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Strategi Positioning dan Citra Destinasi Objek Wisata Air Danau Sipin Jambi Mohammad Ihsan; Garry Yuesa Rosyid; Ade Perdana Siregar
J-MAS (Jurnal Manajemen dan Sains) Vol 4, No 2 (2019): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (531.695 KB) | DOI: 10.33087/jmas.v4i2.100

Abstract

Water tourism Danau Sipin Jambi is very potential to be done development, it is expected to grow a positive image on tourists visiting the water tourism Danau Sipin Jambi. The precise positioning strategy of the water tourism development of Danau Sipin Jambi positively impacts mainly in socio-economic. The purpose of the study are: (1) identifying influence between positioning strategies on visiting decisions; (2) Identify the influence between the positioning strategies on the destination image; (3) Identification of influences between the destination image and visiting decision; (4) Identification of the destination image role capable of the influence of positioning strategy against the visiting decision. Population used is the community of Jambi city while the sample is a community of Jambi city that more than once visited Danau Sipin Jambi as much as 200 people. The data method uses path analysis. The results of the research are known that the positioning strategy provides a significant influence on the destination image, positioning strategy and destination image to give a significant influence on the visit decision and the image of the destination can be The influence of positioning strategies on visiting decisions 
Pemanfaatan Financial Technology bagi Pelaku UMKM Pada Masa New Normal di Provinsi Jambi Edward Edward; Mohammad Ihsan; Ade Perdana Siregar
Ekonomis: Journal of Economics and Business Vol 5, No 1 (2021): Maret
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v5i1.310

Abstract

The spread of the corona virus does not only have an impact on health but has an impact on the economic sector. Entering the new normal period, health protocols still have to be a concern because the Covid-19 pandemic has not ended. The development of MSMEs can make a positive contribution to the economy. The need for capital is the main reason for MSMEs to sustain their business. Capital is an important factor for business actors in building and developing their business. Knowledge, behavior, attitudes and beliefs about finance play an important role in making decisions, especially decisions about sources of venture capital. The government through regulations regarding financial technology provides solutions to answer the problems of MSME business actors during this new normal period. (1) Assessing the influence of financial literacy on decisions on the use of financial technology during the new normal period; (2) Assessing the influence of financial literacy on business actor confidence; (3) Assessing the influence between the trust of business actors on the decision to use financial technology in the new normal period; (4) Assessing the role of trust in business actors to be able to mediate the effect of financial literacy on decisions on the use of financial technology in the new normal period. The data analysis method used was the measurement of Structural Equation Modeling (SEM) using the SmartPLS software. The results showed that (1) financial literacy showed a significant positive effect on the decision to use financial technology during the new normal period; (2) financial literacy shows a significant positive effect on the trust of business actors; (3) the trust of business actors shows a significant positive effect on the decision to use financial technology during the new normal period; (4) the trust of business actors as a mediator of the effect of financial literacy shows a significant positive effect on decisions to use financial technology in the new normal period
Peran Preferensi Memediasi Pengaruh Revitalisasi Produk Wisata terhadap Keputusan Berkunjung Objek Wisata Danau Sipin Jambi Mohammad Ihsan; Ade Perdana Siregar
Ekonomis: Journal of Economics and Business Vol 4, No 1 (2020): Maret
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (483.403 KB) | DOI: 10.33087/ekonomis.v4i1.129

Abstract

The world of tourism is something that has an important influence on the development and development of a country. The development of tourism will not be separated from physical and non-physical elements. Physical and non-physical elements will be considered in relation to the carrying capacity of objects and consideration of the impacts arising from tourism development. Tourism development must be based on planning, development and management direction. Local governments have an important role in tourism development. Lake Sipin is a lake located in the middle of the city of Jambi. Lake Sipin will definitely be very interesting, if it is packaged in such a way. The purpose of this study is to identify the effect of tourism product revitalization on preferences, identify the effect of tourism product revitalization and preferences on visiting decisions and identify preferences able to mediate the effect of tourism product revitalization on visiting decisions The population of this study is the Jambi city community while the sample is the Jambi city community which more than once visited the attractions of Lake Sipin Jambi as many as 150 people. The data method uses path analysis. The results of the study note that the revitalization of tourism products has a significant influence on the preferences of visitors to the Lake Sipin Jambi tourist attraction, the revitalization of tourism products and visitor preferences have a significant influence on the decision to visit the Lake Sipin Jambi tourist attraction and the visitor's preferences are able to mediate the effect of tourism product revitalization on the decision visited the attractions of Lake Sipin Jambi
THE INFLUENCE OF PROMOTIONAL COST AGAINTS SALES VOLUME PRODUCT BATIK JAMBI SELARAS PINANG MASAK IN JAMBI CITY MUHAMMAD IHSAN; ADE PERDANA SIREGAR
Journal of Business Studies and Management Review Vol. 1 No. 2 (2018): JBSMR Vol 1 No.2 June 2018
Publisher : Management Department, Faculty of Economics and Business, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (153.584 KB) | DOI: 10.22437/jbsmr.v1i2.5350

