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Adhi Widyakto
Fakultas Ekonomi Universitas Semarang
Economics, Econometrics & Finance Social Sciences Other

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Effect of ROA, Growth and DER, Value Companies Study on Manufacturing Companies Listed on Indonesia Stock Exchange In 2017-2019 Adhi Widyakto; RR Lulus Prapti NSS; Irma Satya
Economics and Business Solutions Journal Vol. 5 No. 2 (2021): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/ebsj.v5i2.3492

Abstract

The phenomenon that is the background of this study is that during 2017 to 2019 there are still many manufacturing industry companies listed on the Indonesia Stock Exchange, having a Price Book Value (PBV) smaller than one.   Many studies produce different results about the factors that affect PBV. The question of determinant factors arises whether that affects the PBV.   Whether PBV is affected by Profitability (ROA) sales growth (Growth), And Debt Equity Ratio (DER), this research was conducted to answer the question. The theories used in this study are: signaling theory, trade-off theory. This study used purposive sampling of 75 out of 110 manufacturing companies listed on the Indonesia stock exchange in 2019.   The data used is panel data from 2017-2019. The results of this model are expected to make a new contribution to the field of financial management. The main findings of this study are, The direct effect of Growth and DER was not significant to PBV. The effect of ROA on PBV is significant.
Dividend Payout Ratio and Factors Affecting Food and Beverage Companies on the IDX Adhi Widyakto; Lulus Prapti; Dian Triyani
Economics and Business Solutions Journal Vol. 6 No. 1 (2022): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/ebsj.v6i1.5043

Abstract

Effect of Debt to Equity Ratio on Dividend Payout Ratio Sourced in table 2, the t-statistic has a value of -2,641372 which is smaller than t-table 2 009, so that the t-statistic located in the Ha area is accepted. Not only that, it is supported by a probability value (p-value) of 0.0114 which is smaller than an alpha of 0.05. Thus, it can be concluded that the Debt to Equity Ratio (DER) affects the Dividend Payout Ratio (DPR) in the dining zone. and beverages listed on the IDX for the 2017-2020 period. This result is in line with Rindasari's previous research (2018). However, this result does not match the research conducted by Samrotun (2015) which states that the Debt to Equity Ratio has a positive effect on the dividend payout ratio. But it is different from the research conducted by Yurinawati and Andayani (2017) which shows that the Current Ratio does not affect the Dividend Payout Ratio.  Based on the results of the analysis and review, with illustrations of 10 food and beverage industries listed on the Indonesia Impact Exchange (IDX) in 2017-2020, as follows: Return on Assets, Current Ratio does not affect, but Debt to Equity Ratio, Firm Dimensions affect the dividend payout ratio.
Business Dynamics During the Covid-19 Pandemic at Liquidity Level Basic Chemical Industry and Consumer Goods Companies in Indonesia Risti Ulfi Hanifah; Adhi Widyakto; Tri Rinawati
Economics and Business Solutions Journal Vol. 6 No. 2 (2022): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/ebsj.v6i2.5776

Abstract

Researchers want to prove the ratio of debt as well as turnover from inventory, receivables, working capital and also company size to liquidity and its impact during the covid-19 pandemic. The research sample uses basic Chemical industry and consumer goods listed on the IDX for the fourth quarter of 2019 to the first quarter of 2020. This research is quantitative research and secondary data consisting of quarterly financial reports on the IDX. Sampling was carried out using purposive sampling method and produced 135 samples of companies. The method used is the panel data regression analysis method. The results of the analysis show that only the debt ratio has a significant negative reaction on liquidity. Company size, accounts receivable turnover, inventory turnover and working capital turnover are not significant because the increase or decrease in the variable does not affect the level of liquidity. During this covid-19 pandemic, there is no change in the relationship between each independent variable to liquidity.
HUBUNGAN ANTARA SPIRITUALITAS DAN PENGAMBILAN KEPUTUSAN MEMBELI PRODUK HALAL STUDI KASUS: MAKANAN CEPAT SAJI SOSIS SO NICE adhi widyakto; Asih Niati; Rr Lulus Prapti NSS
Solusi Vol. 19 No. 1 (2021): January
Publisher : Fakultas Ekonomi, Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/slsi.v19i1.3004

