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All Journal JURNAL BISNIS STRATEGI TECHNOBIZ : International Journal of Business Monas: Jurnal Inovasi Aparatur Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Global Management: International Journal of Management Science and Entrepreneurship
Nurul Husna
Universitas Lampung
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences Other

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PERCEIVED PRICE MENENTUKAN NIAT UNTUK MEREKOMENDASIKAN KEPADA ORANG LAIN DAN NIAT UNTUK BERKUNJUNG KEMBALI PADA WISATA BAHARI DI PROVINSI LAMPUNG Nurul Husna
TECHNOBIZ : International Journal of Business VOL 4, NO 2 (2021) : OKTOBER
Publisher : Universitas Teknokrat Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33365/tb.v4i2.1383

Abstract

Since the COVID-19 pandemic, the income of the tourism sector in Indonesia has decreased drastically. The purpose of this study was to determine the effect of perceived price on the intention to recommend to others and the intention to revisit marine tourism in Lampung Province. The sample in this study were 100 visitors to Pahawang Island in Lampung Province. This research uses data analysis method using smartPLS software. The results of this study indicate that perceived price has a significant effect on the intention to recommend to others and the intention to revisit marine tourism in Lampung Province.Keywords: Perceived Price, Intention to Recommend to Others, Intention to Revisit
RETRACTED: Recommendations for bureaucracy services in the new normal time Rifky Azis; Nurul Husna
Monas: Jurnal Inovasi Aparatur Vol. 4 No. 2 (2022): November
Publisher : Badan Pengembangan Sumber Daya Manusia Provinsi DKI Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54849/monas.v4i2.101

Abstract

This article has been retracted. This article has been retracted at the author's request and the Editor-in-Chief's approval. The author has multiple submissions and publications to another journal: AZIS, Rifky Febrihanuddin; HUSNA, Nurul; HANUM, Roro. Rekomendasi Pelayanan Birokrasi di Masa Transisi Pandemi Covid-19. Tapis : Jurnal Penelitian Ilmiah, [S.l.], v. 6, n. 2, p. 179-188, dec. 2022. ISSN 2580-068X. Available at: <https://e-journal.metrouniv.ac.id/index.php/tapis/article/view/6652> doi: https://doi.org/10.32332/tapis.v6i2.6652.
Peran Praktik Supply Chain Management (SCM) dalam Meningkatkan Daya Saing Kopi Tanggamus Provinsi Lampung Nurul Husna; Angga Febrian; Mutiasari Nur Wulan; Irham Lihan
JURNAL BISNIS STRATEGI Vol 31, No 1 (2022): Juli
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jbs.31.1.83-89

Abstract

Indonesia is one of the coffee exporting countries which occupies the fourth largest position in the world. One of the best coffee producing areas in Indonesia is Lampung Province. Tanggamus is one of the main coffee producing districts of Lampung Province. In 2015 the production of Tanggamus Coffee decreased quite a bit, then in 2016 it increased rapidly, but in 2017 the production declined again until 2018 has not increased rapidly. An effective SCM is possible to gain competitive advantage and increase company production. SCM is an approach to efficiently integrate suppliers, manufacturers, warehouses, and stores to produce and distribute goods in the right quantity, at the right place, and at the right time for the right cost. This study aims to determine the role of SCM practices as measured by three aspects, namely strategic supplier partnership, customer relationship, and information sharing on competitive advantage. Data collection techniques used are field studies through interviews and questionnaires addressed to the Chair, Secretary, and Treasurer of the Coffee Farmers Group who are active in the Beringin Jaya Gapoktan, Sumberejo District, Tanggamus Regency which is the research sample. For data processing using partial least squares (PLS) with SmartPLS software. The results of this study indicate that the practice of SCM has a significant effect on competitive advantage.
DETERMINAN RISIKO KREDIT BANK DENGAN CAR SEBAGAI VARIABEL MODERASI Irham Lihan; Nurul Husna; Angga Febrian
TECHNOBIZ : International Journal of Business VOL 6, NO 1 (2023) : APRIL
Publisher : Universitas Teknokrat Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33365/tb.v6i1.2724

Abstract

Risk management in the banking world is a major issue that is often discussed in terms of bank financial stability. One of the risks that is often an important concern in banking is credit risk. In order for banks to be able to exist in operation, play a role in the national economy, and remain at a prime level of health, bank management must be able to pay attention to the related risk aspects. Non-performing loans (NPL) are loans that fall into the category of substandard, doubtful, and bad loans. Non-performing loans (NPLs) greatly affect the soundness of banks. Factors that can affect credit risk include liquidity risk and spread of interest. This study aims to examine the effect of liquidity and spread of interest on bank credit risk with the Capital Adequacy Ratio (CAR) as a moderating variable. The addition of CAR as a moderating variable is intended to strengthen the relationship between the dependent and independent variables. The results of the study show that the Loan to Deposit Ratio (LDR) variable has a significant positive effect on the credit risk (NPL) of commercial banks in Indonesia, the Interest Rate Spread (SIR) variable has a significant positive effect on the Credit Risk (NPL) of commercial banks in Indonesia, and the CAR variable for NPL, it is a moderating homoglezer variable, that is, it is an input NPL variable that is significantly capable of negatively moderating the LDR and SIR variables.Keywords: Credit Risk, Bank Liquidity, Spread of Interest, Capital AdequacyRatio
RISIKO KREDIT DAN PROFITABILITAS: PERAN STRUKTUR MODAL SEBAGAI VARIABEL MODERASI Nindytia Puspitasari Dalimunthe; Mutiasari Nur Wulan; Nurul Husna
TECHNOBIZ : International Journal of Business VOL 6, NO 1 (2023) : APRIL
Publisher : Universitas Teknokrat Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33365/tb.v6i1.2707

