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PENGARUH KUALITAS PRODUK TERHADAP MINAT BELI ( STUDI KASUS PADA SMARTPHONE SAMSUNG DI NEO KOMUNIKA) Taopik Hidayat
Eqien - Jurnal Ekonomi dan Bisnis Vol 10 No 1 (2022): EQIEN - JURNAL EKONOMI DAN BISNIS
Publisher : Sekolah Tinggi Ilmu Ekonomi Dr Kh Ez Mutaqien

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (290.806 KB) | DOI: 10.34308/eqien.v10i1.507

Abstract

The purpose of this study was to find out how the product quality on Samsung smartphones in CV. Neo Komunika, how is the interest in buying a Samsung smartphone at CV. Neo Komunika, and how the influence of product quality on buying interest in Samsung smartphones at CV. Neo Communications. The research method used is the associative method with quantitative data types and ordinal scales. Respondents taken in this study were consumers of CV. Neo Komunika with a sample size of 68 people. And processing data obtained from questionnaires distributed and then tested using validity test, reliability test, simple correlation test, coefficient of determination test, and hypothesis testing using t test > t-table or 8,238 > 1,670, then Ho is rejected and Ha is accepted which means quality product (X) has a positive effect on buying interest (Y) on Samsung smartphones at CV. Neo Communications, with a strong correlation coefficient of 0.712 and a coefficient of determination of 50% and the remaining 50% is influenced by factors not examined. Thus, it can be concluded that product quality has a positive influence on buying interest in Samsung smartphones at CV. Neo Communications. In other words, if the quality of the product is improved, the buying interest will also increase.
The Effect of Brand Trust on Brand Loyalty of Dodol Bestory Study of PD. Bestari Diamond Garut Taopik Hidayat; Suca Rusdian; Ima Apriliani
International Journal of Economics (IJEC) Vol. 1 No. 2 (2022): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (437.854 KB) | DOI: 10.55299/ijec.v1i2.231

Abstract

This research is motivated by the loyalty of the dodol bestory arrowroot brand loyalty to PD. Intan Bestari Garut who is experiencing sales instability. This is caused by several factors, one of which is brand trust. The purpose of this study was to find out how the effect of brand trust on brand loyalty on dodol bestory products in PD. Diamond Bestari Garut. Based on the results of data processing obtained using SPSS version 24, the instrument has been tested for validity and reliability and the results are valid because each item produces an r value of more than 0.30 and a reliability of 0.753 for brand trust and 0.744 for brand trust. Brand Loyalty. And it is known that the effect of brand trust on brand loyalty is 0.678, which means there is a unidirectional (positive) relationship which is included in the strong category, with a contribution of 35.2% to brand loyalty while 64.8% is influenced by other factors. not discussed in this study. . And the last is hypothesis testing using the t test where it is known that the t value is 6.027, which means 6.027 > t table 1.996 and the sig value is 0.000 <0.005, so it can be concluded that the hypothesis in this study Ho is rejected and Ha is accepted, which means Brand Trust (X ) positive and significant effect on Brand Loyalty (Y) on PD. Diamond Bestari Garut. So, the hypothesis proposed can be accepted.
Komparasi Penjatuhan Pidana Mati Bagi Pelaku Pembunuhan Menurut KUHP dan Kitab Kutaramanawadharmasastra Kerajaan Majapahit Tanti Kirana Utami; Arfa Fadillah Tanjung; Shela Agnesia; Maulana Hasanudin; Kyran Miquel; Taopik Hidayat
Indonesian Journal of Law and Justice Vol. 2 No. 4 (2025): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/ijlj.v2i4.3871

Abstract

Penelitian ini bertujuan untuk mengkaji secara komparatif penerapan pidana mati terhadap pelaku pembunuhan sebagaimana diatur dalam Kitab Kutaramanawadharmasastra Kerajaan Majapahit dan Kitab Undang-Undang Hukum Pidana Indonesia. Melalui pendekatan historis dan yuridis, penelitian ini menganalisis dasar filosofis, kriteria penjatuhan pidana, serta pertimbangan-pertimbangan yang mendasari penerapan pidana mati di kedua sistem hukum tersebut. Hasil penelitian diharapkan dapat memberikan kontribusi terhadap pemahaman yang lebih mendalam mengenai perubahan hukum pidana di indonesia, serta menjadi bahan pertimbangan dalam perbaikan terhadap sistem peradilan pidana yang berlaku saat ini. Untuk menjawab penelitian tersebut, penelitian hanya memfokuskan kepada aspek penjatuhan hukum pidananya saja melalui penelitian hukum normatif yang didukung oleh penelitian berdasarkan pengalaman dengan pendekatan sejarah (historical approach) dan pendekatan undang-undang (statute approach).
The Effect of Brand Trust on Brand Loyalty of Dodol Bestory Study of PD. Bestari Diamond Garut Taopik Hidayat; Suca Rusdian; Ima Apriliani
International Journal of Economics (IJEC) Vol. 1 No. 2 (2022): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v1i2.231

Abstract

This research is motivated by the loyalty of the dodol bestory arrowroot brand loyalty to PD. Intan Bestari Garut who is experiencing sales instability. This is caused by several factors, one of which is brand trust. The purpose of this study was to find out how the effect of brand trust on brand loyalty on dodol bestory products in PD. Diamond Bestari Garut. Based on the results of data processing obtained using SPSS version 24, the instrument has been tested for validity and reliability and the results are valid because each item produces an r value of more than 0.30 and a reliability of 0.753 for brand trust and 0.744 for brand trust. Brand Loyalty. And it is known that the effect of brand trust on brand loyalty is 0.678, which means there is a unidirectional (positive) relationship which is included in the strong category, with a contribution of 35.2% to brand loyalty while 64.8% is influenced by other factors. not discussed in this study. . And the last is hypothesis testing using the t test where it is known that the t value is 6.027, which means 6.027 > t table 1.996 and the sig value is 0.000 <0.005, so it can be concluded that the hypothesis in this study Ho is rejected and Ha is accepted, which means Brand Trust (X ) positive and significant effect on Brand Loyalty (Y) on PD. Diamond Bestari Garut. So, the hypothesis proposed can be accepted.