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All Journal Jurnal Mantik Jurnal Ilmu Komunikasi
Isna Wijayani
Universitas Bina Darma
Computer Science & IT Economics, Econometrics & Finance Languange, Linguistic, Communication & Media

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Video Profil BUMDes Sebagai Media Promosi Desa Surabaya Timur Mardian Herri Pratama; Desy Misnawati; Isna Wijayani
MUKASI: Jurnal Ilmu Komunikasi Vol. 1 No. 2 (2022): Mei 2022
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (373.982 KB) | DOI: 10.54259/mukasi.v1i2.756

Abstract

With the Republic of Indonesia Law no. 6 of 2014 concerning Villages creates a hope for village sustainability regarding the distribution of Village Funds, revitalization of village development, implementation of village government, to the utilization of the potential and local wisdom of the village itself. However, in Indonesia, the implementation of BUMDes has not been fully implemented. Moreover, in its implementation in some areas, the existence of BUMDes is still unable to run efficiently and is able to contribute to the development and empowerment of residents in the village. This research intends to find out the potential and make Video Profiling BUMDes as a promotional media for East Surabaya Village, Banding Agung District, Ogan Komering Ulu Selatan Regency, South Sumatra Province, which is a village whose BUMDes has a geographical location right above Lake Ranau. Other objectives of this research are: first, to find out the form of participation of the village government and residents in managing and utilizing BUMDes. Second, to find out the contribution of BUMDes in helping the economy and the welfare of the community. Third, to assist in promoting BUMDes and the potentials around them in the form of BUMDes Profiling Videos.
Marketing Strategy to Improve Export Services of PT. Varuna Tirta Prakasya (Persero) in National Market Competition Rezki Ardiansyah; Isna Wijayani
Jurnal Mantik Vol. 6 No. 3 (2022): November: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.v6i3.2924

Abstract

PT. Varuna Tirta Prakasya (Persero) is one of the SOEs engaged in logistics and is experienced and trusted, where this company serves export and import services. In the process of improving the Indonesian economy, one thing that needs to be considered is the increase in state income. For this reason, state revenues are related to the export process carried out by PT. Varuna Tirta Prakasya (Persero). However, in the national market competition, the marketing process of PT. Varuna Tirta Prakasya (Persero) has not been so good. Therefore, in this study, we analyzed and recommended suitable marketing strategies so that PT. Varuna Tira Prakasya (Persero) can compete in the national market and can help increase state income through exports.
Co-Authors Desy Misnawati Mardian Herri Pratama Rezki Ardiansyah