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All Journal Jurnal Pendidikan dan Kewirausahaan Journal Economy And Currency Study (JECS)
Moh. Afan Suyanto
Universitas Gorontalo, Indonesia
Economics, Econometrics & Finance Education Social Sciences

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Analisis Lokasi, Potongan Harga, Display Produk dan Kualitas Produk terhadap Minat Beli pada Alfamart Kayubulan Nurhayati Husain; Deby Rita Karundeng; Moh. Afan Suyanto
JURNAL PENDIDIKAN DAN KEWIRAUSAHAAN Vol 10 No 1 (2022)
Publisher : STKIP PGRI SITUBONDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47668/pkwu.v10i1.332

Abstract

This study aims to determine the effect of location, price discounts, product display and product quality on buying interest in .The data used in this study is primary data sourced from filling out questionnaires.The research sample amounted to 50 respondents.The analytical technique used to answer the research problem and test the hypothesis is multiple linear regression analysis.The data is processed using statistical product service solution (SPSS) applications. The results of this study are (1) there is a positive and significant effect of Location on Purchase Intention at Alfamart (Kayubulan), (2) there is a positive and significant effect of Price Discounts on Purchase Intention.(3) there is a positive and insignificant effect of Product Display on Purchase Intention.(4) there is a positive and significant effect of Product Quality on Buying Interest.
Peran Komunikasi Dan Pelayanan Dalam Meningkatkan Kepuasan Masyarakat Nurbiya Tengkeran; Moh. Afan Suyanto; Deby R. Karundeng
Journal Economy and Currency Study (JECS) Vol. 5 No. 1 (2023)
Publisher : Pusdikra Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51178/jecs.v5i1.1357

Abstract

The purpose of this research is to analyze the influence of communication and services on community satisfaction (study at the Office of Population Control, Family Planning, Women's Empowerment and Child Protection in Boalemo Regency). The data used in this study is primary data sourced from filling out questionnaires. The research population is 75 respondents using the incidental method. The analytical technique used to answer research problems and test hypotheses is multiple linear regression analysis. The results showed that communication had a positive and significant effect on community satisfaction, service had a positive and significant effect on community satisfaction and simultaneously the variables of communication and service had a positive and significant effect on community satisfaction.
Pengaruh Kualitas Interaksi, Kualitas Lingkungan Fisik Dan Kualitas Hasil Terhadap Kepuasan Pengguna Layanan Pemerintah Pada Bagian Umum Sekretariat Daerah Kabupaten Gorontalo Nismawaty S. Pahrun; Deby R. Karundeng; Moh. Afan Suyanto
Journal Economy and Currency Study (JECS) Vol. 5 No. 1 (2023)
Publisher : Pusdikra Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51178/jecs.v5i1.1360

Abstract

The purpose of this study was to analyze the effect of the quality of interaction, the quality of the physical environment and the quality of the results on the satisfaction of users of government services at the General Section of the Regional Secretariat of Gorontalo Regency. Data analysis in this study used multiple linear regression analysis. The results showed that (1) the quality of interaction had a positive and significant effect on service user satisfaction, (2) the quality of the physical environment had a positive and significant effect on service user satisfaction, (3) the quality of results had a positive and insignificant effect on service user satisfaction, and ( 4) The quality of the interaction, the quality of the physical environment, and the quality of the results together have a positive and significant effect on the satisfaction of users of government services at the General Section of the Regional Secretariat of Gorontalo Regency.
Co-Authors Karundeng, Deby Rita Nismawaty S. Pahrun Nurbiya Tengkeran Nurhayati Husain