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All Journal J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung SEEIJ (Social Economics and Ecology International Journal) PROSIDING KOMUNIKASI Semiotika: Jurnal Komunikasi BERDAYA: Jurnal Pendidikan dan Pengabdian Kepada Masyarakat International Journal of Educational Research and Social Sciences (IJERSC) Komunika: Jurnal Dakwah dan Komunikasi
Meilani Dhamayanti, Meilani
Bina Nusantara University, Jakarta
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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BIJAK PENGGUNAAN SOSIAL MEDIA SEBAGAI UPAYA ANTISIPASI KEKERASAN SEKSUAL TERHADAP ANAK Dhamayanti, Meilani
PROSIDING KOMUNIKASI PROSIDING : AKSELERSI PEMBANGUNAN MASYARAKAT LOKAL MELALUI KOMUNIKASI DAN TEKNOLOGI INFORMASI (BUKU
Publisher : PROSIDING KOMUNIKASI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (432.425 KB)

Abstract

Kekerasan seksual pada Anak saat ini semakin meningkat. Berbagai upaya dilakukan untuk mengansipasinya serta mengurangi angka penurunannya. Salah satu yang dapat dilakukan adalah adanya kesadaran orangtua untuk bijak memposting informasi seputar anak-anaknya di sosial media. Tanpa disadari kebiasaan orangtua dalam pemanfaatan sosial media yang berlebihan tentang anak-anaknya bisa menciptakan peluang kejahatan pada anak termasuk kekerasan seksual. Tujuan dari penelitian ini adalah untuk mengetahui bagaimana kesadaran orangtua dalam penggunaan sosial media dalam mengantisipasi kekerasan seksual pada anak. Penelitian ini menggunakan teori media baru . Penelitian ini menggunakan metodelogi penelitian kualitatif. Teknik pengumpulan data yang dilakukan adalah observasi, wawancara dan dokumentasi. Kesimpulan penelitian ini adalah tidak semua orangtua memiliki kesadaran dalam memposting kegiatan anak anaknya di sosial media. Banyak pula orangtua yang kurang mengetahui penyebab kekerasan seksual pada anak. Saran: Perlunya lembaga terkait seperti pemerintah dan LSM pemerhati anak dsb untuk dapat bekerjasama melakukan kampanye bijak menggunakan sosial media bila memposting kegiatan anak anak balitanya. Kata kunci: anak, bijak, kekerasan seksual, sosial media.
Implementasi Promosi Online Dalam Menciptakan Minat Membeli (Studi Kasus: Distributor Kosmetik Galvanic Spa Nu Skin) Meilani Dhamayanti
J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung Vol 4, No 1 (2017): JURNAL J-IKA
Publisher : Lembaga Penelitian & Pengabdian Masyarakat Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/kom.v4i1.1790

