Articles
<![CDATA[Peran Supervisi Akademik Sebagai Pemoderasi Kompetensi Profesional, Kompetensi Pedagogik Dan Kinerja Guru ]]>
<![CDATA[Kuntari Kuntari]]>;
<![CDATA[Robertus Basiya]]>;
<![CDATA[Lie Liana]]>
<![CDATA[ JEMAP Vol 4, No 1: April 2021 ]]>
Publisher : <![CDATA[Universitas Katolik Soegijapranata, Semarang ]]>
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DOI: 10.24167/jemap.v4i1.3183
<![CDATA[Penelitian ini bertujuan untuk menguji pengaruh kompetensi profesional dan kompetensi pedagogik terhadap kinerja guru dimoderasi supervisi akademik. Jenis penelitian ini adalah penelitian eksplanatori. Populasi penelitian adalah seluruh guru SMA Swasta se-Kecamatan Pati Kabupaten Pati sebanyak 149 guru. Teknik analisis data menggunakan analisis regresi linier berganda. Hasil penelitian menunjukkan bahwa kompetensi profesional berpengaruh positif dan signifikan terhadap kinerja guru, kompetensi pedagogik tidak berpengaruh terhadap kinerja guru, supervisi akademik berpengaruh positif dan signifikan terhadap kinerja guru, supervisi akademik tidak memoderasi pengaruh kompetensi profesional terhadap kinerja guru, supervisi akademik tidak memoderasi pengaruh kompetensi pedagogik terhadap kinerja guru. ]]>
<![CDATA[PRIVATE LABEL: QUALITY AND LOYALTY ]]>
<![CDATA[R.A. MARLIEN]]>;
<![CDATA[Kasmari Kasmari]]>;
<![CDATA[Bambang Suteja]]>;
<![CDATA[R Basiya]]>
<![CDATA[ Fokus Ekonomi : Jurnal Ilmiah Ekonomi Vol 17, No 1: Juni 2022 ]]>
Publisher : <![CDATA[STIE Pelita Nusantara Semarang ]]>
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DOI: 10.34152/fe.17.1.1-17
<![CDATA[The purpose of this research is about the loyalty of private label products, which is growing very rapidly, resulting in a decline in the market share of branded manufactured products. Private label products are products that are sold in retail stores, where these stores sell daily necessities at lower prices. Consumers who buy this product are price sensitive consumers. Although product quality is similar to manufactured products, consumers who are used to branded products have a perception of risk when buying private label products. This research was conducted at a retail store that sells products with the same brand as the name of the retail store. The research location was in Semarang and Gringsing with a sample of 120 respondents. Determination of the number of samples using purposive sampling technique, data analysis using multiple regression. The finding is that repurchase intention is an intervening variable between store image, risk perception, price perception and loyalty. ]]>
<![CDATA[Kompetensi: Bagaimana Pengaruhnya terhadap Prestasi Kerja ? ]]>
<![CDATA[Lie Liana]]>;
<![CDATA[Tristiana Rijanti]]>;
<![CDATA[Robertus Basiya]]>
<![CDATA[ Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Vol 6 No 1 (2023): Article Research Volume 6 Number 1, Januari 2023 ]]>
Publisher : <![CDATA[LPPM Sekolah Tinggi Ilmu Ekonomi Al-Washliyah Sibolga ]]>
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DOI: 10.36778/jesya.v6i1.883
<![CDATA[Apakah ada pengaruh kompetensi terhadap prestasi kerja guru ? Penelitian ini akan menjawabnya. Kompetensi meliputi kompetensi pedagogik, kompetensi kepribadian, kompetensi sosial, dan kompetensi profesional. Populasi dalam penelitian ini Guru PNS Sekolah Dasar di Korwil Bidang Pendidikan Kecamatan Subah Kabupaten Batang berjumlah 108 guru. Penelitian ini merupakan penelitian sensus. Data berupa identitas responden yang meliputi jenis kelamin, usia, pendidikan terakhir, golongan, dan lama bekerja serta indikator- indikator dari variabel kompetensi dan prestasi kerja guru yang berjumlah 67 item pernyataan dalam kuesioner. Teknik analisis data dilakukan menggunakan SPSS. Hasil penelitian menunjukkan bahwa kompetensi pedagogik dan kompetensi sosial tidak berpengaruh terhadap prestasi kerja guru. Sementara kompetensi kepribadian dan kompetensi profesional berpengaruh positif dan signifikan terhadap prestasi kerja guru.]]>
<![CDATA[PENGARUH MOTIVASI HEDONIS, MATERIALISME, DAN SHOPPING LIFESTYLE TERHADAP PEMBELIAN IMPULSIF ]]>
<![CDATA[Yuli Cantikasari]]>;
<![CDATA[Robertus Basiya]]>
<![CDATA[ E-Mabis: Jurnal Ekonomi Manajemen dan Bisnis Vol 23, No 2 (2022): Volume 23 No.2 Oktober 2022 ]]>
Publisher : <![CDATA[Faculty of Economics and Business, Universitas Malikussaleh ]]>
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DOI: 10.29103/e-mabis.v23i2.857
