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PARACRISIS AND SOCIAL MEDIA: A SOCIAL NETWORK ANALYSIS OF HASHTAG #UNINSTALLBUKALAPAK ON TWITTER Damayanti, Acniah
Komunikator Vol 12, No 1 (2020)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.121032

Social media has become a double-edged sword for crisis management. It poses both opportunities and challenges. One of the challenges is that social media themselves could risk the organization by generating crisis-threat and amplify it. This crisis-threat is termed as paracrisis, and #uninstallbukalapak is an example of paracrisis. The Twitter public created this hashtag as a response to Achmad Zaky?s, the CEO, tweet that allegedly criticized the incumbent presidential candidate. Using the exploratory Social Network Analysis method, this research investigated the formation of #uninstallbukalapak paracrisis by identifying the most influential actors in the network discussion of #uninstallbukalapak on Twitter and investigated what topics were in the discussion. This research found that the most influential actors in the network of #uninstallbukalapak were @achmadzaky, @bukalapak, and @jokowi. Topics mainly discussed were mistake attribution to Achmad Zaky, the association of #uninstallbukalapak hashtag with presidential candidate support, and also the expression of public support to Achmad Zaky and Bukalapak.

Paracrisis and Social Media: A Social Network Analysis of Hashtag #uninstallbukalapak on Twitter Acniah Damayanti
Komunikator Vol 12, No 1 (2020)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.121032

Social media has become a double-edged sword for crisis management. It poses both opportunities and challenges. One of the challenges is that social media themselves could risk the organization by generating crisis-threat and amplify it. This crisis-threat is termed as paracrisis, and #uninstallbukalapak is an example of paracrisis. The Twitter public created this hashtag as a response to Achmad Zaky’s, the CEO, tweet that allegedly criticized the incumbent presidential candidate. Using the exploratory Social Network Analysis method, this research investigated the formation of #uninstallbukalapak paracrisis by identifying the most influential actors in the network discussion of #uninstallbukalapak on Twitter and investigated what topics were in the discussion. This research found that the most influential actors in the network of #uninstallbukalapak were @achmadzaky, @bukalapak, and @jokowi. Topics mainly discussed were mistake attribution to Achmad Zaky, the association of #uninstallbukalapak hashtag with presidential candidate support, and also the expression of public support to Achmad Zaky and Bukalapak.

The Potential of Community-Based Nomadic Tourism Development: Insight from Three Case Study in Yogyakarta Lisa Lindawati; Acniah Damayanti; Dinda Hermiranti Putri
Jurnal Pemberdayaan Masyarakat: Media Pemikiran dan Dakwah Pembangunan Vol 5, No 1 (2021)
Publisher : UIN Sunan Kalijaga, Yogyakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jpm.2021.051-06

Since February 2015, the government has provided tourism as a leading sector in development. It is, however, that this premise needs to be reviewed. As one of the popular destinations in Indonesia, after Bali, Yogyakarta is still dealing with acute poverty problems with an 11,7% poverty rate and disparity index of 0,423 (Gini ratio) by March 2019. This situation showed that tourism has not contributed to its vital role in empowering the community. The primary problem is concerning the lack of participation based-community in developing and managing tourism. Regarding that problem, community-based tourism is present as an alternative tourism model because it is concerned with optimizing local potentiality and local community empowerment. Meanwhile, some aspects, including access, amenities, and attractions, are essential in tourism development. In line with issues, the acceleration of digital technology has encouraged nomad workers and experience-based tourism attraction—both elements then actualized in nomadic tourism. According to the case study method, this research has investigated the potentiality of the nomadic tourism model in the Special Region of Yogyakarta: Bukit Kosakora (Kosakara Hill) in Gunung Kidul, Taman Bambu Air (Water Bamboo Park) in Sermo Reservoir, Kulonprogo, and Bukit Lintang Sewu (Thousand Stars Hill) in the Mangunan, Bantul, Yogyakarta. The three places are potentially pioneers of nomadic tourism in Yogyakarta. The research results highlight that all of these places have amenities, attraction, and access as opportunities to be nomadic tourism. However, they have implemented the basic principles of community-based tourism, but the realization is not yet fully optimal because of the matter in the institutional context.

