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All Journal Journal The Winners Binus Business Review Jurnal Moral Kemasyarakatan SEEIJ (Social Economics and Ecology International Journal) Jurnal Ilmiah Manajemen Kesatuan International Journal of Management Science and Information Technology (IJMSIT) Journal of Management, Economic, and Financial
Enggal Sriwardiningsih, Enggal
Universitas Bina Nusantara
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences Other

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Journal : Binus Business Review

 1 
DAMPAK PERTUMBUHAN EKONOMI, SUKU BUNGA, INFLASI, DAN KEBIJAKAN FISKAL TERHADAP INVESTASI DI INDONESIA Sriwardiningsih, Enggal
Binus Business Review Vol 1, No 2 (2010): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v1i2.1077

Abstract

Difficulty of finding investment funding has made a nation uses every means to gather them. Sources of investment funding to come from domestic as well as from abroad. Governments should be able to induce foreign investors to be interested in investing in Indonesia, as well as how to make the capital owners in the country to remain willing to make investments in Indonesia so that they do not invest their capital abroad. In this regard, the government must be able to prepare a conducive investment climate in the country (economic growth, interest rates, inflation, and macroeconomic policies in the country) for economic actors to feel safe in their activities. The purpose of this study is to see the impact of domestic capital and foreign capital in investment transactions in Indonesia. The methodology used is regression with time series. The analysis showed that changes in macroeconomic conditions such as growth, interest rates and inflation in some developed countries, including America and European countries in the region does not give a significant influence on Indonesian Foreign Investment, therefore the impact of the severe financial crisis in America and Europe today on Indonesian Foreign Investment is still within limits of tolerance. Therefore, although there are problems in the investment climate in Indonesia, Indonesias investment prospects over the coming period is still good, though perhaps with slowed investment growth. 
Effect on Perceived Stimulation dan Perceived Crowding on the Decision of the Unplanned Purchase (Impulse Buying) Sriwardiningsih, Enggal
Binus Business Review Vol 2, No 2 (2011): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v2i2.1223

Abstract

Purchase decisions aren’t made necessarily planned, because impulsive buying is such a result of environmental stimuli shopping. Things affecting unplanned purchasing decisions are perceived by stimulation and crowding. The purpose of this study is to determine whether there are influences between perceived crowding and stimulation of impulse buying simultaneously or partial. The object used is one of the largest retailers in Cilegon. This research design is quantitative analysis of the consumer unit. The collecting data technique includes using questionnaires, interviews, and literature from previous research. Data processed using the SPSS 16.0 program through the validity and reliability, normality test, and regression analysis. The study states that there is significant influence between perceived crowding and perceived stimulation both simultaneous and partial response to impulse buying. 
Word of Mouth sebagai Efek Respon Positif dari Kepuasan Konsumen dan Dampaknya pada Pembelian Kembali: Studi Kasus Mahasiswa sebagai Konsumen Yoghurt Activia Sriwardiningsih, Enggal
Binus Business Review Vol 2, No 1 (2011): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v2i1.1154

Abstract

This research want to know word of mouth as respon positive effect from consumen satisfaction and impact to repurchase. Methodology used provement of statistical test, liket scala, and a path analysis. The data came from primer sources by cross section with quesioner amount one hundred participan. Result of this riset significanly word of mouth as efek respon positif from consumen satisfaction and impact to repurchase, but interesting found that no signifikan relation between consumen satisfaction with repurchase, for his product may be another kind of consumer behavior work.
Analisis Industri pada Ritel Convenience Store: Kasus 7-Eleven (Sevel) Wandrial, Son; Sriwardiningsih, Enggal
Binus Business Review Vol 4, No 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1169

Abstract

7-Eleven, a Japanese retailer is very popular and loved in Jakarta. 7-Eleven or commonly abbreviated to Sevel is now reaping a lot of fans because of the concept of 7-Eleven Indonesia, found only in Indonesia. With the rising middle classes in Indonesia, 7-Eleven becomes a luxurious place for hanging-out but affordable. Consequently, it is attracting the interest of investors to make such a kind of convenience store like Sevel, and it is likely the competition in this sector will be increasingly fierce. PT. Modern’s initial plans are to focus onopening stores in Jakarta, targeting densely-populated commercial and office areas, to offer Indonesian workersa convenient place to shop for lunch, snacks, and emergency items. The company’s goal is to focus on opening stores in Jakarta in its first years of operation. Other major cities, such as Bandung, Semarang, and Surabaya offer for future expansion opportunities. The objective of this article is to describe the competitive condition in convenience store industries using Porter’s Five Forces model. Although the competition is fierce andunfavorable industry condition, Sevel is still leading and dominating the convenience store market in Indonesia.
Nilai Guna (Kepuasan) Green Technology E-Toll sebagai Salah Satu Alternatif Layanan pada Konsumen Pengguna Tol dalam Kota Jakarta Sriwardiningsih, Enggal
Binus Business Review Vol 5, No 1 (2014): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v5i1.1255

Abstract

Consumer satisfaction should be provided by organization. The Government service in the form of etoll green technology is an alternative service in toll road for public. This service is still new in the implementation. Therefore, it is necessary to do a study in the level of elasticity of the e-toll service. Consumer satisfaction from toll users becomes a measure of the success rate from this service. Consumer satisfaction from toll users who use e-toll will be achieved if they are satisfied with the e-toll product and GTO service. This study aims to test a model that explains consumer satisfaction from e-toll users. The theory underlying this study was service quality and satisfaction. The study was conducted on the toll roads in Jakarta. Unit analysis was e-toll users. Samples were taken based on convenient sampling. Structural Equation Modelling used SPSS 16.0 software and elasticity formula was used to test the hypothesis; while the implication for transport domain.
Faktor-Faktor yang Memengaruhi Kepuasan Pengguna Website Kampus Sriwardiningsih, Enggal
Binus Business Review Vol 4, No 1 (2013): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v4i1.1408

Abstract

The benefit of internet website is not maximall unless students are satisfied with the campus website. This study proposed and tested model explaining student satisfaction when the website is used as supplementary learning tool of face to face class method. The model is integrated determinants from Media Richness Theory, Self-Determination Theory, Knowledge Based Theory and Attribution Theory, and participant charateristics cited in the research literature. Following a demonstration and using website system in Binus University website system, data were collected from 210 college students. Structural Equation Modelling provided better support for a model that hypothesized stringer effect of website charateristics on e-service quality, motivation, and culture on using internet consumer satisfaction.
Faktor-Faktor yang Memengaruhi Perilaku Belajar Mahasiswa E-Learning Sriwardiningsih, Enggal
Binus Business Review Vol 5, No 2 (2014): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v5i2.1027

Abstract

E-learning becomes one alternative for limited education infrastructure in Indonesia. So technological innovation website is used as one alternative content educational. So that the effectiveness of e-learning system should have constructivism approach when they use this system. This research aims to find variables that could influence e-learning students’ behavior when they use the system. Survey was conducted on e-learning students from Online Binus University and Indonesia Open University (UT).The result of the primary data was processedusing Wrapls 3.0 to process the structure equation model of the frame research. Ten hypotheses were proposed but only some hypotheses were valid. Variables such as motivation, digital literacy, and satisfaction affected directly to the attitude of understanding student learning, while the curriculum material product and interaction e-learning website did not influence the behavior of student e-learning attitude.
Co-Authors Erric Wijaya, Erric Lisa Aulia, Lisa Lydia Angelia, Lydia Putra, Firdaus Rachmiani, Rachmiani Saddam Hussaen Son Wandrial, Son Wicaksono, Faisal Abror