Abstract

This study examines the effect of credit risk towards profitability. And also, to examine whether the capital structure lower or strengthen the effect of credit risk towards profitability. This study implements quantitative analysis in order to examine the effect of credit risk towards profitability with capital structure as moderating variable. Data obtained from annual report of banking subsector from year 2010-2020. NPL, DER, and ROA used as proxies for credit risk, capital structure, and profitability. The result shows that credit risk has negative effect on profitability. It shows that higher credit risk could affect lower profitability of the banks. When Capital structure sets as moderating variable, it shows no effect on profitability. This study only examines the effect of credit risk towards profitability. Future research could use other variables to determine what variable that contributes to profitability bank should evaluate credit policy by considering the NPL ratio because higher NPL will bring to lower profitability
PENGARUH HARGA, KUALITAS PELAYANAN, DAN PERSEPSI RESIKO PADA KEPUTUSAN PEMBELIAN DI E-COMMERCE TOKOPEDIA Tiffani Joty Salsabila; Aida Sari; Nurul Husna
Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Vol. 2 No. 6 (2024): Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi
Publisher : Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh harga, kualitas pelayanan, dan persepsi resiko terhadap Keputusan pembelian di e-commerce Tokopedia. Penelitian ini menggunakan metode pengambilan sampel non-probabilitas dengan teknik purposive sampling, yang dilakukan pada 100 responden. Teknik analisis data yang digunakan adalah uji kualitas data, uji asumsi klasik, analisis regresi linier berganda, dan uji hipotesis. Hasil penelitian menemukan bahwa variable Harga (X1) berpengaruh positif dan signifikan terhadap variable Keputusan pembelian (Y), sedangkan Kualitas Pelayanan (X2) berpengaruh negatif dan tidak signifikan terhadap Keputusan Pembelian (Y) sedangkan untuk Persepsi Resiko (X3) berpengaruh negatif dan tidak signifikan terhadap Keputusan Pembelian (Y).
Total Quality Management and Business Performance : The Mediating Role of Competitive Advantage in Palm Oil Production in Lampung Province Adinda Rizki Indriani; Rr Erlina; Nurul Husna
Global Management: International Journal of Management Science and Entrepreneurship Vol. 1 No. 4 (2024): November : International Journal of Management Science and Entrepreneurship
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/globalmanagement.v1i4.24

Abstract

This study deals with the influence of Total Quality Management (TQM) on business performance through competitive advantage. The purpose of this study is to determine how the influence of Total Quality Management on business performance with competitive advantage as a mediating variable on oil palm fruit producers in Lampung Province. The sample taken in this study was 115 heads of oil palm fruit farmer groups in Lampung Province. Sampling using a non-probability sampling method with random sampling techniques. This study uses a quantitative research type with descriptive statistical analysis and inferential statistical analysis. The method used is Partial Least Square (PLS) and uses SmartPLS 4 software. The results of this study indicate that Total Quality Management (TQM) has a positive and significant influence on business performance and competitive advantage on oil palm fruit producers in Lampung Province. Competitive advantage in mediating is not full because its influence is smaller than the direct influence.
Examining the Role of Information Technology, Creativity, and Business Capital in Supporting MSMEs Sustainability in Bandar Lampung's Fashion Industry Nesya Maharani Putri; Rr Erlina; Nurul Husna
Global Management: International Journal of Management Science and Entrepreneurship Vol. 1 No. 4 (2024): November : International Journal of Management Science and Entrepreneurship
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/globalmanagement.v1i4.25

Abstract

The Indonesian economy is largely driven by Micro, Small, and Medium Enterprises (MSMEs), which play a vital role in economic growth. MSMEs have proven resilient during economic crises. This study analyzes the impact of Information Technology, Creativity, and Business Capital on MSME sustainability using quantitative methods. Data from 115 MSMEs were gathered through structured questionnaires. The t-test results reveal that Creativity significantly influences MSME sustainability. Similarly, Information Technology and Business Capital have significant positive impacts, aligning with existing literature. The coefficient of determination (R²) of 43.7% shows that these three variables explain variations in MSME sustainability. To enhance Information Technology utilization, MSMEs should improve data systems and provide training for managers. Creativity can be strengthened by fostering innovation and organizing brainstorming sessions. For Business Capital, MSMEs need investment strategies focused on long-term growth. Additionally, increasing market value through product innovation and collaboration is crucial. These efforts are expected to support the sustainability of MSMEs in Bandar Lampung’s fashion sector.
Co-Authors Adinda Rizki Indriani Aida Sari Angga Febrian Irham Lihan Mutiasari Nur Wulan Nesya Maharani Putri Nindytia Puspitasari Dalimunthe Rifky Azis RR Erlina Tiffani Joty Salsabila