Abstract

Penelitian ini bertujuan untuk melihat seberapa besar spiritualitas berpengaruh di Islam saat memutuskan membeli makanan halal. Selain itu, penelitian ini juga menguji dimensi spiritualitas dalam konteks Islam guna mengidentifikasi pengaruhnya saat memutuskan membeli makanan halal. Berdasarkan penelitian ini membeli makanan halal dipengaruhi oleh spiritualitas dalam konteks Islam. Dampaknya pada industri makanan ini mereka memproduksi berdasarkan kehalalan serta bisa bersaing di pasar global. Citra produk halal dalam konteks Islam sangat penting untuk dipertimbangkan disamping makanan yang dianggap berkualitas oleh konsumen agar bisa di terima di pasar dalam negeri maupun global.  Kata Kunci: Produk Halal, Spiritualitas dalam konteks Islam, Pengambilan keputusan
Strategi Pemasaran Digital Peternakan Pada Produk Susu Perah Sapi(Studi Kasus : CV Langgeng Tani Makmur) adhi widyakto; Endang Tri Widyarti
Solusi Vol. 19 No. 2 (2021): April
Publisher : Fakultas Ekonomi, Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/slsi.v19i2.3159

Abstract

Abstract    Offline marketing on farm products needs high cost. The high cost of marketing results in a less competitive selling price. Digital marketing is the right solution to this problem. This study aims to analyze the right digital marketing strategy for the company. The analytical method used is the analysis of Sostac.. The research result states that the company combines offline and online marketing. The media used are the marketplace and social media. The marketplace dairy focused on providing complete information regarding massive products and promotions to drive sales transactions. Meanwhile, Social media facebook is focused on building relationships with customers and personal closeness to create customer loyalty.Keywords: on dairy product, digital marketing, marketing management  Abstrak  Pemasaran offline dalam produk peternak susu sapi perah telah memakan banyak biaya. Tingginya biaya pemasaran berdampak pada harga jual yang kurang kompetitif. Pemasaran digital menjadi solusi yang tepat dalam permasalahan ini. Tujuan dari penelitian ini buat analisis strategi pemasaran digital paling tepat untuk perusahaan. Metode yang dipakai adalah analisis sostacs. Hasil penelitian menyebutkan bahwa perusahaan mengkombinasikan pemasaran offline dan online. Media yang digunakan adalah marketplace dan sosial media. Marketplace peternak susu sapi perah dan media sosial facebook difokuskan untuk memberi informasi yang lengkap terkait produk dan promosi yang massif untuk meningkatkan penjualan. Sementara media sosial whatsapp lebih difokuskan untuk membangun relasi dan kedekatan personal untuk menciptakan loyalitas pelangganKata kunci: Produk Susu Sapi Perah, Pemasaran Digital, Manajemen Pemasaran
PENGARUH LINGKUNGAN TOKO, PROMOSI PENJUALAN, DAN NILAI YANG DIRASAKAN TERHADAP KEPUTUSAN PEMBELIAN (STUDI PADA MATAHARI DEPARTEMEN STORE DI SEMARANG JAWA TENGAH) Endang Endang; Adhi Widyakto; Kamalina Din Jannah
Solusi Vol. 19 No. 3 (2021): July
Publisher : Fakultas Ekonomi, Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/slsi.v19i3.3584