Abstract

The purpose of this study are: (1) Identify the influence between the promotional cost against sales volume products batik local craft. (2) Identify the variable costs of the dominant promotion affects the sales volumes of local handicraft products batik. Analytical tools used in this research is to test assumptions, multiple regression analysis, T test and F test. The location of the research on Selaras Pinang Masak on JL. KH. Jakfar RT. 01 Mudung Laut, Peelayangan in Jambi City. Based on the test results proved that partially variable cost of sales promotions and personnel costs selling that can provide significant effects against the volume of sales of products batik on Selaras Pinang Masak in Jambi City, while variable costs of advertising and the cost of publicity does not influence significantly to sales volumes of products batik on Selaras Pinang Masak in Jambi City. Based on the results of the calculations found that the variable cost of sales promotions and personnel costs selling that has significant influence against the volume of sales of products batik on Saanggar Selaras Pinang Masak in Jambi City, in the study the independent variables that influence the dependent variable was dominant against the cost of sales promotions
HUBUNGAN KINERJA STRUKTUR PENGELOLAAN TERHADAP PENGELOLAAN BISNIS PERUSAHAAN UMUM DAERAH (PERUMDA) AIR MINUM DI PROVINSI JAMBI Moh. Ihsan; M. Rachmad R.
Jurnal Manajemen Terapan dan Keuangan Vol. 12 No. 2 (2023): Jurnal Manajemen Terapan dan Keuangan
Publisher : Program Studi Manajemen Pemerintahan dan Keuangan Daerah Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jmk.v12i2.25204

Abstract

Penelitian ini bertujuan untuk menganalisis hubungan kinerja dewan direksi dan dewan pengawas (struktur pengelolaan) terhadap pengelolaan bisnis Perusahaan Umum Daerah (Perumda) Air Minum di Provinsi Jambi. Penentuan dan pemilihan sampel penelitian ini menggunakan metode Teknik purposive sampling dengan menggunakan kriteria tertentu. Kriteria pemilihan sampel terdiri dari perusahaan umum daerah air minum yang ada di Provinsi Jambi, Perumdam yang mempunyai data keuangan berturut-turut periode 2016-2020. Sampel penelitian ini adalah sebanyak 9 Perumdam di Provinsi Jambi. Analisis data dilakukan dengan menggunakan Statistik Deskriptif Kuantitatif dan Observasi. Analisis yang digunakan adalah Analisis Korelasi Rank Kendall menggunakan bantuan aplikasi SPSS. Hasil penelitian ini menemukan bahwa Kinerja dewan direksi dan dewan pengawas memiliki hubungan cukup baik dan signifikan terhadap pengelolaan bisnis, Dewan direksi memiliki hubungan lebih baik terhadap pengelolaan bisnis dibandingkan dewan pengawas. Hubungan masing-masing Dewan Direksi (Direktur Utama, Direktur Teknik dan Direktur Umum), Kinerja Direktur Umum lebih baik dibandingkan dengan Direktur Teknik dan Direktur Utama.
Integrasi Prinsip Environmental, Social, Governance (ESG) dan Entrepreneurial Orientation Sebagai Inovasi Layanan Publik pada Perumdam Tirta Mayang Kota Jambi Dina Fidella Putri; Mohammad Ihsan; Sigit Indrawijaya
Jurnal Impresi Indonesia Vol. 5 No. 4 (2026): Jurnal Impresi Indonesia
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jii.v5i4.7731

