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PENGARUH KINERJA KARYAWAN DAN KUALITAS PELAYANAN TERHADAP KEPUASAN PENGGUNA JASA DRIVE THRU TAHUN 2020 Freda Habib; Yulianti Keke; Devi Ratnasari
Scriptura Vol. 11 No. 1 (2021): JULY 2021
Publisher : Institute of Research and Community Outreach - Petra Christian University

Unit Pengelola Pengujian Kendaraan Bermotor Pulogadung yang bergerak di dalam pengujian kendaraan bermotor. Pada penelitian ini, peneliti mencoba mengetahui tingkat kepuasan pengguna jasa yang diberikan oleh Unit Pengelola Pengujian Kendaraan Bermotor Pulogadung dilihat dari sisi Kinerja Karyawan dan Kualitas Pelayanan. Penelitian bertujuan untuk mengetahui dan menganalisis pengaruh dari Kinerja karyawan dan kualitas Pelayanan terhadap kepuasan pengguna jasa baik secara parsial maupun simultan. Dalam penelitian ini, peneliti menggunakan metode kuantitatif. Peneliti menganalisis data dari 97 pengguna jasa di Unit Pengelola Pengujian Kendaraan bermotor Pulogadung. Hasil penelitian bahwa Kinerja karyawan berpengaruh positif dan signifikan secara parsial terhadap variabel kepuasan pengguna jasa ditandai dengan nilai t hitung sebesar 13.695 dengan taraf signifikan sebesar 0,000 lebih kecil dari 0,05, Kualitas pelayanan berpengaruh positif dan signifikan secara pasrsial terhadap variabel kepuasan pengguna jasa di tandai dengan nilai t hitung sebesar 16.711 dengan taraf signifikan sebesar 0,000 lebih kecil dari 0,05 dan Kinerja karyawan dan kualitas pelayanan positif dan signifikan secara simultan terhadap variabel kepuasan pengguna jasa di tandai dengan nilai f hitung sebesar 146.823 dengan tariff signifikan sebesar 0,000 lebih kecil dari 0,05. Maka dari hasil, peneliti memberikan saran agar Unit Pengelola Pengujian Kendaraan Bermotor Pulogadung bisa meningkatkan kepuasan Pengguna jasa dengan menerapkan strategi komunikasi dengan perencanaan dan manajemen, sehingga unit Pengelola Pengujian Kendaraan Bermotor Pulogadung dapat meningkatkan kualitas pelayanan yang lebih baik kepada pelanggan.

EFEKTIVITAS CITRA MEREK TERHADAP PEMBELIAN MINUMAN RINGAN Johanes Kurniawan; Devi Ratnasari; R Didiet Rachmat Hidayat
Jurnal Manajemen Bisnis Transportasi dan Logistik Vol 3, No 2 (2017): Januari
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mbtl.v3i2.902

The objective of this research is to find out the influence of sales promotion and brand image towards the decision of purchasing soft drinks. In this research, the writers used 2 methods of data collection which are data collecting using questionnaire and library research, and data analyzing using regression analysis techniques, correlation, coefficient determinant, and hypothesis testing. The results of the analysis and discussion show that there is a positive influence between sales promotion and brand image towards the decision of purchasing. It is shown in multiple linear regression equation that Y = 0.581 + 0.406X1 + 0.568X2. It means, if there is a change in X1 by one unit, consequently, there will be an increase in Y at 0.406. Moreover, if the brand image is increased by one unit, there will be an increase of Y at 0.568. Based on the correlation analysis, the value of R is 0.782, meaning that there is strong correlation between X1 and X2 towards Y. Coefficient determinant equals 61.1%. This means that the contribution of sales promotion and brand image towards the decision of purchasing is at 61.1% while the other 38.9% is affected by other factors. The partial hypothesis testing reveals that the Tstat of X1 equals 2.859 and Tstat of X2 equals 3.395 with Ttable is 2.021 where Tstat > Ttable and the result of Fstat = 30.606 and Ftable = 3.238, then Ho is rejected and Ha is accepted. This means there is a significant influence between sales promotion and brand image towards the decision of purchasing soft drinks.