Pengembangan Inovasi Sosial Digital: Studi Kasus Pasarsambilegi.id Matahari Farransahat; Acniah Damayanti; Hempri Suyatna; Puthut Indroyono; Rindu Sanubari Mashita Firdaus
Journal of Social Development Studies Vol 1 No 2 (2020): Social Development in the Time of Crisis
Publisher : Department of Social Development and Welfare, Faculty of Social and Political Sciences, Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jsds.670

Belum ditemukannya vaksin COVID-19 membuat perkembangan inovasi sosial berbasis digital berkembang pesat, dan terbukti efektif dalam menanggulangi penyebaran COVID-19. Tulisan ini bertujuan untuk mengetahui bagaimana proses pengembangan inovasi sosial berbasis digital merespon COVID-19 dilakukan. Ini dilakukan dengan mengambil kasus penelitian pada web-apps pasarsambilegi.id, yang merupakan sistem belanja daring pada pasar tradisional di DI. Yogyakarta. Metode penelitian kualitatif dilakukan dengan pengambilan data primer melalui observasi dan wawancara mendalam, sedangkan data sekunder melalui studi literatur. Hasilnya proses pengembangan inovasi sosial pasarsambilegi.id memiliki komponen penyusun yang sama dengan program kewirausahaan sosial. Diketahui kebaruan nilai sosial telah tercapai, namun belum diikuti dengan perubahan sistemik seperti yang diharapkan, karena masih membutuhkan waktu promosi lebih lama untuk meningkatkan jumlah pengguna.Kata Kunci: inovasi sosial; belanja daring; COVID-19; pasar tradisional; kewirausahaan sosial The absence of a COVID-19 vaccine has made the development of digital-based social innovation grow rapidly, and has proven effectively in tackling the spread of COVID-19. This paper aims to examine how the process of developing digital-based social innovation in response to COVID-19 is performed. It is done by research case on the pasarsambilegi. id web-apps, which is an online shopping system in traditional markets in the province of DI. Yogyakarta. The qualitative research method is carried out by collecting primary data through observations and in-depth interviews, while secondary data through literature studies. The results of the process of developing social innovation in pasarsambilegi.id has theidentical essential components as the social entrepreneurship program. It is identified that the novelty of social values has been achieved, but has not been followed by systemic changes as expected, owing to it takes longer time for promoting in order to increase the number of users.Keywords: social innovation; online shopping; COVID-19; traditional markets; social entrepreneurship

The Potential of Community-Based Nomadic Tourism Development: Insight from Three Case Study in Yogyakarta Lisa Lindawati; Acniah Damayanti; Dinda Hermiranti Putri
Jurnal Pemberdayaan Masyarakat: Media Pemikiran dan Dakwah Pembangunan Vol. 5 No. 1 (2021): Jurnal Pemberdayaan Masyarakat
Publisher : UIN Sunan Kalijaga, Yogyakarta, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/jpm.2021.051-06

Since February 2015, the government has provided tourism as a leading sector in development. It is, however, that this premise needs to be reviewed. As one of the popular destinations in Indonesia, after Bali, Yogyakarta is still dealing with acute poverty problems with an 11,7% poverty rate and disparity index of 0,423 (Gini ratio) by March 2019. This situation showed that tourism has not contributed to its vital role in empowering the community. The primary problem is concerning the lack of participation based-community in developing and managing tourism. Regarding that problem, community-based tourism is present as an alternative tourism model because it is concerned with optimizing local potentiality and local community empowerment. Meanwhile, some aspects, including access, amenities, and attractions, are essential in tourism development. In line with issues, the acceleration of digital technology has encouraged nomad workers and experience-based tourism attraction—both elements then actualized in nomadic tourism. According to the case study method, this research has investigated the potentiality of the nomadic tourism model in the Special Region of Yogyakarta: Bukit Kosakora (Kosakara Hill) in Gunung Kidul, Taman Bambu Air (Water Bamboo Park) in Sermo Reservoir, Kulonprogo, and Bukit Lintang Sewu (Thousand Stars Hill) in the Mangunan, Bantul, Yogyakarta. The three places are potentially pioneers of nomadic tourism in Yogyakarta. The research results highlight that all of these places have amenities, attraction, and access as opportunities to be nomadic tourism. However, they have implemented the basic principles of community-based tourism, but the realization is not yet fully optimal because of the matter in the institutional context.

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