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All Journal at-tamkin: Jurnal Pengabdian kepada Masyarakat Jurnal Pendidikan dan Kewirausahaan Jurnal Manajemen Bisnis Eka Prasetya
Agus Sugiono
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Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Education Social Sciences Other

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KEMANDIRIAN EKONOMI MASYARAKAT DENGAN KREATIFITAS DAN DIVERSIFIKASI HASIL LAUT DI DESA BRANTA TINGGI PAMEKASAN Agus Sugiono; Aminatus Zakhra
at-tamkin: Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 2 (2018): At-Tamkin - Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Islam Raden Rahmat Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33379/attamkin.v1i2.500

Abstract

Mewujudkan kemandirian ekonomi masyarakat nelayan khususnya di Desa Branta Tinggi Tlanakan Pamekasan dilakukan dengan berbagai solusi, diantaranya memberikan berbagai pelatihan, pendampingan dan pemberdayaan. Hasil yang dicapai dari kegiatan pelatihan (kewirausahaan, manajemen usaha dan manajemen pemasaran) sangat memuaskan karena sebagian besar peserta termotivasi untuk melakukan kegiatan wirausaha dengan mendirikan industri rumah tangga yang berbasis pada industri pengolahan hasil laut. Sedangkan pada kegiatan pendampingan dan pemberdayaan hasil yang dicapai dapat diketahui dengan semakin majunya ilmu pengetahuan dan teknologi yang dimiliki oleh peserta pelatihan khususnya KUB Rajawali dan Poklahsar Mutiara yang telah dapat memproduksi, mengolah, mendiversifikasi dan memasarkan produk olahan hasil lautnya kepada konsumen melalui super market dan gerai produk oleh-oleh khas Madura. Berdasarkan hasil survey kuantitatif, untuk training (motivasi) wirausaha dari 20 peserta sebanyak 70% atau 15 orang menilai sangat penting dan sisanya sebanyak 5 peserta atau 30% menilai penting. Untuk pelatihan manajemen usaha sebanyak 17 orang atau 85% menilai sangat penting dan 3 orang atau 15% menilai penting. Sedangkan untuk pelatihan manajemen pemasaran sebanyak 16 orang atau 80% menilai sangat penting dan sisanya 4 peserta atau 20% menilai penting.
K-Means Clustering Segmentation Model Using SPSS: A Case Study at Komuka Cafe Customers Agus Sugiono; Tika Aldyah; Milastri Muzakkar; Jerry Heikal
Jurnal Manajemen Bisnis Eka Prasetya Vol 10 No 1: Edisi Maret 2024
Publisher : LPPM STIE EKA PRASETYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/jmbep.v10i1.368

Abstract

Post pandemic has led to a significant and rapid increase in the growth of the cafe business. Every year, many new cafes emerge with different and unique concepts, intensifying competition in the cafe industry and necessitating continuous innovation for cafe entrepreneurs. Previously, Komuka has always highly recommended Google Reviews to prospective customers. This has caused Komuka's market share to stagnate and not experience meaningful growth. This research aims to enhance the marketing strategy of Komuka Cafe by applying K-Means cluster analysis for customer segmentation. Through data collection from Komuka's Cafe customers and klaster analysis using SPSS, the study identifies three main customer klasters: Single Employee, Married Employee, and Single Student. The detailed marketing strategy focuses on the Single Employee group because this cluster has the lowest assessment of Komuka Cafe. In this research, the author uses the Marketing Mix model 6Ps as a framework analysis to make strategy suggestions that need to be maintained and developed including Product, Place, Promotion, People, Process, and Physical Evidence. This research provides the preferences and behavior of Single Employee groups, Komuka Cafe can improve its 6Ps marketing strategy to increase competitive advantage, customer satisfaction and loyalty, as well as increase the revenue.
Manajemen Kelas Inklusi untuk Meningkatkan Kualitas Pembelajaran Anak Berkebutuhan Khusus di PAUD Pelita Hati Kramatjati Jakarta Timur Deka Syahbari; Ricky Yoseptry; Anna Pebriani; Baini Baini; Dede Yatimah; Agus Sugiono
JURNAL PENDIDIKAN DAN KEWIRAUSAHAAN Vol 13 No 1 (2025)
Publisher : STKIP PGRI SITUBONDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47668/pkwu.v13i1.1862

Abstract

Abstract: Children are one of the most beautiful gifts that Allah SWT entrusts to parents. However, not all children are born perfect, there are some children who experience obstacles /disorders in their growth and development. There are still many parties who still look down on the existence of Children with Special Needs, and their lack of knowledge about inclusive education. The research is based on the 1945 Constitution, Article 32 paragraph 1, which states that every citizen has the right to receive an education, and Law Number 20 of 2003, Article 32 paragraph (1) states that “Special education is education for students who have difficulty in following the learning process due to physical, emotional, mental, social disorders, and/or have the potential for intelligence and special talents.” Special education aims to develop the potential of students optimally according to their abilities. Therefore, good inclusive class management is needed that is able to accommodate the learning needs of ABK. The formulation of the research problem is how to plan, organize, implement, evaluate and follow up on inclusive classes at PAUD Pelita Hati Kramatjati, Kramtjati District, East Jakarta. This research is a qualitative research conducted at PAUD Pelita Hati Kramatjati, Kramtjati District, East Jakarta. The results of the study indicate the following: 1) Inclusive education management has been carried out which includes planning, organizing, implementing and evaluating the components: Student recruitment, infrastructure management, human resource management, inclusive learning, assessment and reporting, supporting programs,, relations with the community, 2) follow-up to the inclusion program has been carried out by the PAUD Pelita Hati Kramatjati education unit, Kramtjati District, East Jakarta. with the existence of inclusive education at the elementary, junior high and high school levels.
Co-Authors Aminatus Zakhra Anna Pebriani Baini Baini Dede Yatimah Deka Syahbari Jerry Heikal Milastri Muzakkar Tika Aldyah Yoseptry, Ricky