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All Journal Translitera : Jurnal Kajian Komunikasi dan Studi Media JOSAR (Journal of Students Academic Research) PEDAMAS (Pengabdian Kepada Masyarakat) Jurnal Media Akademik (JMA) Journal of International Multidisciplinary Research Indonesia Bergerak: Jurnal Hasil Kegiatan Pengabdian Masyarakat Transgenera: Jurnal Ilmu Sosial, Politik dan Humaniora Jurnal Pustaka Cendekia Hukum dan Ilmu Sosial Studi Administrasi Publik dan ilmu Komunikasi
Ferida Asih Wiludjeng
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Journal : Indonesia Bergerak: Jurnal Hasil Kegiatan Pengabdian Masyarakat

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Peningkatan Strategi Pemasaran Melalui Pelatihan Media Promosi Digital Pada Batik Tulis Moedjair Kandang Jaya Kabupaten Blitar Wydha Mustika Maharani; Ferida Asih Wiludjeng; Indria Guntarayana
Indonesia Bergerak : Jurnal Hasil Kegiatan Pengabdian Masyarakat Vol. 3 No. 2 (2025): April : Jurnal Hasil Kegiatan Pengabdian Masyarakat
Publisher : Asosiasi Riset Ilmu Teknik Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/inber.v2i1.170

Abstract

The problem faced by partners is the low business capacity of the products sold. Meanwhile, the development of the business world is increasingly developing following the development of sophisticated technology, which requires business actors, especially batik craftsmen, not to be left behind. This is due to the product marketing system which is still conventional or the old tradition, namely through exhibition activities. The purpose of this service is to increase the business capacity of batik moedjair kandang jaya through an online marketing system. The solution offered by the proposer of this activity is to provide assistance in online product promotion and assistance in registering products in online applications so that it is expected to be able to increase business capacity and increase turnover or profits for batik craftsmen.
Co-Authors Aditya Aji Santoso Aldita Wahyu Widya Nuringtyas Andiwi Meifilina Anggi Rahayuningsih Ardina Prafitasari Desika Erna Yuliati Erma Try Armylasari Indria Guntarayana Intan Tiara Mita Naomi Mardiana Sutowo Wydha Mustika Maharani