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All Journal Journal of Vision and Ideas (VISA)
Bayu Prabowo
UIN Sumatera Utara
Religion Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Strategi Pemasaran Agen PT Asuransi Prudential Bayu Prabowo; Nuri Aslami
VISA: Journal of Vision and Ideas Vol 1 No 2 (2021): VISA: Journal of Vision and Ideas
Publisher : LPPM IAI Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (941.919 KB) | DOI: 10.47467/visa.v1i2.839

Abstract

The research is to analyze the insurance agent's marketing strategies in finding a prudential insurance account. The study uses analytical descriptive,qualitative methods, by observation, library study, documentation, data processing, data presentation, and deduction. Research indicates that the researchers' plan prudential insurance agents for obtaining such payments is by keeping up with the following cycles,planning, prospecting, approach (approaching) finding facts (facts), presentations,and closing objections/closing (closing). In order to preserve and improve on customers, insurance agents make good introductions to customers, frequent visits to customers, elaborate explanations and insights about insurance well, provide information and excellent services, always be available when customers need help with insurance, and give credit for the existing days or moments.
Co-Authors Alfin Agung Azhar Muhammad Nasir Muhammad Taufiq Azhari Nuri Aslami Yuli Anisyah Hasibuan