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All Journal Journal of Economic, Bussines and Accounting (COSTING) JUDICIOUS: Journal of Management International Journal of Social Science
Nurlela Nurlela
STIE Tunas Nusantara
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Medicine & Pharmacology Public Health Social Sciences Other

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Analisis Potensial Saham Sektor Kesehatan dengan Pendekatan Teknikal. Studi Sentiment Positif Covid-19 Nurlela Nurlela; Markiz Yudiawan
JUDICIOUS Vol 2 No 2 (2021): Judicious
Publisher : Neolectura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37010/jdc.v2i2.662

Abstract

Dalam setiap transaksi perdagangan saham, investor atau manajer investasi dihadapkan kepada pilihan untuk membeli atau menjual saham. Setiap kesalahan dalam pengambilan keputusan investasi, akan menimbulkan kerugian bagi investor. Oleh karena itu perlu dilakukan analisis yang akurat dan dapat diandalkan untuk dijadikan dasar pengambilan keputusan investasi. Ada dua macam analisis dalam dunia investasi saham yaitu analisis fundamental dan analisis teknikal. Penelitian ini bertujuan untuk menganalisis sentimen positif vaksin covid-19 dengan Analisa teknikal pada saham sektor kesehatan. Hasil penelitian ini menunjukkan terdapat enam saham yang memiliki kinerja terbaik dengan perdagangan saham yang tinggi. Pada penelitian ini juga peneliti merumuskan beberapa pertimbangan teknikal yang perlu dipertimbangkan investor dalam buy or hold suatu saham.
A LITERATURE STUDY OF FINANCIAL STATEMENT FRAUD DETECTION Yessy Yuliana; Agusti Hartono; Alvin Fernando; Carmel Meiden; Prima Apriwenni; Nurlela Nurlela; Yosef Dema
International Journal of Social Science Vol. 2 No. 3: Ocktober 2022
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/ijss.v2i3.3647

Abstract

This research attempts to give an overview of the focus and methods utilized to identify financial statements in Indonesia. This study employed the systematic literature review (SLR) methodology to analyze how the literature on financial reporting develops. Keywords like "financial statement fraud," "fraud triangle," "fraud diamond," and "fraud pentagon" are used in this study to find related research. 79 studies were found between 2017 and 2020, and 39 of them were used in this research. The findings of this literature review can help researchers develop more in-depth fraud research in the future. Several variables can be utilized as a reference for future research on fake financial statements, such as broadening the scope of the investigation, expanding the object, and involving people who can help with the investigation.
Ephemeral Content Domination: How to Harness the Power of Stories Miko Andi Wardana; Fatimah Abdillah; Nurlela Nurlela
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 3 (2024): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i4.10180

Abstract

This research article examines the factors contributing to domination in ephemeral content for PT. Tirta Investama, focusing on the roles of creativity of content, frequency of posting, and engagement level. Using a quantitative research design and a sample of 100 consumers, the study explores both direct and indirect effects among these variables, utilizing path analysis with Smart PLS. The findings reveal that both creativity and frequency of posting have significant direct effects on engagement level and domination in ephemeral content. Additionally, engagement level serves as a critical mediator, linking creativity and frequency of posting to domination in ephemeral content. The results suggest that for PT. Tirta Investama to achieve a dominant position in the ephemeral content space, the company must prioritize creative, high-quality content and maintain a consistent posting schedule to drive audience engagement. The indirect effects highlight the importance of engagement as a conduit between content strategies and overall brand influence. These insights offer valuable guidance for PT. Tirta Investama's digital marketing strategy, emphasizing a balanced approach to content creation and audience interaction for long-term success in the ephemeral content landscape.
Co-Authors Agusti Hartono Alvin Fernando Carmel Meiden Fatimah Abdillah Markiz Yudiawan Prima Apriwenni Wardana, Miko Andi Yessy Yuliana Yosef Dema