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All Journal Al-Iqtishod : Jurnal Ekonomi Syariah Journal of Indonesian Management Profit: Jurnal Manajemen, Bisnis dan Akuntansi
Anastasya Br Ginting
Universitas Islam Negeri Sumatera Utara
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Analisis Penilaian Kinerja Portofolio Saham Syariah dengan Metode Sharpe Index Anastasya Br Ginting; Ahmad Ihsan Fiqih Siregar
Al-Iqtishod : Jurnal Ekonomi Syariah Vol. 3 No. 2 (2021): Al-Iqtishod: Jurnal Ekonomi Syariah
Publisher : Program Studi Ekonomi Syariah Institut Agama Islam Sunan Kalijogo Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51339/iqtis.v3i2.380

Abstract

Penelitian ini bertujuan untuk mengetahui penilaian kinerja portofolio saham syariah dengan metode Sharpe Index. Data penelitian ini menggunakan data sekunder yang diperoleh dari studi pustaka, literatur, jurnal-jurnal dan data yang telah dipublikasikan dan bersumber dari historical data yaitu harga saham setiap perusahaan. Cara pengumpulan data penelitian ini adalah studi pustaka dan dokumentasi. Objek penelitian ini adalah perusahaan Indah Kiat Pulp & Paper Tbk (INKP) yang bergerak dalam bidang pembuatan kertas, pulpen dan kertas kemasan, perusahaan Vale Indonesia Tbk (INCO) yang bergerak dalam bidang pertambangan serta perusahaan Mitra Keluarga Karyasehat Tbk (MIKA) yang bergerak dalam bidang pelayanan kesehatan masyarakat/rumah sakit yang telah terdaftar di Jakarta Islamic Index (JII). Populasi penelitian ini terdiri dari 30 perusahaan yang terdaftar di Jakarta Islamic Index periode 2020 dan kemudian ditarik sampel menggunakan metode purpose sampling, yang menghasilkan 3 perusahaan yang dijadikan sampel. Hasil dari Sharpe Index menunjukkan bahwa Portofolio dari ketiga saham yang telah diteliti memiliki peringkat baik yang dapat dijadikan sebagai portofolio optimal seorang investor dalam berinvestasi.
Policy Analysis of Unilever Indonesia Company Changes in Fulfilling Consumer Needs During the Covid-19 Pandemic Anastasya Br Ginting; Nuri Aslami
Journal of Indonesian Management (JIM) Vol. 2 No. 2 (2022): June
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i2.756

Abstract

This study examines or analyzes how the Unilever Indonesia Company's policy changes in meeting consumer needs during the COVID-19 pandemic, in this study it will be known what policies and innovations have been carried out by Unilever companies so that the needs of consumers and the company's sustainability will continue in the future. changing conditions due to the COVID-19 pandemic which has almost spread throughout the world. In this study, the research method used is a qualitative approach, descriptive analysis, with secondary data types in the form of research results from various articles, library sources and documents or with literature study data collection techniques. It is known from this research that the presence of COVID-19 greatly affects changes, be it changes in consumer behavior or changes in Unilever's company operations so that appropriate policy changes must be made, such as changes in the form of product sales, which during the pandemic for selling their products all online, for that change and innovations carried out by Unilever companies are by creating E-Commerce services, such as Unilever Home Delivery, Unilever Professionals and Sahabat Warung.
Analysis of E-Business Developments in Increasing Traveloka Company Operations in the Cyber World Anastasya Br Ginting; Amelia Putri; Nurbaiti
Journal of Indonesian Management (JIM) Vol. 1 No. 4 (2021): December
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2966.116 KB) | DOI: 10.53697/jim.v1i4.341

Abstract

Pada penelitian ini kami meneliti tentang Traveloka yang bertujuan untuk mengetahui perkembangan-perkembangan apa saja yang dilakukan oleh perusahaan Traveloka dalam konsep ebusiness. Dalam penelitian ini sampel yang digunakan adalah aplikasi Traveloka sebagai akses bagi banyak orang untuk memesan dan menggunakan berbagai layanan transportasi, akomodasi, aktivitas dan gaya hidup, serta keuangan. Metode yang digunakan dalam penelitian ini yaitu metode deskriptif. Metode deskriftif yaitu metode yang dalam penelitian berusaha menjawab permasalahan yang ada berdasarkan data-data. Hasil penelitian menunjukkan bahwa rata-rata konsumen memilih liburan sebagai aktivitas yang paling ingin dilakukan setelah pandemi berakhir. Dengan inovasi serta inisiatif perusahaan traveloka dalam pemanfaatan teknologi serta konsep e-business sebagai sarana dalam pengembangan operasional perusahaan trveloka, hingga pada tahun 2021 akan terus memberikan inisiatif dan inovasi sehingga dapat membantu konsumennya.
ANALISIS STRATEGI PROMOSI DALAM PASAR LUAR NEGERI GUNA MENINGKATKAN PRODUK PERUSAHAAN ( STUDI KASUS : PT. KALBE FARMA Tbk ) Suhairi Suhairi; Anggita Rizkia; Ahmad Muharmansyah; Anastasya Br Ginting; Elsa Mayori; Indah Aryani
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 2 No. 1 (2023): Februari : Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v2i1.464

Abstract

Thus the purpose of this study is to analyze the marketing promotion strategy implemented by PT Kalbe Farma Tbk's Marketing Area to build competitiveness and improve the pharmaceutical industry, especially in selling generic drugs. Business strategy is a tool that gives a company a competitive advantage. Competitive advantage is a prerequisite for companies to maintain the desired competitive advantage in order to remain profitable and sustainable. consumer purchases continue to increase, advertising and other promotional tools must be balanced by giving discounts and gifts that increase sales value. The research method used is a qualitative approach research method. Qualitative methodology is a research procedure that produces descriptive data in the form of written or spoken words from people and observable behavior. Data collection techniques are carried out by analyzing literature related to research, scientific journals, books, magazines and others. He admitted that 400 of Kalbe's products were also copies of generic foreign products. Through Innogene, Kalbe will be listed as the first local pharmaceutical company to launch various innovative and original products made by Kalbe. The results show that from the analysis of external factors, the opportunities for foreign market distributor promotion strategies for Kalbe are: good pharmaceutical market growth, product innovation and patents, pharmaceutical regulatory policies that benefit incumbent players, information technology capabilities, product technology capabilities and processes, capabilities of economies of scale, broad product lines, ability to build quality. and supply chain capabilities.
Co-Authors Ahmad Ihsan Fiqih Siregar Ahmad Muharmansyah Amelia Putri Anggita Rizkia Elsa mayori Indah Aryani Nurbaiti Nuri Aslami