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All Journal JSI: Jurnal Sistem Informasi (E-Journal) Karya Nyata: Jurnal Pengabdian Kepada Masyarakat Indonesia Economic Journal
Risma Damayanti
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Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Library & Information Science Other

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Performance Measurement of Customer Relationship Management (CRM) Using The CRM Scorecard Method in CV. Lestari Motorindo Jaya Indralaya Risma Damayanti; Ali Ibrahim; Mira Afrina
Jurnal Sistem Informasi Vol 13, No 2 (2021)
Publisher : Universitas Sriwijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (328.226 KB) | DOI: 10.36706/jsi.v13i2.15794

Abstract

The measurement of customer relationship management (CRM) performance is very necessary to find out how much the level of performance of CRM in the company. CV. Lestari Motorindo Jaya Indralaya is a CV that is engaged in the sale of motorcycles, spare parts, and Honda motorcycle services located in Ogan Ilir Regency. The purpose of this study is to Evaluate and Also know the performance of CRM on CV. Lestari Motorindo Jaya Indralaya by using the CRM Scorecard. There are four perspectives on the CRM Scorecard method items, namely customer value, customer satisfaction, customer interaction, and customer knowledge. CRM performance measurement results in CV. Lestari Motorindo Jaya Indralaya is 3,937 in the Likert scale means having good performance. The measurement results that have low values are found in the customer interaction perspective, the which is 2.75.Keywords: Customer Relationship Management (CRM), CRM Scorecard, Performance Measurement
Pemberdayaan Masyarakat Melalui Potensi Lokal untuk Pengembangan Ekonomi Kreatif di Kelurahan Lelamase Risma Damayanti; M. Rimawan; Alwi Alwi; Imel Putri Cahyati; Indri Sulistiyanti
Karya Nyata : Jurnal Pengabdian kepada Masyarakat Vol. 1 No. 4 (2024): Desember : Karya Nyata : Jurnal Pengabdian kepada Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/karyanyata.v1i4.848

Abstract

This research aims to explore and develop the local potential in Lelamase Village to improve the creative economy of the local community. Through a community empowerment approach, this research identifies various potential natural resources and local skills that can be used to create creative products of economic value. Empowerment activities include training, business assistance, and marketing facilitation to encourage the community to produce superior products in accordance with market demand. The results of the study show that through the optimization of local potential and collaboration between communities, there is an increase in income and business skills among the residents of Lelamase. With a sustainable strategy, this empowerment effort is expected to become a model for creative economy development that is able to strengthen economic independence and improve the standard of living of the community in Lelamase Village..
Pengaruh Beban Kerja dan Lingkungan Kerja Terhadap Produktivitas Kerja Pegawai pada PT. Pelindo Bima Risma Damayanti; Firmansyah Kusumayadi; Feni Aryani
Indonesia Economic Journal Vol. 1 No. 2 (2025): DESEMBER (in progress)
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/c12n2h10

Abstract

Tujuan penelitian ini mengetahui pengaruh positif dan signifikan secara parsial Beban Kerja Terhadap Produktivitas Kerja, pengaruh positif dan signifikan secara parsial Lingkungan Kerja Terhadap Produktivitas Kerja, pengaruh positif dan signifikan secara simultan Beban Kerja dan Lingkungan Kerja Terhadap Produktivitas Kerja Pegawai Pada PT. Pelindo Bima. Instrumen dalam penelitian menggunakan kuesioner dengan skala Likert. Populasi pegawai Pada PT. Pelindo Bima sebanyak 36 pegawai yang terdiri atas 16 orang pegawai tetap dan 20 orang pegawai kontrak. Adapun sampel dalam penelitian ini sebanyak 36 pegawai. Adapun teknik pengambilan sampel menggunakan sampel Jenuh (Total Sampling). Tekhnik pengumpulan data meliputi observasi, wawancara, kuesioner, studi pustaka. Tekhnik analisis data mengunakan uji validitas, uji realibilitas, uji regresi linear berganda, uji asumsi klasik, uji koefisien korelasi, Uji koefisien determinasi, uji t dan uji f dengan bantuan spss versi 24 for windows. Hasil penelitian menunjukkan terdapat pengaruh positif dan signifikan baik secara parsial dan simultan Beban Kerja dan Lingkungan Kerja Terhadap Produktivitas Kerja Pegawai Pada PT. Pelindo Bima.
Co-Authors Ali Ibrahim Alwi Alwi Firmansyah Kusumayadi Imel Putri Cahyati Indri Sulistiyanti M. Rimawan Mira Afrina