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Dampak Rasio Keuangan Terhadap Kebijakan Deviden Dwi Purwanti, ; Peni Sawitri,
Bisnis dan Manajemen Vol 3, No 2 (2011)
Publisher : Bisnis dan Manajemen

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Abstract

Determination and Measurement of Post Advertising Effectiveness in Instagram Using Cri Method Hermawan Junianto Irsan; Peni Sawitri
Majalah Ilmiah Bijak Vol 18, No 2: September 2021
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v18i2.1775

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This study aims to analyze the effect of advertising attractiveness, the quality of advertising messages and advertising creativity on the effectiveness of Jenius’s advertising and to analyze the measurement of the effectiveness of advertising posts on Instagram using the Customer Response Index (CRI) method.The method of analysis in this study uses qualitative primary data, the test stages carried out are: validity, reliability, normality, heteroscedasticity, multiple linear regression, Customer Response Index (CRI), t test and coefficient of determination. The results showed that the advertising attractiveness variables, the quality of advertising messages and Jenius advertising creativity had a significant effect on the effectiveness of posting advertisements on Instagram, meanwhile the advertising creativity variable having a very large influence with t count 4.047. The measurement using the customer response index (CRI) method on the effectiveness of Jenius post ads on Instagram has an effectiveness of 89.39%.
Using Toe Framework to Analyze Factors Influencing Social Media Usage by Micro, Small And Medium Enterprises Muhammad Ardiansyah; Peni Sawitri; Sanusi
Jurnal Inotera Vol. 6 No. 2 (2021): July-December 2021
Publisher : LPPM Politeknik Aceh Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31572/inotera.Vol6.Iss2.2021.ID160

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This study aims to evaluate the factors that influence the use of social media in micro, small and medium enterprises. By using a mixed qualitative and quantitative approach, the study examines the influence of factors based on the TOE (Technology-Organization-Environment) Framework theory. The data collection process was carried out by means of interviews and questionnaires distributed online. From the quantitative analysis conducted on 100 samples using multiple linear regression techniques, it is known simultaneously that the factors in the context of the TOE Framework have a significant effect on the use of social media in MSMEs. In the context of technology, the factors that have a significant effect on the use of social media are the interactivity of social media and the suitability of the technology that has been previously owned. Data analysis was carried out using SPSS 25. The results of the study concluded that the suitability factor, inter-activity and entrepreneurial orientation had a significant effect on the use of social media in MSMEs.
Permodelan Faktor Produksi pada Usaha Kecil Menengah (Studi kasus di UKM Harapan Nunggal, Jakarta) Yashinta Triwulandari; Peni Sawitri
BISMA (Bisnis dan Manajemen) Vol. 4 No. 1 (2011)
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (750.504 KB) | DOI: 10.26740/bisma.v4n1.p26-34

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AbstractGetting a big advantage is the main goal in every business. To that end, the company will be required to produce products with the use of maximum resources to provide optimal benefits. Companies must also consider any changes that occur, either from profits or resources optimally so as not to affect corporate profits. This study aims  to know the size of optimal benefits for the utilization of resources for the production tofu that can be obtained by SMEs Harapan Nunggal simplex method, and knowing that changes can still be tolerated without altering the optimal gains obtained. With the assumption of tofu as a product is inelastic, because the price changes that occur will not affect to demand of tofu. The results of this study and based on the calculation of the simplex method, optimal benefit is obtained when SMEs Harapan Nunggal produce small tofu as much as 14.595 pieces. The amount of maximum profit is Rp. 729.729,8,-  for each production activity/ day. And changes can still be tolerated without altering Optimization profits is to do the appropriate changes or are in the range of feasibility in sensitivity analysis.
Dampak Rasio Keuangan terhadap Kebijakan Deviden Dwi Purwanti; Peni Sawitri
BISMA (Bisnis dan Manajemen) Vol. 3 No. 2 (2011)
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (660.082 KB) | DOI: 10.26740/bisma.v3n2.p125-134

