMA DI MASA PENDEMI COVID 19 Kusnanto Darmawan; Sukma Irdiana; Kurniawan Yunus Ariyono
Jurnal Inovasi Penelitian Vol 2 No 9: Februari 2022
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jip.v2i9.1265

Pandemi Covid-19 yang datang begitu tiba-tiba memberikan dampak penurunan pedapatan bagi para pedagang kaki lima di alun-alun Lumajang. Keadaan ini tidak diketahui sampai seberapa lamanya terjadi. Untuk itu para pedagang kaki lima yang ada di alun-alun Lumajang berusaha untuk tetap bertahan agar dapat mencukupi keluarganya di masa pandemic covid 19 ini. Untuk itu para pedagang kaki lima berusaha mengubah strategi yang awalnya berdagang secara tradisional menjadi berdagang secara online. Adapun tujuan penelitian ini adalah: 1). Mendeskripsikan kondisi Pedagang Kaki Lima akibat pandemi Covid-19 yang ada di alun-alun Lumajang, 2). Mendeskripsikan dan menganalisis strategi pedagang kaki lima di alun-alun Lumajang untuk dapat mempertahankan usahanya. Adapun penelitian ini menggunakan pendekatan penelitian kualitatif dengan jenis penelitian berupa studi kasus. Teknik sampling menggunakan purposive sampling. Pengumpulan data dilakukan dengan wawancara dan observasi. Uji keabsahan data dilakukan dengan triangulasi, yang selanjutnya dilakukan analisis dengan menggunakan analisis data model interaktif dan disajikan secara deskriptif. Hasil penelitian ini menunjukkan bahwa kondisi pedagang kaki lima yang ada di alun-alin Lumajang akibat pandemi Covid-19 pada awalnya mengalami penurunan pendapatan yang sangat drastis, namun mereka berhasil bangkit dan mempertahankan usahanya meski pendapatan mereka tidak bisa kembali seperti semula. Strategi pedagang kaki lima di alun-alun Lumajang dalam mempertahankan usahanya di tengah pandemi Covid-19 diantaranya ditempuh dengan cara memperluas pangsa pasar dengan menggunakan media sosial, membuat produk baru, serta melakukan kerjasama dengan pedagang kaki lima yang lain

EFFECT OF ONLINE BUYING EXPERIENCE ON CUSTOMER LOYALTY Kurniawan Yunus Ariyono; Sukma Irdiana; Kusnanto Darmawan
International Journal of Social Science Vol. 1 No. 5: February 2022
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/ijss.v1i5.1293

This study aims to determine and analyze how far the buying experience can affect the loyalty of Traveloka Online Experience users. This study uses the independent variable (X) namely online buying experience and the dependent variable (Y) namely customer loyalty. The population of this study is all consumers who use Traveloka Online Experiance in the city of Surabaya. Sampling was carried out using the Non Probability Sampling technique with the Purposive Sampling method. The criteria for determining the sample used in this study are as follows: Users who have used Traveloka Online Experience for more than 3 months. With a sample of 100 respondents. The data analysis method used is simple linear regression analysis. The results obtained from this study indicate that the experience of buying online greatly affects consumers' loyalty to a product or service. This is evident from the trust and satisfaction of consumers for the product or service purchased. So that consumers will indirectly introduce the product to others.

ANALYSIS OF THE INFLUENCE OF CONSUMER BEHAVIOR ON THE DECISION OF APPLYING MULTI-PURPOSE LOANS IN FINANCIAL TECHNOLOGY (FINTECH) Sukma Irdiana; Kusnanto Darmawan; Kurniawan Yunus Ariyono; Yulian Ade Chandra
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 6, No 2 (2022): IJEBAR, VOL. 06 ISSUE 02, JUNE 2022
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v6i2.5255

The purpose of this study is to analyze the effect of consumer behavior on the decision to submit a multipurpose loan for funds in the science and technology sector. The sample used in this study was 80 respondents. By using the accidental sampling method. The data used are primary data using questionnaires. The analysis technique used is multiple linear regression analysis. Based on the results of the analysis, it can be seen that there is a significant influence of cultural and social factors on the decision to submit a multipurpose fund loan to the science and technology department. While there is no significant effect of personal factors on the decision to apply for a multipurpose fund loan in fintek, while the adjusted R Square value obtained is 0.525. This shows that the amount of cultural, social and personal contribution simultaneously influences the decision to apply for a multipurpose fund loan in fintek is 52.5%, while the remaining 47.5% is influenced by factors outside cultural, social and personal.

