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All Journal Pedagogik: Jurnal Pendidikan Jurnal Fokus Manajemen
Sumaya sumaya
brawijaya university
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education

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Analysis Of Product Quality And Consumer Satisfaction On Purchasing Decisions For Garmin Brand Watches Sumaya, Sumaya; B, Mesra
Jurnal Fokus Manajemen Vol 5 No 1 (2025): February
Publisher : LPPJPHKI Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jfm.v5i1.7981

Abstract

This research was conducted at PT Erajaya Swasembada Medan which is engaged in selling Garmin brand watch products. The purpose of this study was to determine the effect of product quality and customer satisfaction on consumer purchasing decisions on Garmin watch products. The population is consumers who come to visit and buy company products around 1210 consumers for 1 month and random sampling with the Slovin formula so that the number of research samples used is 92 respondents. The type of data used is primary data and the data source used is secondary data, data collection techniques using literature study, survey and observation. The data analysis technique is multiple linear regression, classical assumption test and hypothesis testing. The results showed that product quality and customer satisfaction partially and simultaneously had a positive and significant effect on consumer purchasing decisions for Garmin brand watch products. There is a strong correlation between product quality and customer satisfaction with consumer purchasing decisions on Garmin watch products. Consumer purchasing decisions can be explained by product quality and customer satisfaction by 46.50% and the remaining 53.5% can be explained by other variables not examined.
Peningkatan Kemampuan Bahasa Arab Melalui Program Magang di MI Al-Madaniyah Jempong Mataram Fitriani, Fitriani; Sumaya, Sumaya; Rosyidiy, Ahmad; Hidayat, Hidayat; Apriliandi, Rahman; Sanggore, Alan Nuari; Nasarudin, Nasarudin
Pedagogik: Jurnal Pendidikan Vol. 20 No. 1 (2025): Pedagogik: Jurnal Pendidikan
Publisher : Institute For Research and Community Services Universitas Muhammadiyah Palangkaraya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33084/pedagogik.v20i1.9126

Abstract

Penelitian ini bertujuan untuk menganalisis efektivitas program magang dalam meningkatkan kemampuan bahasa Arab siswa di MI Al-Madaniyah Jempong Mataram. Penelitian menggunakan pendekatan kuantitatif dengan desain pre-experimental one group pretest-posttest. Populasi penelitian adalah seluruh siswa kelas V yang mengikuti program magang bahasa Arab, dengan sampel sebanyak 30 siswa yang dipilih menggunakan teknik purposive sampling. Data dikumpulkan melalui tes kemampuan bahasa Arab (pretest dan posttest) serta observasi selama program magang berlangsung. Analisis data menggunakan uji-t berpasangan untuk mengukur signifikansi peningkatan kemampuan bahasa Arab siswa. Hasil penelitian menunjukkan adanya peningkatan signifikan pada kemampuan bahasa Arab siswa setelah mengikuti program magang, dengan taraf signifikan yang menunjukkan efektivitas program dalam kategori tinggi. Penelitian menyimpulkan bahwa program magang efektif dalam meningkatkan kemampuan bahasa Arab siswa MI Al-Madaniyah Jempong Mataram, terutama dalam aspek keterampilan berbicara dan pemahaman kosakata.
Co-Authors Apriliandi, Rahman B, Mesra Fitriani Fitriani Hidayat Hidayat Nasarudin, Nasarudin Rosyidiy, Ahmad Sanggore, Alan Nuari