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All Journal Jurnal Ekonomi Asia Pacific Journal of Management and Education
Rainier Hendrik Sitaniapessy
Universitas Pattimura Ambon
Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Other

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Journal : Jurnal Ekonomi

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Modeling the Strength of MSME Business Connectivity in the Aru Islands District Karatem, Irma Penina; Sitaniapessy, Rainier Hendrik
Jurnal Ekonomi Vol. 13 No. 03 (2024): Jurnal Ekonomi, Edition July -September 2024
Publisher : SEAN Institute

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Abstract

The strength of business connectivity must be a primary capability for MSMEs in today's highly dynamic conditions. This research model is based on the inconsistency between expert views on the relationship between entrepreneurial orientation and marketing performance and many MSMEs in this area have not been able to improve their business performance properly. To provide a solution, the concept of business connectivity strength was developed which is rooted in the theory of resource advantage. Using a sample of 144 people with the PLS SEM analysis method to test the hypothesis. The results show that all variables have a positive and significant effect. The results of this study provide solutions and implications for future research to strengthen this research model.
The Influence of Distributor Competence, Informational Sharing on Distribution Performance: The Role of Distributional Commitment Atjas, Bernadus; Sitaniapessy, Rainier Hendrik
Jurnal Ekonomi Vol. 13 No. 03 (2024): Jurnal Ekonomi, Edition July -September 2024
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study began with the differences in research results on the relationship between distributor competence and distributor performance. By using the theory of resource advantage, we developed distributional commitment as a way to overcome this gap. The sample used was 115 respondents using non-probability sampling techniques and Structural Equation Modeling analysis techniques. The results of the study explain that distributor competence, information sharing has a significant effect on distributional commitment which ultimately has a significant effect on distributor channel performance.
Co-Authors Atjas, Bernadus Huwae, Victor E Karatem, Irma Penina