Halal Label And Price Effect On Consumer Purchase Decision On Sedaap Mie Product Kurniawan Yunus Ariyono
Jurnal Ilmu Manajemen Advantage Vol. 1 No. 2 (2017): December
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v1i2.194

The purpose of this study is to determine the effect of Halal Label and price partially and simultaneously to Consumer Purchase Decision on Sedaap Noodle Products. The research type used is descriptive with causal associative approach. This research was conducted with the number of respondents as many as 30 people. The sampling technique used is Simple Random Sampling technique. Hypothesis testing is done by multiple linear regression analysis for hypothesis through SPSS 16 for windows program. Based on research results obtained that partially label hala and price effect on consumer purchasing decisions on noodle products sedaap. While simultaneously halal label and price influence to consumer purchasing decision on noodle product sedaap. The amount of influence of halal label and price proved to have an effect on to consumer purchase decision on noodle product sedaap indicated by determination value (R2) equal to 0,61 while the rest equal to 39% influenced by other variable like product, place, promotion and others.

Community Empowerment Through Plastic Waste Recycling To Improve Community Economy Sukma Irdiana; Kusnanto Darmawan; Kurniawan Yunus Ariyono
IMPOWERMENT SOCIETY Vol 3 No 2 (2020): August
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/eps.v3i2.587

The research aims to increase people's creativity in managing plastic waste into goods that have economic value. This research raises the issue of tackling plastic waste in Lumajang Regency. The object of this research was conducted in Pasrujambe District, Lumajang Regency. This research uses a qualitative approach with a case study model. Data collection in this study used two ways, namely interviews and observations. Furthermore, after the data was collected from the informants, analysis was carried out. The results of this study indicate that the Pasrujambe community consisting of PKK, Gerbangmas and PKK Friends enthusiastically participated in the training stages. Starting from plastic waste creation training, marketing training through social media to simple accounting training. The results of this training the community can make, among others, bags, plastic drinking containers, flowers, pencil cases, vases and so on. In addition, the community has also been able to market these products through FB, WA and Instagram and the community has also benefited from the plastic waste creation products they make.

PENGARUH WISATA HALAL TERHADAP KEPUASAN PENGUNJUNG DAN MINAT BERKUNJUNG KEMBALI Sukma Irdiana; Kurniawan Yunus Ariyono; Kusnanto Drmawan
Jurnal Cakrawala Ilmiah Vol. 1 No. 3: Nopember 2021
Publisher : Bajang Institute

Atribut wisata halal menjadi hal yang sangat penting dalam menyediakan kebutuhan pengunjung yang beragama Islam pada saat mereka melakukan wisata. Atribut wisata halal juga dapat diartikan sebagai ketersediaan norma dan juga praktik Islam yang relevan dengan wisata yang dikunjungi. Tujuan dari penelitian ini adalah untuk mengetahui dan menganalisis wisata halal terhadap kepuasan pengunjung dan minat berkunjung kembali ketempat pariwisata. Populasi pada penelitian ini adalah pengunjung wisata halal di Kota Malang, sebanyak 150 wisatawan. Metode pengambilan sampel yang digunakan dalam penelitian ini adalah purposive sampling. Metode analisis data dengan menggunakan Regresi Linier Sederhana. Hasil penelitian ini mengatakan bahwa wisata halal dapat mempengaruhi kepuasan wisatawan yang datang ketempat pariwisata dan wisata halal juga dapat mengajak wisatawan berkunjung kembali ketempat pariwisata halal tersebut.

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