<![CDATA[Penelitian ini bertujuan menganalisis pengaruh variabel motivasi hedonisme, materialisme, dan gaya hidup belanja berpengaruh positif dan signifikan terhadap pembelian impulsif. Populasi penelitian ini ialah Mahasiswa pelanggan marketplace Shopee dengan sampel sebanyak 100 responden menggunakan teknik purposive sampling. Data primer menggunakan kuesioner dan data sekunder berdasar riset kepustakaan. Hasil penelitian mendapatkan: uji instrument menunjukkan semua indikator valid dan semua variabel reliable. Uji koefisien determinasi (R2) menunjukkan ketiga variabel bebas dapat mempengaruhi keputusan pembelian, yaitu 59,8% persen. Uji F menampilkan model regresi layak sebagai model penelitian. Hasil uji t dan koefisien regresi menjelaskan, bahwa semua variabel motivasi hedonisme, materialisme, dan gaya hidup belanja berpengaruh positif dan signifikan terhadap pembelian impulsif pada mahasiswa pelanggan marketplace Shopee di Semarang]]>
<![CDATA[Pengaruh Hedonic Consumption, Availability Of Money Dan Positive Emotion Terhadap Pembelian Impulsif Pada E-Commerce Shopee (Studi Kasus Pada Masyarakat Di Kota Semarang) ]]>
<![CDATA[Ahmad Agung Wijiyanto]]>;
<![CDATA[Robertus Basiya]]>
<![CDATA[ Management Studies and Entrepreneurship Journal (MSEJ) Vol. 4 No. 3 (2023): Management Studies and Entrepreneurship Journal (MSEJ) ]]>
Publisher : <![CDATA[Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI) ]]>
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DOI: 10.37385/msej.v4i4.1609
<![CDATA[Penelitian ini bertujuan untuk menganalisis pengaruh hedonic consumption, availability of money dan positive emotion terhadap pembelian impulsif pada e-commerce shopee di kota semarang. Populasi dalam penelitian ini adalah mayarakat pengguna e-commerce Shopee di kota semarang. Jumlah sampel yang digunakan dalam penelitian ini sebanyak 96 orang. Pengumpulan data dilakukan dengan cara menyebar kuesioner kepada masyarakat pengguna e-commerce Shopee dan menggunakan teknik purposive sampling. Alat analisis yang digunakan adalah uji validitas, uji reliabilitas, uji koefisien determinasi (), regresi linier berganda, uji F dan uji t. Hasil penelitian menunjukkan bahwa hedonic consumption tidak berpengaruh signifikan terhadap pembelian impulsif, avalibalibity of money berpengaruh positif dan signifikan terhadap pembelian impulsive, positive emotion berpengaruh positif dan signifikan terhadap pembelian impulsif.]]>
<![CDATA[Pengaruh Pengetahuan Produk Konsumen, Kepercayaan Dan Presepsi Resiko Terhadap Niat Beli (Studi Kasus Pada Konsumen Tokopedia Di Semarang) ]]>
<![CDATA[Elsha Champion Febrianta]]>;
<![CDATA[Robertus Basiya]]>
<![CDATA[ Management Studies and Entrepreneurship Journal (MSEJ) Vol. 4 No. 6 (2023): Management Studies and Entrepreneurship Journal (MSEJ) ]]>
Publisher : <![CDATA[Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI) ]]>
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DOI: 10.37385/msej.v4i6.3429
<![CDATA[Menguji dampak adanya consumer product knowledge, trust, risk perception, terhadap purchase intention studi kasus pada pembeli ecommerce Tokopedia ialah tujuan atas penelitian ini. Penelitian ini terdapat populasi yakni konsumen yang berpengalaman membeli di ecommerce Tokopedia, Teknik sampling yang dipakai teknik purposive sampling. Metode pengkolektifan data menggunakan kuisioner, jumlah sampel 167 responden. Hasil pengujian hipotesis menampilkan consumer product knowledge dan trust ada pengaruh positif dan signifikan ke purchase intention. Semakin besar pengetahuan produk dan kepercayaan konsumen atas suatu produk, semakin besar niat beli yang akan dilakukan oleh konsumen. Risk perception ada pengaruh negatif dan signifikan atas purchase intention. Semakin rendah Risk Perception pelanggan atas sebuah produk, semakin besar niat beli pelanggan guna membeli produk.]]>
<![CDATA[Pengaruh Brand Ambassador Dan Discount Price Terhadap Minat Beli Ulang Dimediasi Kepuasan Konsumen Fashion Produk Pada E-Commerce Shopee Di Semarang ]]>
<![CDATA[Amalia Yulianti]]>;
<![CDATA[Robertus Basiya]]>
<![CDATA[ Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 2 (2024): COSTING : Journal of Economic, Bussines and Accounting ]]>
Publisher : <![CDATA[Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE) ]]>
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DOI: 10.31539/costing.v7i2.8721
<![CDATA[The target of this study is to analyze the impact of brand ambassadors and discount prices on repurchase intention mediated by customer satisfaction with fashion products on Shopee e-commerce in Semarang. The total sample for this study was 100 respondents. In order to take samples using purposive sampling. This study uses SPSS version 26 analysis. The results of the study show that brand ambassadors have a significant & positive impact on consumer satisfaction, discount prices have a significant & positive impact on consumer satisfaction, brand ambassadors have a significant & positive impact on repurchase interest, discount prices have a significant & positive impact on repurchase interest, consumer satisfaction has a significant & positive impact on repurchase interest, consumer satisfaction mediates brand ambassador has a significant & positive impact on repurchase interest, consumer satisfaction mediates discount price has a significant & positive impact on repurchase interest. Keywords: Brand Ambassador, Discount Price, Repurchase Intention, Consumer Satisfaction]]>
