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All Journal PSYCHOPEDIA : Jurnal Psikologi Universitas Buana Perjuangan Karawang Empowerment Jurnal Mahasiswa Psikologi Universitas Buana Perjuangan Karawang Jurnal Pengabdian Masyarakat dan Riset Pendidikan
Aisyah Ratnaningtyas
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Humanities Decision Sciences, Operations Research & Management Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mathematics Physics Social Sciences Other

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PENGARUH MOTIVASI EMOSIONAL KONSUMEN TERHADAP PERILAKU KONSUMTIF PENGGUNA SHOPEE INDONESIA PADA DEWASA AWAL Octa Ridwan Pratama; Aisyah Ratnaningtyas; Amalia Adhandayani
Empowerment Jurnal Mahasiswa Psikologi Universitas Buana Perjuangan Karawang Vol. 1 No. 3 (2021): Empowerment Jurnal Mahasiswa Psikologi Universitas Buana Perjuangan Karawang
Publisher : Fakultas Psikologi Universitas Buana Perjuangan Karawang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36805/empowerment.v1i3.631

Abstract

E-commerce yang marak digunakan untuk saat ini adalah Shopee. Terdapat berbagi keunggulan pada e-commerce Shopee, sehingga banyak masyarakat dari berbagai usia tertarik berbelanja khususnya didominasi oleh mereka yang berusia dewasa awal. Dilihat dari perkembangan kognitifnya menjadikan adanya dorongan individu untuk berperilaku konsumtif dalam pembelian. Salah satu faktor yang diduga dapat mempengaruhi subjek berperilaku konsumtif adalah motivasi emosional konsumen. Penelitian ini bertujuan untuk mengetahui pengaruh motivasi emosional konsumen terhadap perilaku konsumtif pengguna Shopee Indonesia pada dewasa awal. Metode penelitian ini adalah kuantitatif kausal komparatif dengan teknik pengambilan sampel purposive sampling untuk sampel sebanyak minimal 100 responden. Alat ukur yang digunakan adalah skala motivasi emosional konsumen dengan 34 aitem valid dan reliabilitas sebesar 0,928, dan skala perilaku konsumtif dengan 23 aitem valid dan reliabilitas sebesar 0,955. Berdasarkan hasil persamaan regresi linier menunjukkan ada pengaruh positif motivasi emosional konsumen terhadap perilaku konsumtif (sig p 0,000 dan Y = 12,491+0,502X). Motivasi emosional konsumen memiliki pengaruhi terhadap perilaku konsumtif sebesar 43% dan sisanya 57% dipengaruhi oleh faktor lain. Pengguna Shopee Indonesia lebih banyak memiliki motivasi emosional konsumen tinggi (53,9%) dan perilaku konsumtif tinggi (53,3%), dengan data demografis lebih banyak berjenis kelamin perempuan, berusia 18-22 tahun, dengan tingkat pendidikan S1, serta berstatus Pelajar/Mahasiswa diikuti Karyawan. E-commerce that is widely used at this time is Shopee. There are various advantages in Shopee's e-commerce, so that many people of all ages are interested in shopping, especially those who are in early adulthood. Judging from its cognitive development, it makes an individual drive to behave consumptive in purchasing. One of the factors that are thought to influence the subject of consumptive behavior is the emotional motivation of consumers. This study aims to determine the effect of consumers' emotional motivation on the consumptive behavior of Shopee Indonesia users in early adulthood. This research method is quantitative causal comparative with purposive sampling technique for a sample of at least 100 respondents. The measuring instrument used is the consumer's emotional motivation scale with 34 valid items and reliability of 0.928, and the consumptive behavior scale with 23 valid and reliability items of 0.955. Based on the results of the linear regression equation, it shows that there is a positive influence of consumers' emotional motivation on consumptive behavior (sig p 0.000 and Y = 12.491+0.502X). Consumers' emotional motivation has an influence on consumptive behavior 43% and the remaining 57% is influenced by other factors. Shopee Indonesia users are more likely to have high consumer emotional motivation (53.9%) and high consumptive behavior (53.3%), with more demographic data being female, with an undergraduate education level, and student status followed by employee’s status.
MODEL WORK-LIFE BALANCE DALAM PENINGKATAN EMPLOYEE ENGAGEMENT PADA PEREMPUAN BEKERJA YANG MENJALANI PERAN GANDA Sulis Mariyanti; Lita Patricia Lunanta; Aisyah Ratnaningtyas
Psychopedia Jurnal Psikologi Universitas Buana Perjuangan Karawang Vol 7 No 2 (2022): PSYCHOPEDIA : Jurnal Psikologi Universitas Buana Perjuangan Karawang
Publisher : Fakultas Psikologi Universitas Buana Perjuangan Karawang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36805/psychopedia.v7i2.3428

