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Journal : Jurnal Akademik Pengabdian Masyarakat

PENGUATAN PARTISIPASI PEREMPUAN DALAM PEMBANGUNAN DI KELURAHAN BIROBULI SELATAN KOTA PALU Syahruddin Hattab; Daswati Daswati; Rachmad Rachmad
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 2 No. 5 (2024): September : Jurnal Akademik Pengabdian Masyarakat
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v2i5.2598

Abstract

The implementation of community service activities was carried out in the South Birobuli Village, Palu City. It is planned to be implemented in July 2024. Targeting the residents of the South Birobuli Village, especially women, this socialization and community service aims to be able to provide stimulation to women to further increase their level of participation in development. The role of women is no less important than the role of men so that equality of function and role is the same in advancing regional development, especially in the South Birobuli Village, South Palu District, Palu City.The expected outputs of this community service are, first, increasing women's understanding through the results of the socialization carried out. The socialization activity is expected to provide a better understanding of the importance of women's participation in development. Second, the results of this community service can be published in a national community service journal to share knowledge and experience with other parties.
SOSIALISASI PROGRAM PEMBERDAYAAN UMKM DENGAN SISTEM DIGITAL GUNA MENINGKATKAN DAYA SAING DI DESA KOTARINDAU Rachmad Rachmad; Askar Mayusa; Meldi Amijaya; Yulizar Pramudika; Dandan Haryono
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 6 (2025): November
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i6.6817

Abstract

This community service activity aims to increase the competitiveness of Micro, Small, and Medium Enterprises (MSMEs) in Kotarindau Village through the use of digital systems. Technological developments require MSMEs to adapt to increasingly competitive market changes, particularly in marketing, management, and business administration. Through a socialization program, the community service team provides assistance in the form of training on the use of digital platforms, online marketing strategies, and application-based financial management. The methods used include counseling, live demonstrations, and interactive discussions with MSMEs. The results of the activity indicate an increase in community understanding and skills in utilizing digital technology as a means of promotion, transactions, and business development. Thus, this program is expected to encourage the independence of MSMEs in Kotarindau Village and expand market reach, thereby increasing the competitiveness of local products.