Budi Sudaryanto
Jurusan Manajemen Fakultas Ekonomika dan Bisnis Universitas Diponegoro

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PENGARUH HUTANG JANGKA PENDEK, HUTANG JANGKA PANJANG, DAN TOTAL HUTANG TERHADAP ROA DAN ROE PERUSAHAAN YANG TERDAFTAR DALAM INDEKS LQ-45 DI BEI PERIODE 2011-2014 Jati, Akhkim Kuncoro; Sudaryanto, Budi
Diponegoro Journal of Management Volume 5, Nomor 4, Tahun 2016
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

This study aims to analyze the factors that affect of debt level including short-term debt, long-term debt, and total debt on firm’s performance which using ROA and ROE as a profitability measurements ratio.This study using multiple regression analysis in estimating the relationship between the debt level and firm’s performance. Object in this study are a listed company in the LQ-45  index  on  Indonesia  Stock  Exchange  (IDX)  and  always  published  the  financial statements and annual report for the period 2011-2014. Purposive sampling method was using to select the sample and obtained 72 samples. Data used is secondary data such as financial statements and annual reports. Analysis of the data used is descriptive statistics, the classic assumption test, and regression analysis.Based from classic assumption test, there is no found any data storage so that data has been qualified. From the regression analysis test showed that short-term debt (STD) has  a  significantly  positive  relationship  with  ROA,  long-term  debt  (LTD)  has  asignificantly negative relationship with ROA, while total debt (TTD) has no significant on ROA. On the other hand, short-term debt (STD) and total debt (TTD) has a positively significant among ROE, while long-term debt (LTD) is negatively significant with ROE.
ANALISIS KUALITAS PELAYANAN DAN HARGA PRODUK YANG BERPENGARUH TERHADAP KEPUASAN UNTUK MENGURANGI PERPINDAHAN MEREK PENGGUNA XL AXIATA PADA MAHASISWA UNIVERSITAS DIPONEGORO Pransisya, Megie; Sudaryanto, Budi
Diponegoro Journal of Management Volume 6, Nomor 1, Tahun 2017
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

The development of communication technology, especially mobile phones makes the competition of cellular service providers (mobile operators) becomes increasingly competitive. This condition makes the service users have many options and sometimes they decide to switch their brand to the other operators because of some reasons. XL Axiata, is one of the most popular cellular operators in Indonesia that had experienced the impact of brand switching. XL Axiata lost the number of its users from 59.6 million users in 2014 to 42.1 million users in 2015. The phenomenon of brand switching then shifts XL Axiata’s position to the fourth place. This achievement is worse than the previous one when they reached to the second position and become one of the most dominant market controls.This study uses four variables; quality of service, price, satisfaction, and brand switching. Testing the hypothesis in this study is supported by the data in which there were 107 respondents using analytical techniques Structural Equation Modeling (SEM) through AMOS 22.This study produces 5 processes to reduce brand switching performed by XL Axiata users. However, the most influential process to the reduce brand switching is to improve the quality of service in order to increase the satisfaction of the customers. Increasing satisfaction will further reduce the phenomenon of brand switching by XL Axiata users.
ANALISIS PENGARUH KUALITAS PRODUK, KUALITAS PELAYANAN, DAN NILAI PELANGGAN TERHADAP KEPUTUSAN PEMBELIAN (STUDI PADA KEDAI KOPI “KopiKitaKami” DI KABUPATEN TEMANGGUNG) Ibrahim, Hudan Majid; Sudaryanto, Budi
Diponegoro Journal of Management Volume 8, Nomor 3, Tahun 2019
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

Lately, coffee drinks have been favored by many in the community, which has led to a high competition for coffee shops, one of which is in Temanggung Regency. Companies must be able to compete and create new marketing strategies to survive and be able to reach a larger market share. This study aims to explain the effect of product quality, service quality and customer value in influencing purchasing decisions at KopiKitaKami coffee shops in Temanggung Regency.The sampling technique is done by accidental sampling. The number of samples as many as 130 respondents who live in Temanggung Regency and are customers who visit the KopiKitaKami coffee shop with at least one time bought at KopiKitaKami. The analytical tool used in this research is Structural Equation Modeling (SEM) with AMOS 24.0 program.The results of this study indicate that product quality and service quality have a positive effect on customer value. As well as product quality, service quality, and customer value have a positive effect on purchasing decisions.
PENGARUH BRAND IMAGE DAN KUALITAS LAYANAN TERHADAP KEPERCAYAAN DAN KEPUTUSAN PEMBELIAN PADA TOKO ONLINE (Studi pada Konsumen OLX.co.id di Kota Semarang) Febriani, Roro Ratih; Sudaryanto, Budi
Diponegoro Journal of Management Volume 7, Nomor 2, Tahun 2018
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

The development of technology makes life more modern, people want everything can be accomplished quickly and  easily,  so it makes many e-commerce spring up in Indonesia. This study aims to analyze the brand image and service quality on the trust and its impact on purchasing decisions in OLX.co.id site.The population of the study was all consumers who had ever done purchase transaction on OLX.co.id site, where the respondents are the people who domicile in Semarang city. The samples in this study were 150 respondents. The method of collecting data through questionnaires. This study uses analytical techniques of Structural Equation Modeling (SEM) with AMOS 22.0 as the analysis instrument.The result of this study show that the brand image has a positive and significant effect on trust, brand image has a positive and significant effect on purchase decision, service quality has a positive and significant effect on trust, service quality has a positive and significant effect on purchase decision, and trust has a positive and significant effect on purchase decision.
ANALISIS PENGARUH FAKTOR-FAKTOR TOTAL QUALITY MANAGEMENT (TQM) TERHADAP KINERJA BISNIS PERUSAHAAN (Studi Pada Empat Pabrik Gondorukem Terpentin Perhutani Unit 1 Jawa Tengah) Dananjaya, Raffi Hakim; Sudaryanto, Budi
Diponegoro Journal of Management Volume 4, Nomor 4, Tahun 2015
Publisher : Faculty of Economics and Business Diponegoro University

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Abstract

Quality is important for companies to be able to compete with other companies. The selection of proper management strategies made firm can increase the business performance. The strategy of integrated quality management or Total Quality Management (TQM) can be an option to maintain and improve the quality of the products of a company's business performance. This study aims to analyze the influence of the independent variables management leadership, customer focus, information and analysis, process management, product design, and continuous improvement of the dependent variable business performance on the mill  gondorukem turpentine  Perhutani Unit 1 Central Java. The population in the study was 187 employees from four factory gondorukem turpentine Perhutani Unit 1 Central Java. The sample used in this study as many as 130 employees from four factory gondorukem turpentine Perhutani Unit 1 Central Java. Model analysis using multiple linear analysis and tools to process data using SPSS 20 for windows. The result of the analysis indicate that management leadership, customer focus, information and anlisis, process management, product design, and continuous improvement have a positive and significant influence to business performance. The company's business performance will be improved if the company can improve the quality of its products. With the implementation of TQM, vision and mission can be achieved, decision-making and problem solving are influenced by all parties, The fulfillment expectation of consumers, and eliminating defective products so that waste can be eliminated and will increase profits for the company.