Garuda - Garba Rujukan Digital

Faktor yang Mempengaruhi Keputusan Mahasiswa Berwisata ke Luar Negeri I Putu David Adi Saputra; Made Antara; I Nyoman Sudiarta
JURNAL MASTER PARIWISATA Volume 08, Nomor 02, Januari 2022
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2022.v08.i02.p16

Tourism and hospitality is one of the largest service industries in the world that has an influence on global economic growth. Various factors can influence a person to travel There is a phenomenon that shows the increasing number of tourist visits abroad. This indicates that the need to travel by Indonesian tourists is getting higher. Indonesian tourists who travel both home and abroad consist of various ages and occupations. The purpose of this study was to analyze the pull and push factors that influence the decision of Bali tourism students to travel abroad. This study uses survey research methods with a total of 130 respondents. Researchers used factor analysis techniques and were processed using the IBM SPSS V.26 for Windows program. The results of the analysis of the results included that the motivation that became the push factors of Bali tourism students traveling abroad was to want to show prestige or lifestyle, while the motivation that became the pull factors of Bali tourism students traveling abroad was because the location, products, and services in the tourist destination area that can be accessed easily. Keywords: Push Factors, Pull Factors, Travel Decisions.

Pemanfaatan Digital Marketing dalam Mempromosikan Destinasi Pariwisata I Putu David Adi Saputra
AL-MIKRAJ Jurnal Studi Islam dan Humaniora Vol 4 No 1 (2023): Al-Mikraj, Jurnal Studi Islam dan Humaniora
Publisher : Pascasarjana Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/almikraj.v4i1.3621

This study aims to analyze the use of Digital Marketing in Promoting Tourism Destinations. This research is a literature review. Data collection techniques are documentation from journal sources and relevant literature such as Google Scholar. Data analysis with critical literature. research results The use of digital marketing in promoting tourism destinations has become the key to success in this modern era. Through digital platforms such as social media, websites and online advertising campaigns, tourism destinations can effectively reach and interact with global audiences in real-time. Digital marketing strategies enable tourism destinations to showcase the beauty of nature, culture and facilities offered through attractive visual content, story-based content and visitor testimonials. In addition, content personalization and precise targeting enable tourism destinations to create unique experiences for potential travelers, while data analysis and online feedback provide valuable insights to improve the services and attractiveness of these destinations. Thus, the use of digital marketing not only increases the visibility of tourism destinations, but also plays an important role in inspiring, informing and captivating a global audience to explore the beauty the world has to offer.

Pelatihan Layanan Prima Untuk Kelompok Pedagang Muda I Made Trisna Semara; I Gusti Ayu Eka Suwintari; I Gusti Ketut Purnaya; I Putu David Adi Saputra
Jurnal Abdi Masyarakat Vol. 3 No. 2 (2023): Jurnal Abdi Masyarakat
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jam.v3i2.54

Pengabdian ini untuk membantu kelompok truna truni pedagang di pasar Sidakarya Denpasar dalam mengatasi 1) Keluahan tamu berkaitan dengan faktor fisik yaitu ruangan yang kurang mendapat pertukaran udara yang lancar, suhu panas atau lembab, pencahayaan yang buruk, dan lantai tidak mudah dibersihkan bahkan licin, 2) Keluahan tamu berkaitan dengan SDM/ anggota kelompok belum memiliki pengetahuan standar dalam penyediaan makanan dan minuman, 3) Belum adanya standar keamanan, kebersihan dan keselamatan dalam bekerja pada kelompok pedagang di pasar Kereneng, 4) Kualitas pelayanan tamu masih rendah. Berkaitan dengan masalah tersebut kegiatan pengabdian masyarakat ini memberikan solusi untuk menyelesaikan persoalan tersebut dengan memberikan bantuan pengetahuan dan keterampilan kepada peserta pelatihan standar penyajian makan dan minum serta mendesain tempat pedagang yang ramah lingkungan dan estetika. Metode yang digunakan adalah dengan metode survey, metode partisipatory rural apprasial (PRA), pemberian Pelatihan, Pendampingan, dan Monitoring. Tujuannya adalah untuk meningkatkan kualitas pelayanan kelompok truna truni pedagang di Pasar Sidakarya. Â This service aims to help the teruna teruni group of traders at the Sidakarya market in Denpasar in overcoming 1) Guest complaints related to physical factors, namely rooms that do not have a smooth air exchange, hot or humid temperatures, poor lighting, and floors that are not easy to clean or even slippery, 2) Guest complaints relate to human resources/group members not having standard knowledge in providing food and drinks, 3) There are no security, cleanliness and safety standards in working in the group of traders at Sidakarya market, 4) The quality of guest service is still low. In connection with this problem, this community service activity provides a solution to resolve this problem by providing knowledge and skills assistance to training participants in serving food and drink as well as designing environmentally friendly and aesthetically pleasing merchant premises. The methods used are surveys, participatory rural appraisal (PRA), as well as providing training, mentoring, and monitoring. The aim is to improve the quality of service for the first-line group of traders at the Sidakarya Market.

