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All Journal Jurnal Pariwisata Pesona Share : Journal of Service Learning Jurnal Bisnis dan Kewirausahaan Jurnal Manajemen Perhotelan

Vido Iskandar

Universitas Kristen Petra

Author-ID : 3710937

Arts Humanities Economics, Econometrics & Finance Environmental Science Social Sciences

Published : 8 Documents Claim Missing Document

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DAMPAK PENGHARGAAN TERHADAP KINERJA STAF PADA HOTEL BINTANG TIGA DI SURABAYA Betzy Davita; Betty Devina; Vido Iskandar
Jurnal Manajemen Perhotelan Vol. 7 No. 1 (2021): MARCH 2021
Publisher : Institute of Research and Community Outreach - Petra Christian University

Penelitian ini dilakukan dengan tujuan untuk melihat dampak penghargaan terhadap kinerja staf pada hotel bintang tiga di Surabaya. Jenis penelitian yang dilakukan pada penelitian ini adalah penelitian kuantitatif deskriptif dan kausal yang bertujuan untuk mengetahui hubungan sebab akibat dari penghargaan dan kinerja staf. Sampel dalam penelitian ini adalah 73 responden yang merupakan staf hotel bintang tiga di Surabaya. Hasil penelitian menunjukkan penghargaan moneter dan penghargaan non moneter yang diberikan pada hotel bintang 3 di Surabaya memiliki dampak yang positif dan signifikan terhadap kinerja staf.

ANALISA PENGARUH KOMPLEKSITAS VISUAL PADA FOTO MAKANAN DI INSTAGRAM TERHADAP MINAT BELI MELALUI RESPON EMOSIONAL Jessica Olivia; Delicia Antonina; Regina Jokom; Vido Iskandar
Jurnal Manajemen Perhotelan Vol. 7 No. 2 (2021): SEPTEMBER 2021
Publisher : Institute of Research and Community Outreach - Petra Christian University

Instagram has become one of the most popular social media, especially for generation Z. Therefore, Instagram was perceived as an effective marketing tool in food and beverage industry. Photo is the main characteristic in Instagram. Thus, food and beverage owners were encouraged to create a content with attractive photo in order to increase their sales. This study was conducted to determine the significant effect of food photo visual complexity on Instagram towards consumer purchase intention through emotional responses. The study was conducted a survey on 432 respondents who were students of Petra Christian University in Surabaya and the data was analyzed using Partial Least Square (PLS). The results indicated that there is a positive and significant influence between the visual complexity of purchase intention through emotional responses. Abstrak Instagram menjadi salah satu media sosial yang paling diminati masyarakat Indonesia terutama dikalangan anak muda. Hal ini membuat Instagram menjadi salah satu media pemasaran yang efektif khususnya dalam industri makanan minuman. Karakteristik utama Instagram yang banyak menggunakan foto, membuat pengusaha makanan minuman harus mampu membuat konten dengan foto yang menarik untuk dapat meningkatkan penjualan produknya. Oleh karena itu, penelitian ini dilakukan untuk mengetahui apakah kompleksitas visual pada sebuah foto makanan di Instagram dapat berpengaruh siginifikan terhadap minat beli mahasiswa melalui respon emosional. Penelitian dilakukan pada 432 orang responden yang merupakan mahasiswa Universitas Kristen Petra Surabaya dan diolah menggunakan Partial Least Square (PLS). Hasil yang diperoleh dari penelitian ini menunjukkan bahwa terdapat pengaruh yang positif dan signifikan antara kompleksitas visual terhadap minat beli melalui respon emosional.

PENGARUH CUSTOMER PERCEIVED VALUE TERHADAP LOYALITAS TAMU PADA HOTEL BINTANG 4 DAN 5 DI SURABAYA DENGAN KEPUASAN KONSUMEN SEBAGAI MEDIASI Elizabeth Amelia Da Costa E. Silva; Jane Amelia Hartanto; Vido Iskandar
Jurnal Manajemen Perhotelan Vol. 8 No. 1 (2022): MARCH 2022
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/jmp.8.1.42-49