Abstract

ABSTRACTOne of the activity of integrated marketing communications that is very important in introduce  of the product is promotion. Effective promotion  will have  an impact on sale. Now, many people do their business with online promotion. Developments of internet have made easy to do online promotions to support its busines.  Because online promotion has  many advantage offer than other medias. Researchers use theories and concepts in the field of communication study, including integrated marketing communications, online promotion, and the concept of promotion. In the implementation of the study, researchers used a qualitative approach in order to learn more deeply about the implementation of the online promotion by using in-depth interviews to the informant. The results of this study is expected to provide inputs to distributor in implementing the online promotion, though with limited funds. The selection of approriate promotion media will have an impact on increasing sale. Keywords: Integrated marketing communications,  promotion, online promotion, interest ABSTRAKSalah satu aktifitas komunikasi pemasaran terpadu yang sangat penting dilakukan pebisnis dalam memperkenalkan produk kepada  konsumen adalah promosi. Promosi yang efektif akan memberi dampak pada penjualan. Perkembangan internet telah mempermudah pebisnis untuk melakukan promosi dengan memanfaatkan media online. Saat ini  pebisnis banyak melakukan promosi secara online untuk menunjang bisnisnya. Hal ini dikarenakan promosi online memiliki kelebihan yang tidak dimiliki bila dengan melakukan prmosi melalui media lain. Peneliti menggunakan teori dan konsep tentang komunikasi pemasaran, bauran promosi, dan konsep tentang promosi. Peneliti menggunakan pendekatan kualitatif guna mengetahui lebih mendalam mengenai penerapan bauran promosi dengan menggunakan teknik pengumpulan data wawancara mendalam kepada informan. Hasil  penelitian ini dapat memberi masukan kepada distributor kosmetik dalam menerapkan bauran promosi melalui media online, meski dengan keterbatasan biaya bisnis tetap jalan. Pemilihan media promosi online dapat memberikan dampak pada peningkatan penjualan. Kata Kunci: komunikasi pemasaran terpadu, promosi, promosi online, minat .
Pelatihan Komunikasi Keluarga untuk Mengelola Stres di Masa Pandemi COVID-19 dan Menjadi Pribadi Tangguh Meilani Dhamayanti; Siti Dewi Sri Ratna Sari; Donant Alananto Iskandar
BERDAYA: Jurnal Pendidikan dan Pengabdian Kepada Masyarakat Vol 4 No 1 (2022)
Publisher : LPMP Imperium

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36407/berdaya.v4i1.536

Abstract

The COVID-19 pandemic in Indonesia has been going on for almost two years. In addition to having an impact on the people's economy, this prolonged pandemic has also disrupted the mental health of the society so that it requires good resilience to recover. This training activity aims to provide knowledge about family communication to manage stress during the COVID-19 pandemic for mothers organized by Pundi Rakyat Jakarta Social Welfare Institution in order to make them tough individuals. The method used in this activity is in the form of online training through Google Meet application with a duration of two hours which was held on Sunday, November 28, 2021. The training activities carried out for the participants were material explanations and case studies, followed by questions and answers session and sharing experience on family communication implementation. The participants were able to take part in the training well and begin to understand family communication to manage stress to become tough individuals.
REPRESENTASI LAKI-LAKI DALAM PERSPEKTIF MEN DOING FEMINISM DALAM PROGRAM REALITY SHOW MY DADDY MY HERO Vita Asrini; Meilani Dhamayanti
SEMIOTIKA: Jurnal Komunikasi Vol 11, No 2 (2017): SEMIOTIKA: Jurnal Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/s:jk.v11i2.1170

Abstract

My Daddy My Hero adalah program televisi yang tayang di stasiun TV RCTI yang menyajikan aktivitas para ayah selebriti bersama anak-anaknya tanpa bantuan siapapun, para ayah ini menggantikan peran para istri dalam mengasuh anak-anaknya.Penelitian ini bertujuan untuk mengetahui representasi sosial laki-laki feminis yang digambarkan dalam program televisi My Daddy My Hero.Metode yang digunakan untuk menganalisa penelitian ini adalah metode analisis semiotika Roland Barthes yaitu penanda (denotasi), petanda (konotasi), dan mitos, penelitian ini juga menggunakan paradigma konstruktivis dengan pendekatan kualitatif yang bersifat deskriptif. Hasil penelitian ini menunjukkan para ayah yang berada dalam acara tersebut mampu melakukan kegiatan atau pekerjaan domestik yang biasa dilakukan oleh istrinya dalam kesehariannya yang sering dianggap tabu di dalam budaya patriarki padahal sebenarnya tidak ada keterbatasan di dalam peran gender antara laki-laki dan perempuan. Reality show ini menyiratkan kesetaraan gender yang selama ini sudah di suarakan oleh laki-laki feminis dan televisi berhasil menghadirkan sebuah program televisi My Daddy My Hero tersebut dari realitas sosial yang ada di masyarakat.Kata Kunci: Semiotika, Denotasi, Konotasi, Mitos, Laki-laki Feminis.
Utilize Podcasts as Literacy and Educational Media Meilani Dhamayanti
KOMUNIKA: Jurnal Dakwah dan Komunikasi Vol. 16 No. 2 (2022)
Publisher : Fakultas Dakwah UIN Saizu Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/komunika.v16i1.6784