Abstract

AbstractThe purpose of this research is to test and analyze influence of Store Environment, Sales Promotion, and Perceived Value to Purchase Decision to Customer Matahari Departemen Store in Semarang Central Java. The research design used in descriptive research and causality research. The sampling in the study used 206 respondent with purposive sampling. The research data is processed with IBM Statistic 23.0 as a tool. This study uses multiple regression analysis. The result showed that Store Environment, Perceived Value influence Purchase Decision, but for Sales Promotion not influence to Purchase Decision. Overall, independent variables affect Loyalty simultaneously. Keywords: Store environment, sales promotion, perceived value, purchase decision.AbstrakMaksud dari riset ini buat menguji dan menganalisa dampak Lingkungan Toko, Promosi Penjualan, Nilai Persepsi terhadap Keputusan Pembelian konsumen Matahari Departemen Store di Semarang Jawa Tengah. Penelitian ini menggunakan rancangan penelitian kausalitas dan deskriptif. Sampling yang digunakan adalah Purposive Sampling dan didapatkan sampel sejumlah 206 responden. Penelitian ini memakai metode statistik dengan program IBM statistic 23.0 sebagai alat ujinya. Riset ini memakai analisa regresi berganda. Hasil penelitian memperlihatkan kalau Lingkungan Toko, Nilai Persepsi berpengaruh terhadap Keputusan Pembelian. Tetapi untuk Promosi Penjualan tidak berpengaruh terhadap Keputusan Pembelian. Secara keseluruhan variabel independen mempengaruhi Keputusan Pembelian secara bersama sama.Kata Kunci: Lingkungan Toko, Promosi Penjualan, Nilai Persepsi, Keputusan Pembelian
Pendampingan UMKM Kelurahan Sendangmulyo, Kecamatan Tembalang, Kota Semarang, Melalui Pemasaran Digital Adhi Widyakto; Edy suryawardana; susanto susanto; sugeng Riyanto
TEMATIK Vol. 5 No. 1 (2025): Januari
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/tmt.v5i1.11386

Abstract

Tujuan kegiatan pengabdian masyarakat ini yaitu untuk membantu meningkatkan penjualan bagi UMKM di Kelurahan Sendangmulyo yang terdampak pandemi COVID 19. Dengan adanya kondisi pandemi ini maka UMKM di tuntut untuk bertahan agar terhindar dari kebangkrutan. Metode yang digunakan dalam kegiatan pengabdian kepada masyarakat ini yaitu dengan memberikan pelatihan secara langsung dengan tutorial dilapangan dengan mengajarkan cara menerapkan digital marketing atau pemasaran online. Hasil yang diharapkan yaitu pasar produk UMKM di Kelurahan Sendangmulyo mendapatkan jangkauan pasar yang lebih luas tentunya dengan produk yang dikenali dan mudah di akses oleh konsumen
Pendampingan UMKM Kelurahan Wonodri, Kecamatan Semarang Selatan, Kota Semarang, Melalui Pemasaran Digital Adhi Widyakto; Edy Suryawadana; Susanto; Sugeng Rianto
TEMATIK Vol. 5 No. 2 (2025): Juli
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/tematik.v5i2.12212

Abstract

Tujuan kegiatan pengabdian masyarakat ini yaitu untuk membantu meningkatkan penjualan bagi UMKM di Kelurahan Wonodri yang Mengalami Penurunan dalam Pemasaran Digital. Dengan adanya kondisi pandemi ini maka UMKM di tuntut untuk bertahan agar terhindar dari kebangkrutan. Metode yang digunakan dalam kegiatan pengabdian kepada masyarakat ini yaitu dengan memberikan pelatihan secara langsung dengan tutorial dilapangan dengan mengajarkan cara menerapkan digital marketing atau pemasaran online. Hasil yang diharapkan yaitu pasar produk UMKM di Kelurahan Wonodri mendapatkan jangkauan pasar yang lebih luas tentunya dengan produk yang dikenali dan mudah di akses oleh konsumen
Co-Authors Asih Niati Dian Triyani Edy Suryawadana Edy Suryawardana Endang Endang Endang Tri Widyarti, Endang Tri Irma Satya Kamalina Din Jannah Risti Ulfi Hanifah Rr Lulus Prapti Nugroho Setiasih Surjanti Sugeng Rianto sugeng Riyanto Susanto Susanto Susanto Tri Rinawati