Abstract

Perusahaan sektor publik di Indonesia, khususnya Perusahaan Umum Daerah Air Minum (PERUMDAM), menghadapi tantangan yang semakin besar dalam kualitas pelayanan, inovasi digital, dan tata kelola yang berkelanjutan. PERUMDAM Tirta Mayang Kota Jambi mencatat 13.413 pengaduan pelanggan pada tahun 2024, dengan mayoritas pengaduan masih dilakukan secara konvensional, yang mengindikasikan belum optimalnya pemanfaatan teknologi digital. Penelitian ini bertujuan untuk mengkaji pengaruh prinsip Environmental, Social, dan Governance (ESG) terhadap inovasi layanan publik melalui Entrepreneurial Orientation (EO) sebagai variabel mediasi pada PERUMDAM Tirta Mayang Kota Jambi.  Pendekatan kuantitatif cross-sectional digunakan dalam penelitian ini, dengan 186 karyawan aktif sebagai responden yang dipilih menggunakan rumus Lemeshow. Data dikumpulkan melalui kuesioner terstruktur dan dianalisis menggunakan Partial Least Square Structural Equation Modeling (PLS-SEM) melalui program SmartPLS 4. Hasil penelitian menunjukkan bahwa prinsip Environmental berpengaruh positif dan signifikan terhadap Entrepreneurial Orientation (koefisien jalur = 0,561; p = 0,000), sedangkan prinsip Social dan Governance tidak berpengaruh signifikan. Entrepreneurial Orientation terbukti berpengaruh signifikan terhadap inovasi layanan publik (koefisien jalur = 0,454; p = 0,000). Selain itu, Entrepreneurial Orientation hanya memediasi secara parsial hubungan antara prinsip Environmental dan inovasi layanan publik, namun tidak memediasi prinsip Social maupun Governance. Temuan ini mengimplikasikan bahwa pengintegrasian keberlanjutan lingkungan ke dalam budaya kewirausahaan merupakan kunci dalam mendorong inovasi layanan publik. Organisasi publik perlu memprioritaskan implementasi ESG, khususnya dimensi environmental, guna memperkuat kapasitas inovatif dan kualitas layanan.
Crowdfunding on Financial Well-Being in Micro, Small and Medium Enterprises (MSMEs) Mohammad Ihsan; Firmansyah Firmansyah; Rista Aldilla Syafri; Ade Perdana Siregar
Dhana Vol. 2 No. 3 (2025): DHANA-SEPTEMBER
Publisher : Pt. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/exws1t52

Abstract

The role of MSMEs in Indonesia is expected to improve welfare for society by contributing to Gross Domestic Product (GDP). MSMEs in Indonesia have the largest number in ASEAN countries, but the contribution of MSMEs to Gross Domestic Product (GDP) is still below other countries with fewer MSMEs. The biggest factor hindering MSMEs in their business is capital problems. Technology-based innovation by distributing profits according to the composition of capital provided is called equity crowdfunding. The level of achievement of financial well-being in a business organization is based on a person's initial goal for doing business which is referred to as business financial orientation. This research answers problems based on existing facts regarding the financial well-being of MSMEs. This type of research is research using quantitative methods, namely by testing the influence of the variables in this research. This research tests the relationship or influence by connecting and providing an explanation of the phenomena related to this research. The measurement method uses Structural Equation Modeling with the use of SmartPLS software data processing tools
Equity Crowdfunding as a Performance Improvement Strategy for Micro, Small and Medium Enterprises (MSMEs) Mohammad Ihsan; Ade Perdana Siregar
Dinasti International Journal of Economics, Finance & Accounting Vol. 3 No. 6 (2023): Dinasti International Journal of Economics, Finance & Accounting (January-Febru
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v3i6.1620

Abstract

The growth of MSMEs is the result of the community's independent efforts and has a role to reduce poverty in the form of creating jobs for the community. The development of digital technology is currently growing rapidly, opening up opportunities for Micro, Small and Medium Enterprises (MSMEs) to be able to improve their business performance, including in overcoming capital problems. The application of the use of equity crowdfunding is influenced by internal factors of an organization, namely the financial resources of the organization. The objectives of this study are (1) to examine the influence of financial resources on the performance of MSMEs; (2) Assessing the effect of financial resources on equity crowdfunding; (3) To examine the effect of equity crowdfunding on the performance of MSMEs; (4) To examine the role of equity crowdfunding which is able to mediate the influence of financial resources on the performance of MSMEs. The data analysis method used is Structural Equation Modeling (SEM) measurements using SmartPLS software. The results of the study show that (1) equity crowdfunding shows a significant positive effect on MSME business performance, it is proven that the higher the equity crowdfunding from business actors, the MSME business performance will increase; (2) Financial resources show a significant positive effect on MSME business performance, it is proven that the better the financial resources owned by business actors, the MSME business performance will increase; (3) financial resources show a significant positive effect on equity crowdfunding, the better the financial resources owned by business actors, the better equity crowdfunding; (4) equity crowdfunding as a mediation of the influence of financial resources shows a significant positive effect on MSME business performance, where equity crowdfunding is considered a variable that strengthens financial resources in improving MSME business performance.