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All Journal Jurnal of Applied Business and Banking (JABB) JAMIN
Alfian Eikman
Universitas Muhammadiyah Mataram
Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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Journal : JAMIN

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Pelatihan Dasar-Dasar Digital Marketing Kepada Pelaku Usaha Mikro & Kecil Desa Labuhan Tereng Kecamatan Lembar Kabupaten Lombok Barat Sulhan hadi; Sudarta Sudarta; Alfian Eikman
JURNAL ABDI MASYARAKAT ILMU PEMERINTAHAN (JAMIN) Vol 1, No 2 (2022): Juni
Publisher : UNIVERSITAS MUHAMMADIYAH MATARAM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jamin.v1i3.9886

Abstract

This Community Service is entitled "Training on the basics of Digital Marketing for Micro and Small Business actors in Labuhan Tereng Village, Lembar District". This service is carried out with several objectives, first, to increase awareness about the importance of business digitization for micro and small business actors; second, to provide skills for business actors in Labuhan Tereng Village, Lembar District in the field of Promotion with digital marketing techniques and third, to provide knowledge about market access that can be reached through digitizing product marketing. The methods applied are face-to-face, mentoring and discussion. The results obtained from this Community Service are increased knowledge and skills of Micro and Small Business actors in Labuhan Tereng Village, Lembar District in the field of Digital Marketing.
Co-Authors Abdurrahman Abdurrahman Baiq Reinelda Tri Yunarni Muhammad Muharam Lubis Reni Anggriani Sudarta Sudarta Sulhan Hadi