Abstract

The use of digital media during the Covid-19 pandemic has helped us to continue carrying out activities and social connections during the period of activity restrictions. Podcasts are digital media used by numerous people to find various information needs. This study aims to explore the use of podcasts as learning media as well as media literacy. The method used in this paper is descriptive qualitative with in-depth interview data collection techniques for podcasters who use podcasts for literacy and educational activities. In triangulation, the researcher also interviewed the students who listened to podcasts as a medium for literacy and learning. The results of this study indicate that podcasts have benefits as a source of information for literacy and education. During the Covid-19 pandemic, podcasts are complementary to digital-based learning media such as zoom, G-meet, or MS-Team, commonly used in learning activities. Podcasts have the flexibility to be listened to in various places and situations. Podcasts are also equipped with a rewind feature to allow listeners to understand a topic better.
The Impact Of Parent-Child Communication On Domestic Violence Prevention Awareness In Adolescent Mediated By Healthy Relationships Pratiwi, Kiki; Dhamayanti, Meilani; Aras, Muhammad; Lidyana Sumolang, Mourent
International Journal of Educational Research & Social Sciences Vol. 5 No. 3 (2024): June 2024 ( Indonesia - Ethiорiа - Nigeria )
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijersc.v5i3.821

Abstract

Domestic violence, in general, either directly or indirectly harms the connection between a mother and her children, or between a husband and his wife. This article examines the effect of parent-child communication on domestic violence prevention awareness, the effect of healthy relationships on domestic violence prevention awareness, and the influence of parent-child communication on domestic violence prevention awareness through healthy relationships. The method used is quantitative, with survey methodology and path analysis applied in hypothesis testing. The research sample consisted of 135 adolescents aged 16-24 who were randomly selected using the Slovin formula. According to the findings, communication and a positive connection had a positive and statistically significant impact on domestic violence prevention awareness. The outcome demonstrates that communication influences domestic violence prevention awareness through healthy relationships. The findings of this study can serve as a valuable resource for parents seeking to increase their knowledge of domestic violence prevention by communicating with their children and maintaining harmonious and healthy relationships within the family.
CASCARA PRODUCTIONS AS A MODEL OF BRAND ACTIVISM FOR COFFEE FARMER GROUP IN MOUNT PUNTANG, WEST JAVA INDONESIA Siswantini, Siswantini; Sumbogo, Tri Adi; Dhamayanti, Meilani; Maryani, Maryani
SEEIJ (Social Economics and Ecology International Journal) Vol. 9 No. 1 (2025): March
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/seeij.v9i1.12722

Abstract

Cascara is considered a healthy drink and one way to encourage sustainable coffee production by-products. Cascara production activities by the Rumah Kopi Palalangon can be categorized as brand activism, namely a brand that uses activist strategies with the desire to improve the quality of life of the community. The essence of brand activism is action that involves all stakeholders to make changes in social, economic, political and environmental quality. This research aims to develop a basic training plan for empowering farmers who are members of the rumah Kopi Palalangon led by Ayi Suteja in Mount Puntang, Bandung Regency, West Java. This research focuses on creating messages on social media that have been used as promotional media for their activities. CBR approach usages to identify the partner’s need and follow the ABCD approach to capture the potential social capital that exists in the community. As activists, PKM partners are trying to spread their activities in producing coffee with a zero-waste concept. The study shows that partners lack the ability to provide a clear message of the movement that could motivate the audience to participate. Based on their social and material assets, a training plan of a psychology of message and brand activism strategies is developed and implemented.
Co-Authors Donant Alananto Iskandar Kiki Pratiwi Lidyana Sumolang, Mourent Maryani Maryani Siswantini, Siswantini Siti Dewi Sri Ratna Sari Sumbogo, Tri Adi Vita Asrini