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USABILITY TESTING OF THE ONLINE PLATFORM FOR SELLING FOODSTUFFS IN INDONESIA Rizqa Amelia Zunaidi; Adek Dhea Resmi Purbantari; Hawwin Mardhiana
Journal of Industrial Engineering Management Vol 6, No 3 (2021): Journal of Industrial Engineering Management Vol. 6 No. 3
Publisher : Center for Study and Journal Management FTI UMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33536/jiem.v6i3.948

Abstract

Seiring dengan peningkatan jumlah pengguna internet di Indonesia, transaksi jual beli produk secara daring turut meningkat, termasuk salah satunya melalui e-commerce . Saat ini, kegiatan jual beli daring juga sudah mencakup banyak produk, salah satunya bahan pangan mentah, seperti sayur mayur, buah, bahan pokok, dan lain sebagainya. Pandemi juga menjadi salah satu alasan masyarakat tidak berbelanja bahan pangan mentah secara luring di pasar. Berbagai macam platform atau e-commerce turut mendukung jual beli bahan pangan mentah secara daring, baik berbasis laman situs maupun aplikasi ponsel.Usabilitas laman situs maupun aplikasi ponsel merupakan faktor penting untuk mendukung kualitas layanan jual beli daring.  Oleh sebab itu, diperlukan penelitian mengenai usabilitas platform aplikasi jual beli bahan pangan mentah. Penelitian ini mengukur gap antara harapan dan realitas yang dirasakan oleh responden menggunakan enam dimensi kualitas situs atau aplikasi, yaitu Web Appearance, Entertainment, Informational Fit-To-Task, Transaction Capability, Response Time, Trust, serta satu dimensi tambahan, yakni Government Policy yang diperlukan dalam sebuah situs atau aplikasi. Dari penelitian ini didapatkan hasil bahwa dari ketujuh dimensi, terdapat enam dimensi yang menunjukkan gap signifikan antara harapan dan realita yang dirasakan oleh responden, dengan gap terbesar ditunjukkan oleh dimensi Government Policy, Web Appearance, dan Informational Fit-To-Task.
Usability Testing on ITTS MART Prototype Rizqa Amelia Zunaidi; Adek Dhea Resmi Purbantari; Fidelia Adinda Syafani; Hawwin Mardhiana; Ahmad Ihsan Fuady
Sistemasi: Jurnal Sistem Informasi Vol 12, No 1 (2023): Sistemasi: Jurnal Sistem Informasi
Publisher : Program Studi Sistem Informasi Fakultas Teknik dan Ilmu Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32520/stmsi.v12i1.2389

Abstract

Information technology is currently growing very rapidly so that it can provide convenience to its users, one of which is the ease of accessing the internet, such as through cell phones. The rapid increase in internet users, especially through mobile phones, is caused by the hectic number of social media applications as virtual friendship applications. Apart from being a virtual friendship application, another benefit of social media is as a promotional media, one of which is the promotion of online shopping applications, so that the number of online shopping transactions in Indonesia also increases. Hydroponic and aquaponic activities at the Telkom Institute of Technology Surabaya are also developing and starting to enter the product harvest stage, so a platform is needed to sell these products. An online shopping platform was chosen, especially a mobile application, to sell ITTelkom Surabaya products so that consumers can shop anytime and anywhere. The online shopping application developed by ITtelkom Surabaya is called ITTS MART. Currently, ITTS MART is still in the prototype development stage and there is a need for usability testing using the WebQual Concept on the ITTS MART application. From the results of the study, it can be concluded that the six research variables, namely Trust, Informational Fit-To-Task, Web Appearance, Entertainment, Government Policy and Transaction Capability, show a significant difference between expectations and real experience or dissatisfaction when using the ITTS MART application. Only one variable that shows the value of the difference is not significant, namely Response Time, so it can be concluded that respondents are satisfied with the time to access the page on the ITTS MART application.Keywords: Usability, WebQual, Online Shopping, Application, Food Product.