Abstract

Women who have multiple roles hope to live a balanced life. On the one hand, as an employee, she tries to be engaged in her work to a maximum performance. On the other hand, personal matters, household domestic tasks can be completed satisfactorily to make them happy. One of the efforts that can be made by women who have multiple roles to remain engaged in their work is to balance their personal affairs with their work or work-life balance. The purpose of this study was to determine the effect of work-family balance on the work engagement of working women who have multiple roles. This research method is quantitative-causal comparative with a purposive sampling technique, involving 201 working and married mothers in Indonesia. The work-life balance measurement tool refers to the theory of Greenhaus et.al (2002) with 21 valid items (range (r) ≥ 0.3) and reliability (α) = 0.905. The work engagement scale uses the Utrecht Employee Engagement Scale (UWES) from Schaufeli and Bakker (UWES) adapted from Titien (2016) with 28 valid items and reliability (α) = 0.922. The results of this study indicate that there is an effect of work-life balance on work engagement in working women who have multiple roles with a significant value (p) of 0.000 (p <0.05), with a simple linear regression equation Y = 1.138 + 0.614 X1. Work-Life Balance contributes 51.5% to Employee Engagement. More working women who have multiple roles feel a low work life balance (62.7%) and also more have low work engagement (61.7%). Keywords: Work-life balance, work engagement, women, work, multiple roles, Indonesia Perempuan yang menjalani peran ganda berharap dapat menjalani kehidupannya dengan seimbang. Di satu sisi, sebagai karyawati, ia berupaya bisa engaged terhadap pekerjaannya hingga berkinerja maksimal. Di sisi lain urusan pribadi, tugas domestik rumah tangga pun dapat diselesaikan dengan memuaskan hingga membuatnya bahagia. Salah satu upaya yang dapat dilakukan oleh perempuan yang menjalani peran ganda agar tetap engaged terhadap pekerjaannya adalah dengan tetap menyeimbangkan urusan pribadinya dengan pekerjaannya atau work-life balance. Tujuan penelitian ini untuk mengetahui pengaruh work-family balance terhadap work engagement perempuan bekerja yang menjalani peran ganda. Metode penelitian ini berjenis kuantitatif-kausal komparatif dengan teknik purposive sampling, melibatkan 201 ibu bekerja dan telah menikah di wilayah Indonesia. Alat ukur work-life balance mengacu pada teori Greenhaus et.al (2002) dengan 21 item valid (rentang (r) ≥ 0,3) dan reliabilitas (α) = 0,905. Skala work engagement menggunakan Utrecht Employee engagement Scale (UWES) dari Schaufeli dan Bakker (UWES) yang diadaptasi dari Titien (2016) dengan 28 item valid dan reliabilitas (α) = 0,922. Hasil penelitian ini menunjukkan ada pengaruh work-life balance terhadap work engagement pada perempuan bekerja yang menjalani peran ganda dengan nilai signifikan (p) sebesar 0,000 (p < 0,05), dengan persamaan regresi linier sederhana Y= 1,138 + 0,614 X1. Work-Life Balance berkontribusi 51,5% terhadap Employee Engagement. Perempuan bekerja yang menjalani peran ganda lebih banyak yang merasakan work life balance rendah (62,7%) dan juga lebih banyak yang memiliki work engagement rendah (61,7 %) Kata Kunci: Work-life balance, work engagement, perempuan, bekerja, peran ganda, Indonesia
KECEMASAN DALAM MENGHADAPI DUNIA KERJA ERA SOCIETY 5.0 DITINJAU DARI SELF-EFFICACY (STUDI PADA MAHASISWA TINGKAT AKHIR DI PROVINSI BANTEN) Wahyu Cahyaning Tias; Aisyah Ratnaningtyas; Desy Prastyani
Empowerment Jurnal Mahasiswa Psikologi Universitas Buana Perjuangan Karawang Vol. 3 No. 1 (2023): Empowerment Jurnal Mahasiswa Psikologi Universitas Buana Perjuangan Karawang
Publisher : Fakultas Psikologi Universitas Buana Perjuangan Karawang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36805/empowerment.v3i1.786

