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All Journal Journal of Business Strategy and Execution Edu Sportivo: Indonesian Journal of Physical Education
Wahyu Adhi Nugroho
Alumni of BINUS BUSINESS SCHOOL, BINUS UNIVERSITY, JWC Campus, Jl. Hang Lekir I No. 6, Kebayoran Baru, South Jakarta 12120
Economics, Econometrics & Finance Education Other

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CONSUMER’S PERCEIVED VALUE AND BUYING BEHAVIOR OF STORE BRANDS: AN EMPIRICAL INVESTIGATION Nugroho, Wahyu Adhi; Wihandoyo, Luki Safitri
Journal of Business Strategy and Execution Vol 1, No 2 (2009): Published on June 2009
Publisher : Bina Nusantara University

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Abstract

Buying processes in grocery shopping involve many factors relating to the final decision of the consumers and those aspects influence Consumer Perceived Value and their buying behavior on deciding which type of product they would buy. Store brands existence as an option in today modern grocery shopping have an important position in retail strategy nowadays and the role have increased during the development of modern grocery stores in Indonesia. Therefore, understanding store brand buyer behavior is an essential topic for marketers and researchers. Demographic Profiling, Mean Value Analysis, Crosstabs Analysis, Reliability Analysis, Factor Analysis – Principal Component Analysis (Varimax Method), Multiple Linear Regression are used in this research. Dominating, significant variables revealed, pattern of relationship showed. In overall, the findings shows that consumer’s perceived value contribute positively to their perceptions of store brands and the better knowledge on the aspects of store brand products due to their past experience in purchasing the items lead to positive perceptions which eventually will lead to good possibility for them in re-purchasing store brands products in the future.
The effect of the Fitify: Fitness, Home Workout app on sleep quality and health-related physical fitness among university students Sundari, Sri; Jumareng, Hasanuddin; Faozi, Faiz; Nugroho, Wahyu Adhi; Getu, Samson
Edu Sportivo: Indonesian Journal of Physical Education Vol. 7 No. 2 (2026): Edu Sportivo: Indonesian Journal of Physical Education
Publisher : UIR Press Bekerjasama dengan International Association of Physical Education and Sports

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25299/esijope.2026.vol7(2).25281

Abstract

Background: Findings from previous studies indicate a growing trend in the use of smartphone apps in physical education. However, there remains a lack of research examining the impact of smartphone apps specifically “Fitify: Fitness Home Workout” on sleep quality and health-related physical fitness among college students prior to physical education classes. Objectives: The purpose of this study is to analyse the influence of the “Fitify: Fitness Home Workout” app prior to physical education classes on sleep quality and health-related physical fitness. Methods: We adopted a 11-week true experimental design as the method for this study. Fifty participants were assigned to the experimental group (EG: n = 25, age [years] = 19.8 ± 0.707; height [cm] = 163 ± 7.92; weight [kg] 54.0 ± 5.55) and the control group (CG: n = 25, age [years] = 19.4 ± 0.747; height [cm] = 164 ± 7.17; weight [kg] = 57.0 ± 5.60). Assessments of sleep quality and health-related physical fitness were conducted at the pretest and posttest. Results: Based on the results of the repeated measures ANOVA analysis, we observed that there was a significant effect of the time factor (p < 0.001) and the group factor (p = 0.024) on the interaction factor (p < 0.001) for the subjective sleep quality indicator. We also found significant effects of time (p < 0.001), group (p = 0.004), and interaction (p < 0.001) on the indicators of sleep quality and health-related physical fitness. Conclusion: We conclude and highlight that the use of "Fitify: Fitness Home Workout" prior to physical education classes can be an effective tool for improving sleep quality and health-related physical fitness among university students.
Co-Authors Al Farrel, M. Aufa Rifki Faozi, Faiz Getu, Samson Jumareng, Hasanuddin Luki Safitri Wihandoyo Maulana, Muhammad Andi Nurmiyati Nurmiyati PUGUH KARYANTO Rivo Panji Yudha Setiawan, Moch Iman Sundari, Sri