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Pelatihan Manajemen Risiko Bagi Pelaku Usaha Mikro, Kecil dan Menengah Bagi Warga Belajar Pendidikan Kesetaraan Paket C di PKBM Cerdas Mandiri Kecamatan Peureulak Jamali; Muhammad Jamil; Ismail; T. Muana Refi; Abdul Aziz; Cut Evawani; Esti Alemia Puspita; Vizatul Ola
Kawanad : Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 1 (2022): March
Publisher : Yayasan Kawanad

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56347/kjpkm.v1i1.45

Abstract

This activity aims to provide risk management training for Micro, Small and Medium Enterprises for Community Learning Equivalent Education Paket C at PKBM Cerdas Mandiri, Peureulak District in order to increase knowledge, apply in dealing with risks that arise in building Micro, Small and Medium Enterprises for residents. learn Equivalence Education Package C who are members of the PKBM Cerdas Mandiri. The location of community service activities is carried out through face-to-face meetings at the PKBM Cerdas Mandiri Peureulak. Community Service Activities use the Pre-Test and Post-test methods, providing material by mentors, presentations by participants, and discussion and product exposure. The results of the activity provide knowledge for participants while still paying attention to the development of the business world and technological developments as well as insurance in running a business, by being able to predict the risks that will occur from the start, both financial data, place of business and external influences that cannot be predicted or the emergence of a business that is unpredictable. In the same way, it will be able to minimize the risk of losses that occur to UMKM carried out by Equality Education Participants in Peureulak District, East Aceh Regency
Analisis Strategi Pemasaran dalam Peningkatan Volume Penjualan Pulsa Telkomsel pada Gradien Ponsel Peureulak Kabupaten Aceh Timur Jamali; Ismail; Asmaul Husna; Nur Indah Mutiara Sari
Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi Vol. 1 No. 1 (2022): June
Publisher : Yayasan Pendidikan Mitra Mandiri Aceh(YPMMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58477/ebima.v1i1.10

Abstract

The purpose of this research is to find out and analyze the right marketing strategy in increasing the sales volume of Peureulak Cellphone Garden. The method in this research is descriptive, namely comparing the theory as a standard with the facts in the field by experts and the analytical tools used SWOT analysis is comparing the external factors Opportunities and Threats with internal factors Strengths and weaknesses. . Sales developments from January to December 2021 were very volatile, starting from Rp. 5,000 credits to Rp. 100,000 credits, where on average, Rp. 5,000 credits were sold 55,267 pieces, Rp. 10,000 pulses were sold 44,559 sheets, Rp. 20,000 pulses were sold 2,734 sheets, pulses of Rp. Rp 25,000 sold 199 sheets, Rp 50,000 credits were sold 945 sheets and Rp 100,000 credits were sold 280 pieces with a total price of Rp 10,281,705,000, on an average per month it was Rp 856,808,750. The results of the strength research have a total score of 1.56 while the weakness of the total score is 1.27 and so is the Efas Analysis factor which has a total score of 1.65 and the threat factor with a total score of 1.17 and the results of the scores of these four factors. after being analyzed through a SWOT diagram which consists of four quadrants, namely: Quadrant I Grout Strategy, Quadrant II Turn Aroaund, Quadrant III Diversification and Quadrant IV Diverse.
Strategi Pemasaran Produk Tabungan Seulanga Ib pada PT. Bank Aceh Syariah Capem Lhok Nibong Jamali; Eka Wahyuni
Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi Vol. 1 No. 1 (2022): June
Publisher : Yayasan Pendidikan Mitra Mandiri Aceh(YPMMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58477/ebima.v1i1.18

Abstract

This study aims to determine the mechanism for opening Seulanga Ib savings and marketing strategies at PT Bank Aceh Syariah Capem Lhok Nibong. The type of data used in this study is primary data. Data collection techniques were carried out through Field Research with direct observation and interview methods on the target object, namely Bank Aceh Syariah Capem Lhok Nibong, Pante Bidari District, East Aceh Regency in order to obtain data that was in accordance with actual conditions in the field. The data obtained are presented descriptively. The results obtained by K from this study are that there is a mechanism for opening a Seulanga iB savings account, the conditions that must be attached and the conditions for opening a Seulanga iB savings account, including: 1) Submit a photocopy of a valid identity card such as an ID card or driver's license. 2) Fill in the font of the Seulanga iB savings form. 3) The initial deposit for opening a Seulanga Savings account is IDR 100,000 (one million rupiah) for the next deposit, a minimum of IDR 100,000 (one hundred thousand rupiah). The marketing strategy carried out by PT. Bank Aceh Syariah Capem Lhok Nibong in marketing the Seulanga iB Savings product is carried out in various ways including: a) Direct Selling, b) Cross Selling, c) Open Table, d) Advertising, and e) Sales Promotion.
Co-Authors Abdul Aziz Asmaul Husna Cut Evawani Eka Wahyuni Erni Wiriani Esti Alemia Puspita Ismail Muhammad Jamil Nur Indah Mutiara Sari T. Muana Refi Teuku Muana Refi Vizatul Ola