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All Journal Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Manajemen Bisnis Kewirausahaan IIJSE Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
Bhakti Helvi Rambe
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Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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The Influence of Communication, Ability, and Work Experience on Employee Performance at Bank BRI Rantauprapat Branch Solihin Lubis; Siti Lam’ah Nasution; Bhakti Helvi Rambe
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 5, No 1 (2022): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i1.3827

Abstract

This study aims to analyzecommunication, ability, and work experience on employee performance at Bank BRI Rantauprapat Branch. This study uses quantitative methods with several tests namely classical assumption test, multiple linear regression, hypothesis testing and R2 test. Partially, the value of the communication variable (X1) has a tcount of 4.53. When compared with t table, the results are 4.53> 1.68, so it can be concluded that the communication variable (X1) has a positive and significant effect on the employee performance variable (Y). The ability variable (X2) has a tcount of 3.84 and when compared with ttable, the result is 3.84 > 1.68, so it can be concluded that the ability variable (X2) has a positive and significant effect on the employee performance variable (Y). The work experience variable (X3) has a tcount of 6, 65 and when compared with t table, the result is 6.65 > 1.68, so it can be concluded that the work experience variable (X3) has a positive and significant effect on the employee performance variable (Y). Simultaneously, the variables of communication, ability, and work experience have a positive and significant influence on employee performance, meaning that the hypothesis in this study is accepted, as evidenced by the value of Fcount > Ftable (30.32>2.83).
The Influence of Price, Electronic Word Of Mouth (E-WOM), Discount and Tagline "Free Shipping" on Purchase Decisions at Shopee Market Place (Case Study on Students at the Faculty of Economics and Business, Labuhanbatu University) Aulia Sekar Pramesti; Bayu Eko Broto; Bhakti Helvi Rambe
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 5, No 1 (2022): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i1.4344

Abstract

Online shopping has become a new habit in today's society and has even penetrated students. Developments in the field of technology have led to changes in students who used to only shop directly or offline now shopping online, including Universitas Labuhanbatu students. The survey method focuses on collecting data from respondents to make it easier for researchers to get the information they need. In this study, the population was students of the Faculty of Economics and Business, Universitas Labuhanbatu. This study used a purposive sampling technique, with a total sample of 50 people. Data collection techniques used a questionnaire with a Likert scale. This study shows that there is a positive effect of price on purchasing decisions, there is a positive influence of E-wom on purchasing decisions, there is a positive influence of discount on purchasing decisions, and there is a positive influence of the tagline "Gratis Ongkir" on purchasing decisions. Price, E-wom, discount, and the tagline "Gratis Ongkir" together have a positive and significant effect on purchasing decisions.
The Effect of Training on Employee Performance by Mediating Organizational Commitment and Motivation at the Labuhanbatu Youth and Sports Culture and Tourism Service Mahroni Permata Indah Siagian; Zulkifli Musanip Siregar; Bhakti Helvi Rambe
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 6 No 1 (2023): Sharia Economic: January, 2023
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v6i1.2199

Abstract

The study aims to analyze the effect of training on employee performance with organizational commitment and motivation as mediating variables. This research was conducted at the Labuhanbatu Youth and Sports Culture and Tourism Office. This study uses a quantitative method with path analysis (Path Analysis). This study uses an analytical tool in the form of IBM SPSS 25 Software to facilitate the analysis process. On the results of the t-test on training (X) on organizational commitment (Z1) it has a tcount (3.84) > ttable (1.66) which means Ha is accepted and Ho is rejected, with a significance value smaller than the probability value or 0.000 <0 .05 it can be concluded that training (X) has a positive and significant influence on organizational commitment (Z1). The t-test on training (X) on motivation (Z2) has a tcount (4.18) > ttable (1.66) which means that Ha is accepted and Ho is rejected, with a significance value smaller than the probability value or 0.000 <0.05, so it can be concluded that training (X) has a positive and significant effect on motivation (Z2). The t-test on training (X) on employee performance (Y) has a tcount (5.54) > ttable (1.66) which means Ha is accepted and Ho is rejected, with a significance value smaller than the probability value or 0.000 <0.05 it can be concluded that training (X) has a positive and significant influence on employee performance (Y). The t-test on organizational commitment (Z1) to employee performance (Y) has a tcount (7.99) > ttable (1.66) which means that Ha is accepted and Ho is rejected, with a significance value smaller than the probability value or 0.000 <0. 05 it can be concluded that organizational commitment (Z1) has a positive and significant influence on employee performance (Y). The t-test on motivation (Z2) on employee performance (Y) has a tcount (11.20) > ttable (1.66) which means Ha is accepted and Ho is rejected, with a significance value smaller than the probability value or 0.000 <0.05 it can be concluded that motivation (Z2) has a positive and significant influence on employee performance (Y).
Pengaruh Harga, Produk, Citra Merek, dan Layanan terhadap Kepuasan Konsumen di Cafe Kepiting Berserak Kotapinang Riska Yani Harahap; Yuniman Zebua; Bhakti Helvi Rambe
JUMBIWIRA : Jurnal Manajemen Bisnis Kewirausahaan Vol. 4 No. 1 (2025): April : Jurnal Manajemen Bisnis Kewirausahaan
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/jumbiwira.v4i1.2043

Abstract

This study aims to analyze the influence of price (X1), product (X2), brand image (X3), and service (X4) on customer satisfaction (Y), both partially and simultaneously, at Cafe Kepiting Berserak Kotapinang. This research employs a survey method with a sample size of 96 respondents. The research instrument is a questionnaire, and the data is analyzed using multiple linear regression equations. The analysis results demonstrate that customer satisfaction is influenced by price, product, brand image, and service. However, other factors beyond these variables also affect customer satisfaction, which should be explored in future studies to enhance customer satisfaction from different perspectives.
Pengaruh Cita Rasa, Kualitas Pelayanan, Harga dan Lokasi Terhadap Keputusan Pembelian pada Martabak Bangka Indah Rantau Prapat Tiara Ilhani Siregar; Rizky Syahputra; Bhakti Helvi Rambe
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 2 (2025): Mei: Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i2.4004

Abstract

This study aims to analyze the effect of taste, service quality, price, and location on the purchase decision at Martabak Bangka Indah in Rantau Prapat. This research uses a descriptive study with a quantitative approach. Data were collected through the distribution of questionnaires to 100 respondents who are customers of Martabak Bangka Indah. The data analysis technique used is Structural Equation Modeling (SEM) based on Partial Least Squares (PLS). The results of this study show that the taste variable (X1) has a positive and significant effect on purchase decision, the service quality variable (X2) has a positive and significant effect on purchase decision, the price variable (X3) has a positive and significant effect on purchase decision, and the location variable (X4) has a positive and significant effect on purchase decision. Therefore, it can be concluded that the taste, service quality, price, and location variables all have an impact on the purchase decision.
Co-Authors Aulia Sekar Pramesti Bayu Eko Broto Mahroni Permata Indah Siagian Riska Yani Harahap Rizky Syahputra Siti Lam’ah Nasution Solihin Lubis Tiara Ilhani Siregar Yuniman Zebua Zulkifli Musanip Siregar