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The Effect of Religiosity and Service Quality on Job Satisfaction: A Case Study of MSME Employees Whan Augustin Ainul Amri; Masduki Asbari; Gazali Gazali; Dewiana Novitasari; AGUS PURWANTO
International Journal of Social and Management Studies Vol. 2 No. 1 (2021): February 2021
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (551.162 KB) | DOI: 10.5555/ijosmas.v2i1.7

Abstract

This study aims to analyze the effect of religiosity and service quality on job satisfaction in micro, small and medium enterprise (MSME) industry employees by taking a sample of 120 employees from ten MSME industries in Indonesia. The data collection method used a questionnaire. The analysis method uses Structural Equation Modeling (SEM), Smart PLS v.3.0. The results showed that religiosity had a positive and significant effect on service quality. Religiosity has a positive and significant effect on employee job satisfaction, and service quality has a positive and significant effect on employee job satisfaction. Research results can be used as a basis for improving and maintaining employee job satisfaction in MSME industries through increasing religiosity and service quality of company employees.
Customer Satisfaction Analysis on E-Commerce Sites: Quo Vadis The Role of Brand Leadership? Jainuri; Joni Iskandar; Whan Augustin Ainul Amri; Multi Nadeak; Dewiana Novitasari
International Journal of Social and Management Studies Vol. 3 No. 1 (2022): February 2022
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (970.88 KB) | DOI: 10.5555/ijosmas.v3i1.108

Abstract

This study aims to investigate the effect of brand leadership (consisting of the dimensions of quality, value, innovation, and popularity) perceived by consumers of an e-commerce website on customer satisfaction among private college students. The sample of this research was taken from 1026 students using a simple random sampling technique and using SEM (Structural Equation Model) with SmartPLS software version 3.0 as a statistical tool. The results of this study indicate that all dimensions of brand leadership have a positive and significant effect on customer satisfaction. The quality dimension has the most influence to drive customer satisfaction on e-commerce sites. Then followed by the dimensions of value, innovation, and popularity. The study notes that consumers have logical opinions on leading brands even when they are not yet popular. Online reviews and word-of-mouth reviews can be used to increase brand popularity based on the best product quality.