Implementation of the Project Based Learning Method in English Speaking Skills for Diploma III Culinary Management Students Kadek Feni Aryati; Putu Sri Darmayanti; I Putu David Adi Saputra
Journal of Innovative and Creativity Vol. 5 No. 2 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i2.1380

The use of inappropriate learning methods can make the teaching and learning process ineffective and cause learning objectives to not be achieved. A lack of creativity from lecturers in adapting learning methods to the needs and conditions of students, especially in the Culinary Management department, is a major cause. DIII Culinary Management students, who will later become professional chefs in hotels and restaurants, need good English speaking skills to communicate with foreign guests, understand international recipes, and adapt to a global work environment. This research aims to: 1) implement the Project Based Learning (PBL) method in English speaking skills learning for DIII Culinary Management students; 2) analyze the effectiveness of PBL in improving students' English speaking skills; and 3) develop a PBL-based English learning module integrated with the Culinary Management curriculum. This research will use a mixed methods research approach to examine the effectiveness of implementing Project Based Learning (PBL) in improving the English speaking skills of DIII Culinary Management students. This research will make a significant contribution to the development of English language learning in the Culinary Management study program, particularly in improving students' speaking skills. The research results can be used to improve learning methods and curriculum, so that students can be better prepared to face the world of work.

Optimalisasi Pengelolaan Destinasi Wisata di Desa Bongkasa Melalui Perbaikan Praktik Community Based Tourism I Putu David Adi Saputra; Kadek Feni Aryati
Journal of Innovative and Creativity Vol. 5 No. 2 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i2.1381

Bongkasa Village, with its abundant natural and cultural potential, holds great opportunities to develop as an attractive tourist destination. Its natural beauty, ranging from green terraced rice fields to stunning mountain views, offers captivating visual appeal. The richness of local culture, such as dance, traditional music, and other local wisdom, is also a valuable asset that can be promoted. However, this potential has not been optimally explored. The management of tourist destinations in Bongkasa Village still faces various challenges, including a lack of local community participation in decision-making and management processes, inadequate infrastructure, and a lack of effective promotion and marketing. As a result, the economic benefits from the tourism sector have not been fully felt by the community, and the sustainability of the tourist destination is threatened. This condition indicates a gap between the existing potential and the reality of management that is still not optimal. Therefore, a more integrated and sustainable approach is needed to optimize the tourism potential of Bongkasa Village.

Enhancing Destination Branding Through Creative Digital Promotion: Community Service Program for Serangan Tourism Village via Instagram Video-Based Content I Made Trisna Semara; I Putu David Adi Saputra; I Made Krisna Adi Chandra
Jurnal Abdi Masyarakat Vol. 5 No. 2 (2025): Jurnal Abdi Masyarakat Agustus 2025
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jam.v5i2.86

The development of digital media has opened new opportunities for destination promotion through video-based content. Serangan Tourism Village, with its maritime culture, marine tourism potential, and turtle conservation, still faces challenges in increasing its digital exposure, particularly on Instagram. Through a community service program, promotional videos were designed and produced to showcase the natural beauty, marine tourism activities, and local culture of Serangan. The videos were professionally packaged with cinematography, informative narration, and supporting music, then published mainly on Instagram. This activity aims to enhance the brand awareness of Serangan Tourism Village, expand promotional reach through collaboration with influencers and tourism communities, and encourage tourist visits. The expected outcomes are not only to strengthen the village’s image in the digital space but also to create a positive economic impact for the local community and reinforce Serangan’s position as one of Bali’s leading tourism destinations.

