Claim Missing Document
Check
Articles

Found 3 Documents
Search

PENGARUH ATRIBUT PRODUK DAN KUALITAS LAYANAN TERHADAP KEPUTUSAN PEMBELIAN PRODUK FASHION DI MEDIA SOSIAL FACEBOOK Irma Sri Wahyuni; Hayat Yusuf; Sinarwati Sinarwati; Nasrul Nasrul; Sudirman Zaid
Jurnal Manajemen dan Kewirausahaan Vol 14, No 1 (2022): Edisi Januari
Publisher : Jurusan Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55598/jmk.v14i1.26998

Abstract

This study aims to determine: (1) the influence of product attributes towards purchase decision of fashion products at online shop through social media Facebook, (2) the influence of service quality towards purchase decision of fashion products at online shop through social media Facebook, and (3) the influence of product attributes and service quality simultaneously towards purchase decision of fashion products at online shop through social media Facebook. This research takes 90 samples from the customer of the ofmanagement student, economics and bussiness faculty halu oleo university. The analysis technique used is multiple linear regression and uses the help of the IBM SPSS version 16 application using a standard significance of 5%. Based on the results of the analysis in this study, it can be concluded that product attributes and service qualitytogether have a positive and significant effect on purchasing decision, product attributes has a positive and significant effect on purchasing decision and Service Quality has a significant positive effect on Purchasing Decision.
PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN KONSUMEN YANG DIMEDIASI OLEH CITRA PERUSAHAAN Luki Kusuma; Salma Saleh; Sinarwati Sinarwati
Jurnal Manajemen, Bisnis dan Organisasi (JUMBO) Vol 3, No 2 (2019): Jurnal Jumbo Vol 3 No 2
Publisher : Pascasarjana Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (399.596 KB) | DOI: 10.33772/jumbo.v3i2.8551

Abstract

The objective of this research is to find out the effect of service quality and company image on customer satisfaction and also to see the effect of mediation of corporate image on the correlation between service quality and customer satisfaction of Wakatobi Regency PDAM.This research was conducted at Wakatobi Regency PDAM using quantitative approach. The population of this study is 4974 and the sample used is 155 people with purposive sampling technique. Data was collected using questionnaires and analyzed using structural equation modeling (SEM).The result of this research concludes that service quality has positive and significant effects on customer satisfaction, service quality has positive and significant effects on corporate image, corporate image has positive and significant effects on customer satisfaction and the corporate image partially mediates the correlation between service quality and customer satisfaction at Wakatobi Regency PDAM.Keywords: service quality, corporate image, and consumer satisfaction. 
Pengaruh Profesionalisme dan Komitmen Organisasi terhadap Kinerja Perawat: Peran Mediasi Kompetensi Egwidhea Pratiwi; Patwayati Patwayati; Sinarwati Sinarwati; Usman Usman
PARADIGM : Journal Of Multidisciplinary Research and Innovation Vol 4 No 02 (2026): PARADIGM : Journal Of Multidisciplinary Research and Innovation
Publisher : Pusat Studi Ekonomi Publikasi Ilmiah dan Pengembangan SDM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62668/paradigm.v4i02.2879

Abstract

Study examines the effects of professionalism and organizational commitment on nurses’ performance, with competence as a mediating variable, at the Regional General Hospital (RSUD) of South Konawe Regency. A quantitative survey was conducted involving all 46 nurses in the study population. Data were collected using a five-point Likert-scale questionnaire and analyzed with Partial Least Squares Structural Equation Modeling (PLS-SEM) using SmartPLS 4.0. The results show that professionalism and organizational commitment each have positive and significant effects on competence and nurses’ performance, while competence also has a positive and significant effect on nurses’ performance. Competence partially mediates the effects of professionalism and organizational commitment on nurses’ performance. These findings indicate that strengthening nurses’ performance requires an integrated approach that reinforces professional values and organizational commitment while continuously developing clinical and professional competence.