<![CDATA[Peningkatan Kapasitas Dan Kapabilitas Pengurus Dan Anggota Pokdarwis Srikandi Kelurahan Tinjomoyo Semarang Melalui Bimbingan Teknis ]]>
<![CDATA[R Basiya]]>;
<![CDATA[Nungki Pradita]]>;
<![CDATA[Artin Bayu Mukti]]>
<![CDATA[ Jurnal Pengabdian Masyarakat Nusantara Vol. 5 No. 4 (2023): Desember : Jurnal Pengabdian Masyarakat Nusantara ]]>
Publisher : <![CDATA[Universitas Muhammadiyah Manado ]]>
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DOI: 10.57214/pengabmas.v5i4.390
<![CDATA[The role of Pokdarwis in carrying out the development of an area is considered strategic in building an equal distribution of welfare for local communities. Pokdarwis Srikandi, which is based in the Tinjomoyo sub-district area of Semarang, is expected to be able to develop the potential of its area into tourism business activities that can revive the economy of the people in the area. With the average management and members having different educational backgrounds, the Pokdarwis management must work hard to continue to equip and improve the abilities of their members, especially in governance management, because they are the spearheads of the Pokdarwis in providing services to visiting guests or tourists. The form of governance management Technical guidance activities include lectures on Pokdarwis governance, with material related to Pokdarwis administrative governance provided. The next implementation of capacity and capability improvement is the implementation of financial administration training carried out by creating simple financial reports and directly practicing the process of recording the organization's income and expenditure transactions. Governance management capabilities are needed to realize the sustainability of tourism management in the Tinjomoyo Village area, especially in administrative management and financial administration management.]]>
<![CDATA[Trust Memediasi Pengaruh Live Streaming Dan Online Customer Review Terhadap Purchase Decision Produk Skincare Pada Tiktok Shop ]]>
<![CDATA[Klara Rima Angelia]]>;
<![CDATA[Robertus Basiya]]>
<![CDATA[ El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 12 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam ]]>
Publisher : <![CDATA[Intitut Agama Islam Nasional Laa Roiba Bogor ]]>
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DOI: 10.47467/elmal.v5i12.4526
<![CDATA[The aim of this research is to test trust mediating the influence of live streaming and online customer reviews on purchasing decisions for skincare products at the Tiktok Shop. This type of research is quantitative research. The population of this research is 100 consumers who shop for skincare at the Tiktok Shop. The data analysis technique uses multiple linear regression analysis. The results of this research show that live streaming has a positive and significant effect on trust, online customer reviews have a positive and significant effect on trust, live streaming has a positive and significant effect on purchase decisions, online customer reviews have a positive and significant effect on purchase decisions, trust has a positive and significant effect on purchase decisions, trust mediates the influence of live streaming on purchase decisions, and trust mediates the influence of online customer reviews on purchase decisions.]]>
<![CDATA[Trust Memediasi Pengaruh Live Streaming Dan Online Customer Review Terhadap Purchase Decision Produk Skincare Pada Tiktok Shop ]]>
<![CDATA[Klara Rima Angelia]]>;
<![CDATA[Robertus Basiya]]>
<![CDATA[ El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 12 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam ]]>
Publisher : <![CDATA[Intitut Agama Islam Nasional Laa Roiba Bogor ]]>
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DOI: 10.47467/elmal.v5i12.4526
<![CDATA[The aim of this research is to test trust mediating the influence of live streaming and online customer reviews on purchasing decisions for skincare products at the Tiktok Shop. This type of research is quantitative research. The population of this research is 100 consumers who shop for skincare at the Tiktok Shop. The data analysis technique uses multiple linear regression analysis. The results of this research show that live streaming has a positive and significant effect on trust, online customer reviews have a positive and significant effect on trust, live streaming has a positive and significant effect on purchase decisions, online customer reviews have a positive and significant effect on purchase decisions, trust has a positive and significant effect on purchase decisions, trust mediates the influence of live streaming on purchase decisions, and trust mediates the influence of online customer reviews on purchase decisions.]]>