Pemanfaatan Digital Marketing dalam Mempromosikan Destinasi Pariwisata I Putu David Adi Saputra
AL-MIKRAJ Jurnal Studi Islam dan Humaniora (E-ISSN 2745-4584) Vol. 4 No. 1 (2023): AL-Mikraj Jurnal Studi Islam dan Humaniora
Publisher : Pascasarjana Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/almikraj.v4i1.3621

This study aims to analyze the use of Digital Marketing in Promoting Tourism Destinations. This research is a literature review. Data collection techniques are documentation from journal sources and relevant literature such as Google Scholar. Data analysis with critical literature. research results The use of digital marketing in promoting tourism destinations has become the key to success in this modern era. Through digital platforms such as social media, websites and online advertising campaigns, tourism destinations can effectively reach and interact with global audiences in real-time. Digital marketing strategies enable tourism destinations to showcase the beauty of nature, culture and facilities offered through attractive visual content, story-based content and visitor testimonials. In addition, content personalization and precise targeting enable tourism destinations to create unique experiences for potential travelers, while data analysis and online feedback provide valuable insights to improve the services and attractiveness of these destinations. Thus, the use of digital marketing not only increases the visibility of tourism destinations, but also plays an important role in inspiring, informing and captivating a global audience to explore the beauty the world has to offer.

Commodification and Cultural Resilience in Biologically High-Risk Culinary Tourism: A Case of Lawar Plek in Bali I Gusti Ayu Eka Suwintari; I Made Trisna Semara; Putu Indah Budi Apsari; I Putu David Adi Saputra
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 8 No. 2 (2026): August-December
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v6i2.1108

This study aims to analyze the resilience strategies of Lawar Plek, a traditional Balinese dish utilizing raw blood, and to explain how its risk-culture paradox is managed within the culinary tourism industry amidst conflicting medical health narratives and the market demand for cultural authenticity. Employing a qualitative case study design, research was conducted in major culinary centers across Gianyar and Badung Regencies. Data were gathered through participant observation, document analysis, and in-depth interviews with purposively selected key informants representing traditional vendors, local consumers, and external stakeholders. Rather than conducting laboratory biomedical testing, this study evaluates the negotiation between community perceptions of cultural authenticity and global biomedical health standards, analyzing how the latter is internalized or resisted by cultural actors. The analysis, guided by commodification and cultural resilience theories, reveals that the resilience of Lawar Plek is driven by a "myth of strength" and masculine identity tied to raw blood consumption. Furthermore, the dish is commodified by blending modernized presentation with its "extreme" culinary nature, appealing to tourists seeking exotic experiences. Ultimately, Lawar Plek serves as a form of cultural resistance against global health standardization. This research contributes to the literature on culinary tourism by providing a framework for how biologically high-risk traditional foods transform perceived risks into unique selling propositions.

Mentoring Academic Book Writing through Digital Press to Enhance Publication Productivity in Higher Education I Made Trisna Semara; I Made Krisna Adi Chandra; I Putu David Adi Saputra; Francisca Titing Koerniawaty; Putu Wibby Prasetya
Jurnal Abdi Masyarakat Vol. 6 No. 2 (2026): Jurnal Abdi Masyarakat Agustus 2026 (ON GOING)
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jam.v6i2.107

Academic publications in the form of textbooks, reference books, and ISBN-registered monographs play a crucial role in scientific development and institutional recognition. However, the academic community often faces technical writing and managerial publishing constraints that lead to the stagnation of research outputs. Therefore, this community service program aims to increase the productivity of academic publications while initiating a downstream ecosystem for applied research in higher education. The implementation utilized a practice-based learning approach involving 24 participants through stages of legal insight presentation, writing workshops, and intensive mentoring. The program's evaluation results demonstrated positive participant responses with 100% satisfaction, achieving tangible outputs in the form of manuscript drafts converted from tridharma reports ready for ISBN submission. Furthermore, the strategic impact of this mentoring is the initiation of an integrated "Digital Publishing Service Unit (Digital Press)." This unit, based on the Teaching Factory scheme and Print on Demand (PoD) system, is designed to transform the paradigm of academic output management from mere administrative documents into institutional assets with potential economic value. In conclusion, this mentoring program garnered positive feedback for facilitating the preparation of publishable literature while laying the foundational steps for the institution to build an independent publication ecosystem.

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