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Dividends are important for companies because it is associated with an appropriate allocation of income of the company's growth and prosperity so that shareholders can be assured. This study aims to analyze the effect on financial ratios, dividend payout ratio by five independent variables (Earning Per Share, Debt To Equity Ratio, Price Book Value, Return On Investment, and Total Asset Turn Over). Sampling method used was purposive random sampling. Analysis tool used is multiple linear regression and hypothesis testing using t test and f. Sample who is 14 companies listed in Indonesia Stock Exchange during the five year period 2005 to 2009. The results showed that the Debt To Equity Ratio (DER), Return On Investment (ROI) and Total Asset Turn Over (tattoo) effect on cash dividends in the companies listed in Indonesia Stock Exchange, while Earning Per Share (EPS) and Price Book Value (PBV) has no effect on Cash Devidend. While jointly (simultaneously), the fifth variable is Earnings Per Share, Debt to Equity Ratio, Price Book Value, Return On Investment, Total Assets Cash Turn Over striving affect dividend. Allows no variables that have a dominant influence on Devidend Payout Ratio (DPR). This is because the global economic crisis
ANALISIS HASIL DAN RISIKO PORTOFOLIO OPTIMAL SAHAM PERBANKAN DI BURSA EFEK INDONESIA Nurul Hidayah; Peni Sawitri
Jurnal Ilmiah Ekonomi Bisnis Vol 21, No 2 (2016)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (516.478 KB)

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Penelitian ini bertujuan untuk mengetahui saham-saham yang membentuk portofolio optimal dari saham-saham perusahaan perbankan dengan model indeks tunggal, proporsi pada masing-masing saham yang membentuk portofolio optimal serta return ekspektasi dan risiko portofolio pada saham-saham yang optimal.  Metode yang digunakan adalah model indeks tunggal.  Hasil penelitian menunjukkan pada periode Januari 2009 – Desember 2014 di peroleh 8 saham yang memenuhi kriteria untuk membentuk portofolio optimal dengan menggunakan model indeks tunggal, yaitu MCOR (Bank Windu Kentjana International Tbk.) dengan proporsi 16,73%, SDRA (Bank Himpunan Saudara 1906 Tbk.) dengan proporsi 17,88%, BTPN (Bank Tabungan Pensiunan Nasional Tbk.) dengan proporsi 17,33%, BABP (Bank MNC Internasional Tbk.) dengan proporsi 3,61%, BBNI (Bank Negara Indonesia (Persero) Tbk.) dengan proporsi 24,47%, BBCA (Bank Central Asia Tbk.) dengan proporsi 17,4%, NISP (Bank NISP OCBC Tbk.) dengan proporsi 2,09%  dan BMRI (Bank Mandiri (Persero) Tbk.) dengan proporsi 0,46%.  Portofolio yang optimal tersebut menghasilkan tingkat pengembalian sebesar 4,47% per bulan dan risiko yang harus dihadapi dari hasil berinvestasi pada portofolio optimal tersebut adalah sebesar 14,62%. Kata Kunci:  Portofolio optimal, Model Indeks Tunggal, Saham Perbankan
HEALTH ASSESSMENT OF GOVERNMENT BANKS IN INDONESIA USING RISK-BASED BANK RATING Melvina Permatasari; Peni Sawitri
Jurnal Ilmiah Ekonomi Bisnis Vol 23, No 2 (2018)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (623.842 KB) | DOI: 10.35760/eb.2018.v23i2.1827

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Health of a bank can be defined as the ability of a bank to conduct banking operational normally and be able to satisfy all its obligations well by means of accordance with the applicable banking regulations. The health assessment is very important to a bank, because the bank managing public funds entrusted to the bank. Accordance with PBI 13/1/PBI/2011 numbers that have been set on January 5, 2011 and was implemented by the bank in July 2011, CAMELS method is no longer used as a method to measure the health of a bank. CAMELS method was replaced by RGEC method (Risk profile, Good Corporate Governance, Earnings, and Capital) to measure and assess the health of a bank. This research conducted on the four Government Banks (Bank Mandiri, BNI, BTN, and BTN) from the year 2009-2012 with comparative descriptive method. The results of Risk Profile factor that use analysis tool of NPL to measure Credit Risk showed that Bank Mandiri, BNI, BRI into category of healthy bank, while BTN decreased slightly in the rankings in 2012 from a healthy bank into fairly healthy bank. Meanwhile the assessment results of liquidity risk that calculated use analysis tool of LDR showed that Bank Mandiri and BNI into category of very healthy bank, BRI tend to stable with healthy bank category, but BTN into category of poorly bank. The result of self-assessment Good Corporate Governance showed that four Government Banks have been successfully implemented Good Corporate Governance very well. The result of Earnings factor that use analysis tool of ROA showed that four Government Banks as healthy bank. The result of Capital factor that use analysis tool of CAR generally showed that four Government Banks into category of very healthy bank.
DETERMINASI PENERIMAAN OPINI AUDIT GOING CONCERN (Studi Empiris : Perusahaan Manufaktur yang Terdaftar di BEI 2007-2011) Benni Antoni Parulian P.; Peni Sawitri
Jurnal Ilmiah Ekonomi Bisnis Vol 17, No 3 (2012)
Publisher : Universitas Gunadarma

