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All Journal MOTIVASI Jurnal Manajemen dan Bisnis Ambidextrous : Journal of Innovation, Efficiency and Technology in Organization
Lusia Nargis, Lusia
Unknown Affiliation
Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering

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Pengaruh Kualitas Jasa terhadap Loyalitas Pelanggan dengan Kepuasan Pelanggan sebagai Variabel Intervening di Kota Palembang Nargis, Lusia
MOTIVASI Vol 2, No 2 (2017): MOTIVASI Jurnal Manajemen dan Bisnis
Publisher : Universitas Muhammadiyah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32502/mti.v2i2.2047

Abstract

ABSTRACTPurpose - The purpose of this research are to know influence of service quality ( tangibles, reliability, responsiveness,assurance and emphaty) to customer satisfaction, trust and customer loyalty Bus Rapid Transit (BRT) Trans Musi in Palembang and also influence customer satisfaction and trust to customer loyalty Bus Rapit Transit (BRT)inj PalembangDesign/methodology - This research is taken 100 passengers BRT- Trans Musi, while data is collected by using questionnaire. Analysis technique use Path Analysis and processed using sofware SPSS 22,0 for windowsFindings – This results shows there are significant correlations between service quality to customer loyalty in the dimensions of service quality is tangibles, reliability, responsiveness, assurance and empathy. The fifth aspect of this dimension of service quality has a positive influence on the level of customer loyalty 81,7 percent, and there is significant correlations between customer satisfactions and trust to customer loyalty 6,56 percent, service quality has a positif influence on customer satisfaction 37,5 percent, In direct, service quality influence customer service trust and customer loyalty 90,8 percent
Efficiency Unleashed: Streamlining Operations for Organizational Excellence Brastoro; Nargis, Lusia
Ambidextrous Journal of Innovation Efficiency and Technology in Organization Vol. 2 No. 02: Driving Efficiency and Innovation: Transforming Organizations in the Era of Digital A
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/ambidextrous.v2i01.57

Abstract

This study explores the interplay between operational efficiency, innovation practices, and employee engagement in driving organizational excellence at PT Bandung Indah Gemilang. Using a quantitative research design and random sampling of 70 employees, the study analyzes direct and indirect effects using Smart PLS. Results indicate that operational efficiency and innovation practices both have significant positive impacts on organizational excellence. Additionally, employee engagement significantly mediates these relationships, enhancing the overall effect of operational efficiency and innovation practices on organizational excellence. The findings emphasize the critical role of employee engagement in maximizing the benefits of operational efficiency and innovation, providing actionable insights for organizations aiming to achieve and sustain high performance.
Co-Authors Brastoro