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All Journal Dinamisia: Jurnal Pengabdian Kepada Masyarakat Jurnal Kewidyaiswaraan Journal of Community Dedication Indonesian Journal of Education (INJOE) Mars: Jurnal Teknik Mesin, Industri, Elektro dan Ilmu Komputer
Widjanarko Widjanarko
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Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Education Languange, Linguistic, Communication & Media Social Sciences Other

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Journal : Journal of Community Dedication

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UMKM SOCIALISATION: CONCRETE STEPS FOR VILLAGE COMMUNITY SERVICE Sitti Nur Alam; Sri Mulyono; Widjanarko Widjanarko
JOURNAL OF COMMUNITY DEDICATION Vol. 4 No. 4 (2024): NOVEMBER
Publisher : CV. ADIBA AISHA AMIRA

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Abstract

The MSME socialisation programme in the village aims to introduce and develop small businesses in the rural environment. This activity is conducted to improve the village economy by providing villagers with basic knowledge and skills about Micro, Small and Medium Enterprises. In this programme, villagers are given materials on the basics of MSMEs, how to start a business, and simple marketing strategies. In addition to theory, participants are also invited to practice directly, such as making a business plan and learning how to promote a business that is suitable for small businesses in the village. The implementation of the programme involved collaboration between universities, local entrepreneurs, and the local government. This was done so that participants could gain many perspectives and real-life experiences. The results of the programme can be seen from the increased interest of villagers to start a business, the emergence of various new business ideas, and the increase in economic activities in the village. It is hoped that this MSME socialisation can provide long-term benefits for the economic development of the village.
Co-Authors Dzaky Mirza Pradana Etik Puspitasari Fengky Adie Perdana Joko Sugiarto Moch Rakha Naufal Athilah Moh. Imron Rosidi Nila Alia* Pondi Udianto Satworo Adiwidodo Sitti Nur Alam Sri Mulyono Vinan Viyus