Article Per Year (5 Year)
p-Index From 2021 - 2026
1.503
P-Index
This Author published in this journals
All Journal CERMIN: Jurnal Penelitian Jurnal Ekonomi dan Bisnis GROWTH (JEBG) MIMBAR INTEGRITAS Jurnal Mahasiswa Entrepreneur
Riska Ayu Pramesthi
Universitas Abdurachman Saleh Situbondo
Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Law, Crime, Criminology & Criminal Justice Social Sciences

Published : 15 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 15 Documents
Search

 1   2 
UPAYA PENGUATAN USAHA MIE DAPUR UTI PADA MASA PANDEMI COVID-19 DENGAN PRODUKSI BAHAN BAKU SECARA MANDIRI MELALUI PEMBELIAN ALAT CETAK PENGGILINGAN BARU DI TEGAL REJO KELURAHAN JEMBER LOR PATRANG JEMBER Riska Ayu Pramesthi; Dwi Perwitasari; Febri Ariyantiningsih
MIMBAR INTEGRITAS : Jurnal Pengabdian Vol 1 No 2 (2022): AGUSTUS 2022
Publisher : MIMBAR INTEGRITAS : Jurnal Pengabdian

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (469.214 KB) | DOI: 10.36841/mimbarintegritas.v1i2.2073

Abstract

Mie Dapur Uti merupakan salah satu UKMK yang bergerak dalam bidang kuliner berupa mie pangsit ayam dan produksi mie mentah. Mitra usaha sudah memiliki outlet sendiri dan menerima pesanan pelanggan secara langsung di outlet pemilik. Dilihat dari segi pemasaran, pemilik usaha masih menggunakan cara tradisional yaitu promosi antar teman, kerabat dan tetangga. Pandemi COVID-19 membuat usaha kuliner dan produksi mie mentah siap olah, mengalami dampak penurunan yang sangat besar. Kegiatan pengabdian ini, bertujuan membantu UKMK Mie Dapur Uti dalam melayani permintaan pelanggan lebih luas lagi. Metode pengabdian masyarakat dengan memberikan pembinaan pengembangan produk melalui pendampingan dan pelatihan teknologi untuk proses produksi, pelatihan pemasaran, pelatihan hukum bisnis, pelatihan manajemen keuangan, serta pelatihan manajamen sumber daya manusia. Diharapkan kegiatan pengabdian ini dapat membantu pemilik usaha dalam menjangkau konsumen lebih meluas dengan skala besar, tepat dalam pemilihan bahan baku dengan kualitas bagus dan harga terjangkau sesuai pasar.
PELATIHAN MANAJEMEN KOPERASI DALAM RANGKA MENGEMBANGKAN FUNGSI-FUNGSI KOPERASI SEBAGAI SOKO GURU PEREKONOMIAN DALAM LINGKUP MAHASISWA KOPMA FAKULTAS EKONOMI DAN BISNIS UNIVERISTAS ABDURACHMAN SALEH SITUBONDO Febri Ariyantiningsih; Riska Ayu Pramesthi
MIMBAR INTEGRITAS : Jurnal Pengabdian Vol 2 No 2 (2023): AGUSTUS 2023
Publisher : MIMBAR INTEGRITAS : Jurnal Pengabdian

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/mimbarintegritas.v2i2.3294

Abstract

Koperasi tidak hanya ada di masyarakat saja, melainkan koperasi juga terdapat di instansi seperti perguruan tinggi. Fakultas Ekonomi dan Bisnis Universitas Abdurachman Saleh Situbondo merupakan perguruan tinggi yang telah mendirikan koperasi mahasiswa FEB UNARS “BISMA”. KOPMA BISMA sebagai bagian dari penggerak jiwa berkoperasi bagi mahasiswa di lingkungan kampus Ekonomi dan Bisnis Universitas Abdurachman Saleh Situbondo memberikan kontribusi dalam mengembangkan manajemen koperasi secara keseluruhan. KOPMA BISMA digunakan sebagai tempat bagi mahasiswa belajar dan praktek kerja lapangan dalam kaitannya pengembangan mata kuliah manajemen koperasi. KOPMA BISMA dalam upayanya menggerakan jiwa koperasi mahasiswa tentunya sadar akan permasalahan yang terjadi. Dalam perjalanannya, pengelolaan koperasi disini juga sering menghadapi banyak permasalahan. Permasalahan-permasalahan yang sering muncul seperti; lemahnya kualitas SDM para anggota, tingkat partisipasi anggota rendah, penguasaan teknologi terbatas, serta pemasaran tidak maksimal dan struktur permodalan masih lemah/ terbatas. Oleh sebab itu perlu ada langkah nyata yang perlu ditempuh untuk meminimalisir kemungkinan masalah yang terjadi hampir disemua koperasi yang ada. Kegiatan pengabdian masyarakat ini, bertujuan untuk untuk mengembangkan fungsi-fungsi koperasi sebagai soko guru perekonomian pada mahasiswa FEB UNARS melalui koperasi mahasiswa FEB UNARS “BISMA” sebagai wadah (tempat) menyalurkan aspirasi dan buah kreatifitas mahasiswa dengan cara memahami pentingnya manajemen koperasi dan pentingnya fungsi-fungsi koperasi sebagai soko guru perekonomian dalam lingkup pengembangan koperasi untuk meningkatkan daya saing.
PENGARUH PROMOSI, BRAND IMAGE DAN LOKASI TERHADAP KEPUASAN KONSUMEN PADA PEMBELIAN ROTI DITOKO JANNAH BAKERY DI BESUKI KABUPATEN SITUBONDO Maulany Ayu Safitri; Karnadi Karnadi; Riska Ayu Pramesthi
Jurnal Mahasiswa Entrepreneurship (JME) Vol 5 No 1 (2026): JANUARI 2026
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v5i1.8084