Abstract

Era Society 5.0 memunculkan tuntutan baru dalam dunia kerja mengenai kompetensi yang harus dimiliki oleh para mahasiswa tingkat akhir. Berbagai tuntutan tersebut seringkali membuat merka merasa cemas dalam menghadapi dunia kerja. Salah satu faktor yang mempengaruhi kecemasan adalah self-efficacy. Tujuan dari penelitian ini adalah untuk mengetahui pengaruh self-efficacy terhadap kecemasan dalam menghadai dunia kerja era society 5.0 pada mahasiswa tingkat akhir di Provinsi Banten. Penelitian ini merupakan penelitian kuantitatif, berjenis kausal komparatif, dengan teknik purposive sampling berjumlah 100 mahasiswa tingkat akhir di Provinsi Banten sebagai responden. Alat ukur self-efficacy memiliki nilai (α)= 0,902 dan 22 aitem valid, sedangkan kecemasan dengan (α)= 0,917 dan 25 aitem valid. Hasil pada penelitian ini menunjukkan dari uji regresi linier sederhana diperoleh nilai sig. (p) sebesar 0,000 (p < 0.05) dan Y= 96,341- 0,676X, artinya hipotesis diterima, yaitu terdapat pengaruh negatif signifikan self-efficacy terhadap kecemasan dalam menghadapi dunia kerja era society 5.0 pada mahasiswa tingkat akhir di Provinsi Banten. Self-efficacy mempengaruhi kecemasan sebesar 41,1%, sedangkan sisanya yaitu 58,9% dipengaruhi oleh variabel lain. Kata Kunci: Self-efficacy, kecemasan, Era Society 5.0 Era Society 5.0 raises bew demands in the world of work regarding the competencies that final year students must possess. These demands often make them feel anxious in facing the world of work. One of the factors that influence anxiety is self-efficacy. The purpose of this study was to determine the effect od self-efficacy on anxiety in dealing with the world of work in the era of society 5.0 in final year students in Banten Province. This research is a quantitative, causal comparative study, using a purposive sampling technique with a total of 100 final year students in Banten Province as respondents. Self-efficacy measurement showed (α)= 0.902 with 22 valid items, while anxiety showed (α)= 0.917 with 25 valid items. The results of this study show that from the simple linear regression test, the sig.(p) of 0.000 (p < 0.05) and Y= 96.341-0.676X, meaning that the hypothesis can be accepted. So, there is a significant negative effect of selfefficacy on anxiety in facing the work world of Society 5.0 for final-year students in Banten. Keywords: Self-Efficacy, Anxiety, Society 5.0 Era
Depresi Mahasiswa Ditinjau dari Keberfungsian Keluarga dan Quarter Life Crisis : Penelitian Sulis Mariyanti; Lita Patricia Lunanta; Aisyah Ratnaningtyas
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 1 (Juli 2025 -
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i1.1706

Abstract

The pressure faced by college students in the digital era has become increasingly complex. Not only are they expected to be independent and succeed academically and in their careers, but they also often experience social pressure due to peers’ success shared on social media. This can trigger feelings of inferiority, anxiety, and even depression. One of the main factors contributing to depression in early adulthood is the inability to cope with life transitions, commonly referred to as a quarter-life crisis. In addition, family functioning also plays a crucial role in supporting students' mental health. This study aims to examine the simultaneous influence of family functioning and quarter-life crisis on the level of depression among university students. The research employs a quantitative approach with a causal design. The sampling technique used is purposive sampling, involving 231 student respondents from various regions in Indonesia. The measurement tools include the Family Functioning Scale adapted from the Family Assessment Device (FAD) by Epstein, Baldwin, and Bishop (1983), consisting of 52 valid items with a Cronbach’s Alpha reliability of 0.950; the Quarter-Life Crisis Scale, based on the theory of Alexandra Robbins and Abby Wilner (2001), consisting of 26 items with a reliability of 0.856; and the Depression Scale using the standardized Beck Depression Inventory-II (BDI-II) by Beck (1991).The results show that, simultaneously, family functioning and quarter-life crisis have a significant effect on students' depression levels, with a significance value of 0.000 (p < 0.05). Partially, family functioning has a negative effect on depression (p = 0.000 < 0.05), meaning that the better the family functioning, the lower the level of student depression. However, partially, the quarter-life crisis does not have a significant effect on depression, with a significance value of 0.405 (p > 0.05).
Co-Authors Amalia Adhandayani Desy Prastyani Lita Patricia Lunanta Octa Ridwan Pratama Sulis Mariyanti Wahyu Cahyaning Tias