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All Journal SEIKO : Journal of Management & Business An-Nadaa: Jurnal Kesehatan Masyarakat Jurnal Manajemen dan Ilmu Administrasi Publik (JMIAP) JIKEM: Jurnal Ilmu Komputer, Ekonomi dan Manajemen
Widyana Widyana
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Humanities Computer Science & IT Economics, Econometrics & Finance Environmental Science Health Professions Library & Information Science Medicine & Pharmacology Nursing Public Health Social Sciences Veterinary

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Journal : Jurnal Manajemen dan Ilmu Administrasi Publik (JMIAP)

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Pengaruh Kualitas Pelayanan, Harga dan Kepercayaan Terhadap Kepuasan Pelanggan di CV. Indo Jaya Putra Surabaya Widyana, Widyana; Pradiani, Theresia; Fatorrahman, Fatorrahman
Jurnal Manajemen dan Ilmu Administrasi Publik (JMIAP) Vol 7 No 1 (2025): Jurnal Manajemen dan Ilmu Administrasi Publik (JMIAP)
Publisher : Laboratorium Jurusan Ilmu Administrasi Negara Fakultas Ilmu Sosial Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jmiap.v7i1.1162

Abstract

This study aims to analyze the effect of service quality, price, and trust on customer satisfaction at CV. Indo Jaya Putra Surabaya. The research method used is quantitative with a survey approach. Data were collected through questionnaires distributed to customers of CV. Indo Jaya Putra, then analyzed using multiple linear regression to determine the relationship and influence of each independent variable on customer satisfaction. The results of the study indicate that service quality, price, and trust have a significant effect both partially and simultaneously on customer satisfaction. This is evidenced by the partial significance value for the service quality variable of 0.039 <0.05. For the price variable, the significance value is 0.000 <0.05 and for the trust variable, the significance value is 0.012 <0.05.
Co-Authors Diva Nada Rizki Nurzlan Erva Ahsana Afifa Fathorrahman Gultom, Khairunnisa Handaris Purba, Anisa Fitri Harahap, Sefira Aulia Harahap, Suhail Meutia Nanda Nanda, Meutia Nur Asia, Esni Siti Nurul Adina Okta Wiranika, Dedek Sania Santri Ramadhani Theresia Pradiani Yanti Mayasari Ginting