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All Journal Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Jurnal Online Tata Busana
Suharti ningsih
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PENGARUH KEJENUHAN KERJA, BEBAN KERJA, DAN KONFLIK KERJA TERHADAP MOTIVASI KERJA PERAWAT RSUD DR. RM. PRATOMO BAGAN SIAPIAPI KABUPATEN ROKAN HILIR Suharti Ningsih; Alvi Furwanti Alwie; Kurniawaty Fitri
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi Vol 4, No 1 (2017): Wisuda Februari
Publisher : Jurnal Online Mahasiswa (JOM) Bidang Ilmu Ekonomi

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Abstract

Dr. RM. Pratomo Bagan Siapiapi District Rokan Hilir Hospital located at Jl. Pahlawan, No.131 Bagan Siapi-Api sub district Bangko is an organization engaged of health care. The process of development in the hospital as an organization health care advanced rapidly. Therefore, ones of the factors that must be considered of the hospital development were the human resource. The highly pressure of work as a nurse due to working conditions which are in pressure can affect the work motivation of nurses. In addition, the external and internal factors such as burnout, workload and work conflict perceived nurses also can affect the work motivation of nurses. The purpose of this study was to determine and analyze the effect of burnout, workload and work conflict toward nurses work motivation of Dr. RM. Pratomo Bagan Siapi-Api District Rokan Hilir Hospital by simultaneously and partially. The collecting data used questionnaires, amounting to 5 items for work motivation variable, 5 items for burnout variable, 4 item for workload variable and 4 items for work conflict variable which distributed into 113 nurses of Dr. RM. Pratomo Bagan Siapi-Api District Rokan Hilir Hospital and the data were analyzed by using multiple regression analysis techniques. Based on the results of data processing, it can be concluded that; 1) Burnout, workload and work conflict affected nurses work motivation simultaneously. 2) Burnout affected nurses work motivation partially. 3) Workload doesn’t affected nurses work motivation partially. 4) Work conflict affected nurses work motivation partially.Keywords: Work motivation, Burnout, Workload, Work conflict
PENGARUH AKTIFITAS PEMASARAN MEDIA SOSIAL DAN EKUITAS MEREK TERHADAP RESPON KONSUMEN (STUDI PADA AKUN INSTAGRAM @SICKBOY) sari, heppy anggar; ningsih, Suharti
Jurnal Online Tata Busana Vol. 10 No. 3 (2021): Jurnal Online Tata Busana November 2021
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/jurnal-online-tata-busana.v10i3.43468

Abstract

Peneliti memiliki maksud untuk meneliti variabel aktifitas pemasaran media sosial dan ekuitas merek yang dilakukan pada akun instagram @Sickboy untuk megukur respon konsumen. Terdapat beberapa rumusan masalah dalam penelitian ini. Pertama, apakah terdapat pengaruh parsial antara aktifitas pemasaran media sosial terhadap respon konsumen. Kedua, apakah terdapat pengaruh secara bersama antara variabel aktifitas pemasaran media sosial dan ekuitas merek terhadap respon konsumen. Penelitian ini merupakan penelitian explanatory dengan menggunakan pendekatan kuantitatif. Data dikumpulkan melalui pengikut akun instagram @Sickboy. Sampel penelitian sebanyak 83 respondent. Teknik analisis data pada penelitian yaitu analisis regresi linier bergada. Pengumpulan data dikumpulkan melalui kueisoner yang disebarkan secara online. Berdasarkan hasil penelitian yang telah dilakukan oleh peneliti telah menunjukkan bahwa, aktifitas pemasaran media sosial berdampak siginifikan pada respon konsumen. Kedua variabel ekuitas merek berpengaruh signifikan terhadap respon konsumen. Ketiga variabel aktifiitas pemasaaran media soscal bersama dengan variabel ekuitas merek memiliki dampak signifikan terhadap respon konsumen.
Co-Authors Alvi Furwanti Alwie Kurniawaty Fitri sari, heppy anggar