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Penelitian ini bertujuan untuk mengetahui faktor-faktor penentu perusahaan menerimaopini audit going concern seperti kualitas audit, opini audit tahun sebelumnya,proporsi komisaris independen, kondisi keuangan, pertumbuhan perusahaan, ukuranperusahaan, serta profitabilitas. Sampel diperoleh dengan metode sampling purposivedan diperoleh 155 data observasi dari tahun 2007-2011. Pengujian regresi logistikmodel yang dilakukan tiga kali karena variabel dikategorikan menjadi variabel nonkeuangan dan variabel keuangan, serta membandingkan model kondisi keuangan yaituRevised Altman dan Springate Model. Hasil dari penelitian ini menunjukkan bahwavariabel opini audit tahun sebelumnya, kondisi keuangan, serta profitabilitasberpengaruh terhadap penerimaan opini audit going concern. Model Revised Altmanadalah model yang lebih tepat dalam menunjukkan kondisi keuangan sebenarnya yangmempengaruhi penerimaan opini audit going concern.
The Effect of Schools Principal Supervision and Moderated Work Motivation Online Learning Methods on the Performance of Teachers of SMAN 25 Tangerang Regency Cepih Cepih; Peni sawitri
Dinasti International Journal of Management Science Vol. 4 No. 1 (2022): Dinasti International Journal of Management Science (September - October 2022)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v4i1.1400

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This study aims to analyze (1) Principal's supervision of teacher performance at Sman 25 Tangerang Regency (2) teacher performance motivation on teacher performance results at Sman 25 Tangerang Regency (3) Online learning on teacher performance results at SMAN 25 Tangerang Regency. This study uses quantitative methods and uses a questionnaire as a research instrument. The data were collected from 56 respondents from teachers at 25 district of Tangerang. The collected data were then analyzed using simple linear regression analysis methods and multiple linear regression analysis using a quantitative approach. The results of the analysis show that (1) the principal's supervision variable (X1) has a partial significant effect on teacher performance. This is indicated by the value of the regression coefficient (X1) of 0.000 <0.05 (2) The variable of teacher work motivation (X2) has a significant effect on teacher performance. This is shown by the regression coefficient value of X2 of 0.036 <0.05 and ( 3) The online learning variable (X3) has a significant effect on performance, as can be seen from the regression coefficient (X3) of 0.000 <0.05, which has a positive effect on teacher performance results. The principal's supervision variable, work motivation, online learning is obtained a calculated F value of 57.819 with a significant number (P value) of 0.000 meaning that the principal's supervision variable, work motivation, online learning has a significant influence simultaneously on the teacher performance variable.
Integration between Indonesian Sharia Stock Index and Türkiye Sharia Index Using the Generalized Autoregressive Conditional Heteroscedasticity Model Rahayu, Siti; Sawitri, Peni; Ülev, Salih; Fathiyakan
AL-MUZARA'AH Vol. 12 No. 2 (2024): AL-MUZARA'AH (December 2024)
Publisher : Department of Islamic Economics, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jam.12.2.311-319

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Indonesia and Türkiye are countries with a large number of followers of Islam. These two countries have a lot of cooperation in various activities. This study aims to measure the integration between Islamic capital markets in Indonesia and Türkiye. For the Indonesian Islamic capital market index, the Indonesian Islamic Stock Index (ISSI) is used, while for Türkiye, the Borsa Katilim (KATLM) is used. Using the Generalised Autoregressive Conditional Heteroscedasticity (GARCH) method, it was found that during the observation year, although there was a lot of cooperation, the activities of these two countries were not integrated. This can provide ideas for further research related to why there is a lot of cooperation between countries but it does not result in integration.