Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : Intizam, Jurnal Manajemen Pendidikan Islam

Kepuasan Pelanggan Dan Pemilihan Jasa Pendidikan M. Munir
Intizam, Jurnal Manajemen Pendidikan Islam Vol 3 No 2 (2020): April 2020
Publisher : Prodi Manajemen Pendidikan Islam STAI Darussalam

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1059.463 KB)

Abstract

Customer satisfaction is the estuary of the MMT business. The quality of the product / service needs to be improved to meet and even exceed customer satisfaction. Failure to meet customer / client satisfaction means failure to apply MMT. Other than that, educational institutions are part of a process of service to the community in accordance with the needs and challenges of the times. Meeting the needs of the community for the world of education is certainly very closely related to the satisfaction obtained by the community through existing education services. Customer satisfaction and selection of educational services can be described the results of the analysis that in educational institutions, customer satisfaction as in other product marketing activities. Customer satisfaction in education is very influential in the selection of these educational institutions. Although the educational services are not tangible, but customers can see and feel of it through the results of graduates and services provided by these educational institutions. Thus, customer satisfaction in the world of education greatly affects the quantity and selection of these educational institutions. Another thing that influences the selection of educational services, is inseparable from the marketing management of education carried out by the educational institution. Quality products are basically part of the indirect marketing of the educational institution, while indirect marketing is through the process of advertising, promotion and through product introduction activities of the educational institution, either in the form of achievements or activities. The conclusion of this discussion is that satisfaction with education services is closely related to the selection of education services. This is proven and implemented by the quantity and quality available in the educational institution.
Pengembangan Pendidikan Pesantren Perspektif Nurcholish Madjid M. Munir
Intizam, Jurnal Manajemen Pendidikan Islam Vol 4 No 2 (2021): April 2021
Publisher : Prodi Manajemen Pendidikan Islam STAI Darussalam

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The era of globalization has affected the lives of Indonesians, one of which is the educational aspect, especially in Islamic boarding schools. This can no longer be avoided by pesantren education institutions, especially if these educational institutions want to survive and succeed in the midst of globalization. Therefore, pesantren education institutions should carry out developments in their education, in order to realize efforts to respond and be responsive to the challenges of the times. Nurcholish Madjid is a Muslim scholar who discusses pesantren education in the modern era, with the idea of ​​modernizing pesantren education. The results of this study indicate that the development of pesantren education with the perspective of Nurcholish Madjid is a way, an effort to change better pesantren education, based on the modernization of Islamic boarding school education, in the sense that the development is carried out in a contemporary (modern) nuance, following the direction of the times, without eliminating the values ​​of authenticity of the pesantren itself (Indegenous), with the fields being developed including curriculum, learning methods and leadership. As for Nurcholish Madjid's thoughts, what can be adopted by education in general is Nurcholish Madjid's desire to create a curriculum that is balanced in emphasis, so that the principle of integrity is realized.