Abstract

This study aims to determine the effect of promotion, brand image and location on consumer satisfaction in purchasing bread at the Jannah Bakery shop in Besuki, Situbondo Regency. The data analysis methods used in this research are validity test, reliability test, classical assumption test, multiple linear regression analysis, t test, f test, dominant test, and coefficient of determination. Multiple linear regression results show that Y= 4.799E-17 + 0.537X1 + 0.314X2 + 0.161X3 + e indicates the value for the promotion variable is tcount 7.022 > ttable 1.985, meaning that the promotion variable has a partial effect on consumer satisfaction. The value for the brand image variable is tcount 5.498 > ttable 1.985, meaning that the brand image variable has a partial effect on consumer satisfaction. The value for the location variable is 2.232, so tcount > 2.232 ttable 1.985, meaning that the location variable has a partial effect on consumer satisfaction in purchasing bread at the Jannah bakery shop in Besuki, Situbondo Regency. The F test shows Fcount 143.518 > Ftable 2.70 so it can be concluded that the research hypothesis (H2) states that the variables of promotion, brand image, and location have a simultaneous effect on consumer satisfaction. Based on the dominant test the value of the promotion variable is greater than the other variables 7.022.
PENGARUH CITA RASA, LOKASI, KEBERAGAMAN PRODUK, DAN KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN MELALUI KEPUTUSAN PEMBELIAN SEBAGAI VARIABEL INTERVENING PADA KEDAI BABEH DI KENDIT SITUBONDO Vicky Al Hidayah; Riska Ayu Pramesthi; Muhammad Iqbal Anshory
Jurnal Mahasiswa Entrepreneurship (JME) Vol 5 No 2 (2026): FEBRUARI
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v5i2.8382

Abstract

The food and beverage business sector is one of the fields that continues to experience significant growth along with the increasing level of competition among business actors. In order to survive and excel in such competition, business owners need to have a thorough understanding of the factors that influence consumers in making purchasing decisions and shaping their satisfaction. This study aims to identify and analyze the effect of Taste, Location, Product Diversity, and Service Quality on Consumer Satisfaction through Purchase Decision as a mediating variable at Kedai Babeh located in Kendit District, Situbondo Regency. The population in this study includes all consumers of Kedai Babeh, with the sample determined using purposive sampling technique. Data analysis and testing were carried out using the SmartPLS 3.0 application. The results of hypothesis testing for direct effects indicate that Taste has a positive but insignificant effect on Purchase Decision, while Location, Product Diversity, and Service Quality each proved to have a positive and significant effect on Purchase Decision. Meanwhile, Taste and Service Quality have a positive but insignificant effect on Consumer Satisfaction, Location shows a negative and insignificant effect on Consumer Satisfaction, while Product Diversity and Purchase Decision proved to have a positive and significant effect on Consumer Satisfaction. As for the indirect effect testing results, it reveals that Taste and Location have a positive but insignificant effect on Consumer Satisfaction through Purchase Decision, while Product Diversity and Service Quality both proved to have a positive and significant effect on Consumer Satisfaction through Purchase Decision as the mediating variable.
PENGARUH CUSTOMER RELATIONSHIP MANAGEMANT (CRM), SERVICE QUALITY, DAN PRODUCT AVAILABILITY DALAM MEMBANGUN LOYALITAS PELANGGAN DENGAN KEPUASAN PELANGGAN SEBAGAI MEDIASI PADA TOKO GROSIR UD. KARUNIA SITUBONDO Mohammad Iqbal Nur Azizi; Randika Fandiyanto; Riska Ayu Pramesthi
Jurnal Mahasiswa Entrepreneurship (JME) Vol 5 No 2 (2026): FEBRUARI
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v5i2.8509

Abstract

Wholesale stores play a role as a driving force for the local economy by maintaining affordable food prices for the general public. Wholesale stores remain a primary choice because they offer lower prices, a complete inventory, and ease of shopping for consumers. The purpose of this study is to analyze and test the influence of customer relationship management, service quality, and product availability on customer loyalty through customer satisfaction as a mediator at UD. Karunia Situbondo Wholesale Store. The sampling technique used non-probability sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model-Partial Least Squares (PLS-SEM). The results of the direct effect hypothesis test using the Smart PLS 3.0 application indicate that CRM has a significant negative effect on customer satisfaction, service quality has a significant positive effect on customer satisfaction, product availability has a significant positive effect on customer satisfaction, CRM has a significant positive effect on customer loyalty, service quality has a positive but insignificant effect on customer loyalty, product availability has a significant positive effect on customer loyalty, and customer satisfaction has a positive but insignificant effect on customer loyalty. The results of the indirect effect hypothesis test indicate that CRM has a negative and insignificant effect on customer loyalty through customer satisfaction, service quality has a positive but insignificant effect on customer loyalty through customer satisfaction, and product availability has a positive but insignificant effect on customer loyalty through customer satisfaction.
Co-Authors Abda Abda Dian Amorina S Dwi Perwitasari Dwi Perwitasari Wiryaningtyas Dwi Perwitasari Wiryaningtyas Febri Ariyantiningsih Febri Ariyantiningsih Hardjono Hardjono karnadi Karnadi Lailatul Nur Makkia Maulany Ayu Safitri Mohammad Iqbal Nur Azizi Mohammad Yahya Arief Muhammad Iqbal Anshory Randika Fandiyanto Syafira Audi Vicky Al Hidayah