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All Journal Enrichment : Journal of Management GANDRUNG: Jurnal Pengabdian Kepada Masyarakat Akrab Juara : Jurnal Ilmu-ilmu Sosial Journal of Sharia Business Management Journal of Business Integration Competitive
Tantri Octora Dwi Syah Putri
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Biochemistry, Genetics & Molecular Biology Chemistry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Medicine & Pharmacology Physics Social Sciences Other

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Journal : Journal of Business Integration Competitive

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The Contribution of E-Commerce and Financial Manage-ment to Enhancing MSME Performance in Indonesia Rafida Khairani; Tantri Octora Dwi Syah Putri
Journal of Business Integration Competitive Vol. 2 No. 1 (2025): Journal of Business Integration Competitive
Publisher : Yayasan Bina Bisnis Nusantara Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64276/jobic.v2i1.30

Abstract

This study explores how e-commerce adoption and financial management jointly enhance the performance and sustainability of micro, small, and medium enterprises (MSMEs) in Indonesia. Using a qualitative literature review approach, the research identifies e-commerce as a driver of market expansion and innovation, while financial management ensures business stability and accountability. The findings show that digital transformation must be supported by financial discipline to achieve long-term growth. MSMEs that integrate both capabilities become more resilient, efficient, and competitive in the digital economy. Strengthening infrastructure, financial literacy, and collaboration among government, financial institutions, and digital platforms is essential for inclusive MSME development. Overall, the synergy between e-commerce and financial management provides a strategic foundation for building sustainable and competitive MSMEs in Indonesia’s evolving digital landscape.
Co-Authors Esther Praja Anggriany Panggabean Friskilla Sembiring Gheitsa Fadilla Rahmadhani Siregar Isna Asdiani Nasution Isna Asdiani Nasution JHOLANT BRINGG LUCK AMELIA BR SINAGA Khairani, Rafida Maisara Batubara Marlis Tanjung, Ami Nullah Mas Intan Purba Novelline Novelline Nurul Wardani Lubis Sitorus, Friska Darnawaty Winny Ivana Zahrina Razali