The purpose of this research is to understand the influence of customer perceived value on customer loyalty in four- and five-star hotels at Surabaya with customer satisfaction as the mediating variable which were assigned during the COVID-19 pandemic in the city of Surabaya. In this research, researchers used a quantitative method which involved about 200 people who live in Surabaya and experienced staycation as the research’s respondents. This research shows that customer perceived value positively and significantly affects customer satisfaction, customer perceived value positive and significantly affects customer loyalty, customer satisfaction positive and significantly affects customer loyalty, and customer satisfaction fully mediates the relationship of customer perceived value and customer loyalty. Abstrak Penelitian dilakukan dengan tujuan untuk mengetahui pengaruh customer perceived value terhadap loyalitas tamu yang menginap di hotel bintang 4 dan 5 yang ada di kota Surabaya dengan kepuasan tamu sebagai variabel mediasi yang diteliti selama pandemi COVID-19 berlangsung di kota Surabaya. Dalam penelitian berikut, peneliti menggunakan metode kuantitatif yang melibatkan 200 masyarakat Surabaya yang pernah melakukan kegiatan staycation sebagai responden. Hasil penelitian ini menunjukkan bahwa customer perceived value berpengaruh positif dan signifikan terhadap kepuasan tamu, customer perceived value berpengaruh positif dan signifikan terhadap loyalitas tamu, kepuasan tamu berpengaruh positif dan signifikan terhadap loyalitas tamu, dan kepuasan tamu memediasi penuh hubungan antara customer perceived value dan loyalitas tamu.

ANALISIS PENERAPAN MODEL UTAUT (UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY) TERHADAP MINAT BELI PADA SAYURBOX Louis Loudevik Marciano; Marchellino Julian Chandra; Vido Iskandar
Jurnal Manajemen Perhotelan Vol. 8 No. 2 (2022): SEPTEMBER 2022
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/jmp.8.2.80-91

Saat ini kegiatan berbelanja sudah dapat dilakukan secara online. Salah satu website untuk kegiatan belanja kebutuhan sehari-hari adalah Sayurbox. Penelitian ini bertujuan untuk mengetahui pengaruh dari effort expectancy, performance expectancy, facilitating conditions, dan social influence terhadap minat beli konsumen pada website Sayurbox. Untuk memperoleh data penelitian maka dilakukan penyebaran kuesioner kepada responden penelitian dengan kriteria tertentu. Dari penyebaran kuesioner diperoleh 100 data yang dapat diolah menggunakan regresi linier berganda. Hasil penelitian menunjukkan bahwa effort expectancy, performance expectancy, dan social influence berpengaruh signifikan dan positif terhadap minat beli sedangkan facilitating condition tidak berpengaruh terhadap minat beli.

EMPLOYEES’ INNOVATION ON HOSPITALITY INDUSTRIES AS REVIEWED FROM THE IMPACT OF TRANSFORMATIONAL LEADERSHIP AND LEARNING ORGANIZATION Yoel Wibowo; Yonathan Palumian; Vido Iskandar
Jurnal Manajemen Perhotelan Vol. 9 No. 1 (2023): MARCH 2023
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/jmp.9.1.35-45

Sudden disruption caused by Covid-19 and VUCA business environment has been a wake-up call for business organizations to change, adapt, and transform. Hospitality business organizations, as one of the impacted industries, require transformative leaders to create Learning Organization environment, and to set innovative organization members. This research investigates the relation between Transformational Leadership, Learning Organization, and Innovative Work Behavior particularly in Hospitality Industries (hotels and restaurants) in Surabaya. This research mainly explores theoretical gap left by the predecessor researches by adopting new scaling used especially to evaluate Transformational Leadership and Learning Organization, and methodological gap by utilizing multivariate data analysis towards the respondents’ groups. This research is designed as a descriptive quantitative study, in which data is collected through questionnaire towards the sample. This study points out that while Transformational Leadership does correlate positively with the creation of Learning Organization, it possesses no significant relationship with the establishment of Innovative Work Behavior among the leaders group. Learning Organization also does not mediate the effects between those two. Operational staff, nevertheless, still significantly and positively affected by relation as pointed out by multivariate data analysis.

Co-Authors Betty Devina Betzy Davita David Kristianto Delicia Antonina Elizabeth Amelia Da Costa E. Silva Endo Wijaya Kartika Jane Amelia Hartanto Jessica Olivia Louis Loudevik Marciano Marchellino Julian Chandra Monika Kristanti Regina Jokom Sienny Thio Yoel Wibowo Yonathan Palumian

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