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All Journal Journal of Governance JMM (Jurnal Masyarakat Mandiri) Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan
Munandi Saleh
Universitas Muhammadiyah Sukabumi
Arts Computer Science & IT Economics, Econometrics & Finance Education Social Sciences Other

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The Influence of Organizational Culture On Employee Performance In Sukabumi City Munandi Saleh
Journal of Governance Volume 7 Issue 4: (2022)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31506/jog.v7i4.18133

Abstract

Organizational culture in the sub-district environment will influence the behavior of organizational members so that it has an impact on employee performance. This study aims to determine the effect of organizational culture on employee performance in Gunungpuyuh District, Sukabumi City. In this study, a quantitative approach was used with the associative/relationship research method. The population in this study was all employees in the Gunungpuyuh District Office, Sukabumi City, totaling 26 people. The results showed that 16% of employee performance in Gunungpuyuh District, Sukabumi City, was influenced by Organizational Culture. An organizational culture based on an innovative work system needs to be developed at the Gunungpuyuh District Office, Sukabumi City. Thus, this innovative organizational culture model needs to be applied in an effort to improve the performance provided by employees.
PELATIHAN KEPEMIMPINAN PELAYANAN PUBLIK DI LINGKUNGAN PEMERINTAHAN KABUPATEN SUKABUMI Asep Hikmat; Munandi Saleh
JMM (Jurnal Masyarakat Mandiri) Vol 7, No 5 (2023): Oktober
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jmm.v7i5.17058

Abstract

Abstrak: Pelatihan kepemimpinan pengawas, merupakan jawaban atas permasalahan yang dihadapi oleh kepala bagian dan kepala seksi di lingkungan Pemerintahan Kabupaten Sukabumi, yaitu kurang up to date nya informasi mengenai isu-isu strategis kepemimpinan pelayanan publik, kurangnya pemahaman mengenai model kepemimpinan yang dikembangkan untuk mengatasi krisis kepemimpinan, kurang pahamnya penerapan kepemimpinan yang melayani (servant leadership), serta kurangnya strategi dalam menghadapi tantangan kepemimpinan kini dan masa depan.. Tujuan kegiatan ini adalah memberikan edukasi untuk meningkatkan pemahaman softskill Kabag dan Kasie di lingkungan pemerintahan Kabupaten Sukabumi. Metode kegiatan pengabdian masyarakat ini adalah pelatihan yang dilaksanakan secara offline di Aula Badan Kepegawaian dan Pengembangan Sumber Daya Manusia Kabupaten Sukabumi dengan peserta sebanyak 40 orang. Mitra dalam kegiatan pelatihan ini adalah Badan Kepegawaian dan Pengembangan Sumber Daya Manusia Kabupaten Sukabumi. Evaluasi peningkatan pemahaman softskill yaitu membagikan kuesioner yang terdiri dari 4 bagian dengan total pertanyaan sebanyak 15, sebelum (pretest) dan sesudah (posttest) penyampaian materi kepada peserta. Hasil kegiatan pelatihan ini adalah meningkatnya pemahaman softskill peserta sebesar 30%.Abstract: Supervisory leadership training, is an answer to the problems faced by section heads and section heads within the Sukabumi Regency Government, namely lack of up-to-date information on strategic issues of public service leadership, lack of understanding of leadership models developed to overcome leadership crises, lack of understanding of the application of servant leadership, as well as a lack of strategy in dealing with present and future leadership challenges. The purpose of this activity is to provide education to improve the understanding of soft skills of Kabag and Kasie within the Sukabumi Regency government. The method of this community service activity is training which is carried out offline at the Hall of the Human Resources Development and Personnel Agency of Sukabumi Regency with 40 participants. The partner in this training activity is the Sukabumi Regency Human Resources Development and Personnel Agency. Evaluation of increasing understanding of soft skills, namely distributing questionnaires consisting of 4 parts with a total of 15 questions, before (pretest) and after (posttest) material delivery to participants. The result of this training activity was an increase in participants' understanding of soft skills by 30%.
MARKETING STRATEGIES IN INCREASING SALES VOLUME OF HOUSING PRODUCTS (STUDY AT PT PILAR KSATRIA TIDAR NUSANTARA KOTA SUKABUMI) Cindy Suherti Suarsa; Erry Sunarya; Darmo H Suwiryo; Munandi Saleh
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, dan Pendidikan Vol. 2 No. 10 (2023): September
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v2i10.1424

Abstract

This study aims to determine and explain marketing strategies for increasing the sales volume of housing products of PT Pilar Ksatria Tidar Nusantara Kota Sukabumi related to strategy planning, strategy implementation, and inhibiting factors in implementing marketing strategies. The phenomenon that occurs is a decrease in sales volume caused by the lack of appropriate marketing strategies applied. The data collection techniques are carried out through observation, interviews, documentation, and FGD. The research location is focused on PT Pilar Ksatria Tidar Nusantara Kota Sukabumi. The informants in this study were the President Director, Marketing Director, Managing Director, Finance Director, Logistics Manager, Managing Manager, and supervisory manager of PT Pilar Ksatria Tidar Nusantara Kota Sukabumi as many as 7 people. Data analysis is carried out by selecting answers obtained from informants and then collecting them for analysis and conclusions. The data analysis used is data triangulation. The results showed, that: (1) in making marketing strategy planning has involved expert consultants, but not done with a SWOT analysis approach; (2) in the implementation of marketing strategies have used the 4P approach (Product, Price, Place, and Promotion). By utilizing the advantages of products and prices that are relatively more affordable for the lower middle class. In promotional activities, there are still obstacles in facing competitors who are bolder in promotions and giving discounts. The sales volume in 2021 was 79 housing units, while in 2022 house sales were only 12 housing units or 17.5% of 2021. The contribution of this research is to expand the literature related to marketing management, especially marketing strategies to increase sales.
Co-Authors Asep Hikmat Cindy Suherti Suarsa Darmo H Suwiryo Erry Sunarya