Kinerja Pemberdayaan Gender dalam Aspek Keselamatan Devi Ratnasari; Lucky Bindri; Tedy Herdian
Jurnal Manajemen Bisnis Transportasi dan Logistik Vol 5, No 2 (2019): Januari
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mbtl.v5i2.799

The purpose of this study is to test and understand the effect of Investigator Accountability and Gender Empowerment on Performance of the Investigation Team. According to National Transportation Safety Committee, gender equality has become an important issue in development because socially it has differenciate roles, responsibilities, rights and functions as well as the activities of men and women in society. These differences ultimately make people tend to be discriminatory and picky about the treatment of access, participation, and control in the results of development of men and women including in the field of transportation and accident investigation. This research was using quantitative analysis methods with multiple regression analysis tools with a sample size of 40 respondents, calculated the relationship between the accountability of investigators along with gender empowerment on the performance of the investigation team. The results of the study: there is a positive relationship between Investigator Accountability and the Performance of the Investigation Team of the National Transportation Safety Committee as well as Gender Empowerment. And this also applies to the positive relationship between Investigator Accountability and Gender Empowerment together with the Performance of the National Transportation Safety Committee's Investigation Team. This research is not only useful to improve policy making in the field of human resource development in the National Transportation Safety Committee but also in other institutions that have the same scope.

Kualitas Layanan Inaportnet pada Kantor Kesyahbandaran dan Otoritas Pelabuhan Kelas I Eka Sukmawati; Dian Lieska Ocviany; Indarno Sugeng Rahardjo; Mahardhika Andiansyah; Marthaleina Ruminda; Yosi Pahala; Sugiyanto Sugiyanto; Devi Ratnasari
Jurnal Manajemen Transportasi & Logistik (JMTRANSLOG) Vol 9, No 1 (2022): MARET
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mtl.v9i1.915

This research aims at determining the quality of Inaportnet services by comparing service performance and service user expectations. A quantitative approach with the Importance Performance Analysis (IPA) method was used with a saturated sample of 23 respondents. Primary data was collected by distributing questionnaires. The analysis was carried out to determine the suitability of service performance to the expectations of service users which is described through the IPA Matrix in the form of a Cartesian diagram. The results showed that the total level of conformity was 94.46% so the suitability of the overall service performance was still below the expectations of service users. However, judging by the Interpretation Guidelines, the level of suitability of service users was very satisfied. Gap analysis was used to find out whether there was a gap in service at the Port in Banten by looking for the difference in the value of performance and the value of importance (expectations). The results of the Gap Analysis calculation (gap score) showed that each item of the instrument was negative, which means that it still needs to be reviewed and improved on each item of the instruments

Kualitas Layanan Inaportnet pada Kantor Kesyahbandaran dan Otoritas Pelabuhan Kelas I Eka Sukmawati; Dian Lieska Ocviany; Indarno Sugeng Rahardjo; Mahardhika Andiansyah; Marthaleina Ruminda; Yosi Pahala; Sugiyanto Sugiyanto; Devi Ratnasari
Jurnal Manajemen Transportasi & Logistik (JMTRANSLOG) Vol 9, No 1 (2022): MARET
Publisher : Institut Transportasi dan Logistik Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54324/j.mtl.v9i1.915

This research aims at determining the quality of Inaportnet services by comparing service performance and service user expectations. A quantitative approach with the Importance Performance Analysis (IPA) method was used with a saturated sample of 23 respondents. Primary data was collected by distributing questionnaires. The analysis was carried out to determine the suitability of service performance to the expectations of service users which is described through the IPA Matrix in the form of a Cartesian diagram. The results showed that the total level of conformity was 94.46% so the suitability of the overall service performance was still below the expectations of service users. However, judging by the Interpretation Guidelines, the level of suitability of service users was very satisfied. Gap analysis was used to find out whether there was a gap in service at the Port in Banten by looking for the difference in the value of performance and the value of importance (expectations). The results of the Gap Analysis calculation (gap score) showed that each item of the instrument was negative, which means that it still needs to be reviewed and improved on each item of the instruments

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