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Fiator Nong

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Author-ID : 3722152

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Pengaruh Harga dan Kualitas Produk Bawang Merah (Allium Ascalonicum L.) Terhadap Keputusan Konsumen untuk Berbelanja pada Kebun Praktek Fakultas Pertanian Universitas Nusa Nipa Indonesia Maria Anastasia Sabu Belo; Gabriel Otan Apelabi; Fiator Nong
Jurnal Ilmiah Wahana Pendidikan Vol 7 No 2 (2021): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

The purpose of this study was to determine the influence of price and product quality on purchasing decisions on Organic Shallots. Data obtained from distributing questionnaires to 30 respondents as a sample using a Likert scale. The data were processed and analyzed using multiple linear regression. The R2 test result is 0.602 or 60.2%, meaning that the purchasing decision variable is explained by the trust and quality variable by 60.2%. The results of the F test show that f count 20.458,> f table 2.52, thus simultaneously the price and product quality variables have a positive and significant effect on purchasing decisions on buyers of Organic shallots. While the t test results showed a significant effect of price on purchasing decisions as evidenced by t count 2.347> t table 1.690, a significant effect of cusality on purchasing decisions on buyers of organic shallots as evidenced by t count 6.004> t table 1.690. Then the regression equation obtained Y = 196.979 + 2.658 + 6.004. This means that the constant value is 196.979, this indicates that if the price and quality of the product are ignored, the purchase decision for the buyer of shallots is 196.979. The regression coefficient of the price variable is -2.658, meaning that every 1 unit price increase, an increase in purchasing decisions for organic shallot buyers will be followed by -2.658. The regression coefficient for the product quality variable is 0.422, meaning that for every 1 unit quality increase, an increase in purchasing decisions for organic shallot buyers will be followed by 6.004. The results of this study are that the price and product quality have a significant effect on purchasing decisions on organic shallot buyers in the practical gardens of the Faculty of Agriculture, Nusa Nipa University of Indonesia, Sikka Regency.

Pengaruh Kualitas Produk Dan Tingkat Harga Terhadap Keputusan Membeli Hortikultura Organik di Kebun Fakultas Teknologi Pangan Pertanian Dan Perikanan Universitas Nusa Nipa Maria Yulita Menge; Sarlina Noni; Fiator Nong
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 3 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Product quality is one of the important factors that can influence purchasing decisions. The better the quality of a product, the more it will increase consumer interest in choosing and then making a purchase. A product can be said to be of high quality if the product is able to meet and satisfy customer needs. The research was conducted in the agricultural paraktek garden from August 15 – December 17, 2022. Research objective: to find out: The Effect of Product Quality and Price Level on the Decision to Buy Organic Horticulture in the Garden of the Faculty of Food and Agricultural Technology, Nusa Nipa University. The an alysis method used is multiple linear regression analysis that diffuses to test the relationship between the dependent variable (Y) and two independent variables (X1 and X2). Based on the results of multiple linear regression analysis calculations, there is a positive and significant influence between product quality and price levels on purchasing decisions. With the calculation of the value of F count 127,621 > Ftabel 3.220 or Significance F 0.000 < 0.05, it means that simultaneously there is a positive and significant influence between Product Quality and Price Level on Purchasing Decisions.

Analisis Usahatani Tanaman Bawang Merah (Allium Ascalonicum L) di Kebun Praktek Fakultas Teknologi Pangan, Pertanian dan Perikanan Universitas Nusa Nipa Yohanes Melkior; Fiator Nong; Gabriel Otan Apelabi
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 3 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Horticultural commodities have an important role in Indonesian agriculture, considering that these commodities are potential commodities that have high economic value that can continue to be developed. Shallot farming has a fairly open market potential because the demand and demand for shallots continues to increase every year. The purpose of the study was to determine the analysis of income level and feasibility of shallot farming in the Practice Garden of the Faculty of Food Technology, Agriculture and Fisheries, Nusa Nipa University of Indonesia. The population in this study was all employees in the practice garden with a total of 7 people and sampling was carried out by census which took 1 person, namely the head of the practice garden to be the respondent. The data collection techniques used are interviews and questionnaires. The results of the study found that the total cost of onion farming with a land area of 5,000 m2 was Rp. 38,490,000.00 where the total revenue obtained was Rp. 64,000,000.00 and the total income from the farming business run was Rp. 25,510,000.00. The value of the R / C Ratio obtained from onion farming activities is 1.66 so that with an R / C Ratio value greater than 1, the farming business is feasible to run.

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