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All Journal Jurnal Bisnis Terapan Jurnal Ekonomi Jurnal Pengabdian Kepada Masyarakat
Adrian A. Wijanarko
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Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Public Health Social Sciences

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PERANAN INFLUENCER DALAM MENINGKATKAN PENJUALAN PRODUK SELAMA KONDISI PANDEMI Lingga Yuliana; Adrian A. Wijanarko; Andri Mat Raharjo; Sri Harnanih; Maya Firdiana
Jurnal Bisnis Terapan Vol. 6 No. 1 (2022): Jurnal Bisnis Terapan
Publisher : Politeknik Ubaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jbt.v6i1.4874

Abstract

Pandemic conditions which occur all over the world are no exception in Indonesia, causing the Indonesian people's economic activity to halt for a time. This is an opportunity for enterprises to survive amid the present epidemic if they can run activities online. Entrepreneurs with local brands require help from influencers to drive sales of their present items, in addition to depending on social media and other e-commerce sites. The goal of this research is to look into the function of influencers in boosting product sales during a pandemic. The pandemic has slowed the economy and decreased people's willingness to spend. This research focuses on an influencer named Michie (@browspecialist), who worked with a number of local brands throughout the pandemic in 2020. The study employed a descriptive qualitative approach using a random sample procedure. The findings of the study show that influencers can boost sales of local brand products by partnering for a set amount of time. Because it can run out quickly, the partnership improves sales.
Photobooth Dotolicious Sebagai Wadah Kewirausahaan Sosial di Distrik Depapre Lingga Yuliana; Iin Mayasari; Adrian A. Wijanarko; Janni Beatrix Mandowally
Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 4 (2022): Desember: Jurnal Pengabdian Kepada Masyarakat
Publisher : Sekolah Tinggi Pastoral Kateketik Santo Fransiskus Assisi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpkm.v1i4.355

Abstract

Saat ini beragam jenis kewirausahaan yang dapat diaplikasikan oleh generasi muda, salah satunya kewirausahaan sosial. Kewirausahaan sosial merupakan kegiatan ekonomi melalui upaya berbagai peluang untuk dapat menciptakan nilai tambah. Pelaksanaan kegiatan dilakukan di Distrik Depapre, Kabupaten Jayapura. dapat membantu pemberdayaan masyarakat setempat dalam bidang pendidikan, sosial serta ekonomi. Kegiatan ini dilaksanakan dengan konsep photobooth dan wisatawan dapat memilih kostum yang diinginkan. Hasil kegiatan yang diperoleh yaitu masyarakat terbantu dari sisi pendidikan, sosial dan ekonomi dari hasil pembelian tiket dan kegiatan photobooth ini menarik wisatawan untuk datang dan memberikan kontribusi ke masyarakat.
Analysis Of The Effect Of Management Control On Organization Performance and Innovative Behavior Amelia Safana Syafiqah; Muhammad Rafi Khalid; Adrian A. Wijanarko
Jurnal Ekonomi Vol. 13 No. 01 (2024): Jurnal Ekonomi, Edition January - March 2024
Publisher : SEAN Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study will focus on how the influence of Management Control on Innovative Behavior and Organization Performance in various companies, both on a regional, national and international scale. The method used in this study is a quantitative method, where data is obtained through the distribution of questionnaires in the form of Google Form developed based on predetermined constructs to respondents who have a minimum position of supervisor and have subordinates, with each Management Control question totaling 12 questions, Innovative Behavior totaling 8 questions, and Organization Performance has 3 questions. Respondent collection using non-probability sample and convenience sampling. The number of respondents who answered was 101 people. The collected data will be analyzed using statistical techniques to test the research hypothesis. The calculation was done using the Statistical Package for the Social Sciences (SPSS) tool. The results showed that Management Control positively affects Innovative Behavior and Organization Performance, and Innovative Behavior positively affects Organization Performance
Co-Authors Amelia Safana Syafiqah Andri Mat Raharjo Iin Mayasari Janni Beatrix Mandowally Lingga Yuliana Maya Firdiana Muhammad Rafi Khalid Sri Harnanih